PUBLIX品牌怎么样 申请店铺
美国大众超级市场公司(PublixSuperMarkets)成立于1930年,是目前美国最大的商店之一,也是最大的雇员所有的连锁超市,有650家分店遍布于佛罗里达、阿拉巴马州等地。
Publix公司是少数几家幸运的地区级连锁之一,由于经营得当,公司得以投资于新的零售概念、技术和其他重要领域,从而始终保持竞争优势。2005年,这家佛罗里达累克兰市的零售商,在迈阿密和奥兰多地区推出一种迎合西班牙裔购物者的零售业态――PublixSabor。Publix公司还没有扩张这一针对西班牙裔顾客的业态的计划。2006年,Publix将因为新开的GreenWise店而继续引起媒体关注,这是一种销售天然及有机食品的商店业态,而GreenWise以前曾是店内的一个销售同类商品的部门。
Founded in 1930, publix supermarket is one of the largest stores in the United States and the largest supermarket chain owned by employees. There are 650 stores in Florida, Alabama and other places. Publix, one of the few lucky regional chains, has been able to maintain its competitive advantage by investing in new retail concepts, technologies and other important areas due to its proper operation. In 2005, the retailer in Richland, Florida, launched publix Sabor, a retail format catering to Hispanic shoppers, in Miami and Orlando. Publix has no plans to expand its business to Hispanic customers. In 2006, publix will continue to attract media attention due to the newly opened greenwise store, which is a type of store selling natural and organic food, while greenwise used to be a department selling similar products in the store.