丝路眼镜品牌怎么样 申请店铺

丝路眼镜品牌——精致若丝，时尚之路，一个富有诗意的品牌名称。品牌寓意：通过远古最具影响力的丝绸之路 传承着东方神韵与浪漫，让人感受到年轻、活力、时尚、魅力，同时也代表着一种时尚之路阳光美丽的心情。

丝路眼镜是厦门明晖光学眼镜有限公司致力打造的一款产品。厦门明晖光学眼镜有限公司创建于1999年，是国内较早以批发、销售眼镜及配件为主的商业贸易型企业，通过十余年发展，产品经营品种涉及太阳镜、近视镜、配光镜、配光架;品牌涉及RICHBOOS(里奇·波士)，HDr(哈佛博士)，SILU(丝路)，DIANJINGPAT(点精派)，GLODAPPLE(金苹果)中高档位等几大品牌，成为全国知名度较高的眼镜生产系列产品供应商。

在企业发展过程中，结合国际眼镜行业的品牌经营理念，持续导入国际先进的企业管理、品牌营销模式，不断开发出具流行趋势的款式，在产品品质上坚持采用国际流行高等眼镜材质，在产品标准上严格执行国际和国内双重很高行业标准，"丝路"、"哈佛博士"等自创品牌，已达到国家轻工行业QB标准，2004年更被评为"中国知名品牌"和"质量公证十佳品牌"。

目前企业拥有全国各地近千家大型的批发及连锁零售商客户，品牌眼镜产品销量稳居行业榜首。2011年，公司特邀才华横溢的创作歌手、台湾情歌王子游鸿明作为公司旗下"丝路"品牌太阳镜的代言人，选择自身品牌塑造独特的营销方法，深度开发眼镜市场，在浙江卫视、甘肃卫视等全国各大媒体进行品牌广告拉动，打造"丝路"太阳镜在中国时尚太阳镜的品牌知名度，并以厦门明晖光学眼镜有限公司为基础核心，逐步转变成为眼镜品牌的整合运营商。

Silk Road glasses brand -- exquisite ruosi, fashion Road, a poetic brand name. Brand implication: through the most influential ancient Silk Road, it inherits the oriental charm and romance, making people feel young, energetic, fashionable and charming, and also represents a sunny and beautiful mood of fashion road. Silk Road glasses is a product of Xiamen Minghui optical glasses Co., Ltd. Founded in 1999, Xiamen Minghui optical glasses Co., Ltd. is an early domestic commercial and trading enterprise mainly engaged in wholesale and sales of glasses and accessories. Through more than ten years of development, its products are sunglasses, myopia glasses, light distribution glasses and light distribution frames; The brands include richboos (rich boss), HDR (Harvard doctor), Silu (Silk Road), dianjingpat (dianjingpai), glodapple (Golden Apple) and other middle and high-end brands, becoming a national well-known supplier of glasses production series products. In the process of enterprise development, in combination with the brand management concept of the international eyewear industry, we will continue to introduce the international advanced enterprise management and brand marketing mode, constantly develop and issue fashionable styles, adhere to the international popular high-quality eyewear materials in terms of product quality, strictly implement the international and domestic double high industry standards in terms of product standard, "Silk Road", "Harvard doctor", etc Brand, has reached the national light industry QB standard, in 2004 was rated as "China's famous brand" and "top 10 quality notarization brand". At present, the company has nearly 1000 large-scale wholesale and chain retail customers all over the country, and the sales volume of brand glasses products ranks first in the industry. In 2011, you Hongming, a talented singer and Taiwan love song prince, was invited as the spokesperson of sunglasses under the company's "Silk Road" brand. He chose his own brand to create a unique marketing method, developed the glasses market in depth, promoted the brand advertising in Zhejiang satellite TV, Gansu satellite TV and other major media in China, and created the brand awareness of "Silk Road" sunglasses in China Mingdu, based on Xiamen Minghui optical glasses Co., Ltd., has gradually transformed into an integrated operator of glasses brands.

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