Powerhouse宝力豪品牌怎么样 申请店铺
宝力豪健身希望能以品牌的力量,影响更多的人启动运动按钮,一起畅享拥有运动习惯给生活带来的改变。肩负着重要的社会使命,并一直为此而努力。宝力豪坚信会与大家一起见证改变的发生,因为运动改变生活。
在二十世纪二、三十年代,美国人将用于造就举重运动员的力量训练,和用于训练宇航员柔韧性的健身操,演变为普通民众可享受的健身需求与生活乐趣。在美国健美之父McFadden、有氧运动之父KennethCooper、健身俱乐部的模式缔造者JackIalinee等人的推动下,健身房文化已成为美国现代文化中一道独特风景,同时美国亦成为世界健身产业的起源地。
在迅速席卷美国大陆的健身热潮影响下,1974年,三个热爱健身运动的美国年轻人Will,Norm和Krystal在密歇根州高地公园,创立了PowerhouseGYM。最初的PowerhouseGYM仅仅是为了满足周围热爱健身的邻居们的锻炼需求,然而如家庭般和睦、亲善的氛围,吸引了越来越多的人们。PowerhouseGYM快速发展起来,并在这一过程中不断完善着专业、科学、高亲和的服务体系。
极具商业头脑的三位创始人确立了全球发展战略,在三十多年的发展中,建立了300多家店址,分布在北美、南美、欧洲、亚洲的众多国家,同时服务超过120万的健身会员。凭借成熟的连锁发展系统及独有的俱乐部风格,跻身于世界五大健身连锁品牌之列。
2004年,PowerhouseGYM正式登陆中国,开始使用它新的中文名称:宝力豪健身。遵循同样的发展规划,宝力豪健身在短短数年间便覆盖了华东、华南、华中、华北、西南、东北的大部分区域二十多个省市,开设了近四十家商业型连锁店面,超过30万人加入宝力豪健身体系,享受无与伦比的健身体验。
宝力豪健身在中国十余年的健身推广实践中,通过持续深入的案例分析与研究,发现应从根本上解决的,是人群的亚健康问题,客户对于解决亚健康状况亦有迫切的需求。但有很多因素阻碍了客户健身活动的真正落实:时间、路程等等。基于这种需求和实现之间存在的矛盾与反差,宝力豪组织了专业的力量,进行了大量的思考、设计与论证,目的只有一个——为纠正亚健康状态提供一套完整的解决方案。
目前宝力豪已开发出两大系列十余款针对亚健康的解决方案型产品:从针对群体性的产品,到解决具体需求的产品;由改善慢性疾病的康复产品,至优化身体部位的塑形产品,全面呈现了细致周到的健康服务。因为宝力豪不仅仅是提供健身场地服务的品牌,他们的产品,是以解决亚健康问题为核心进行设计的;他们的服务,早已超越场馆限制,可在任何时间、任意地点提供最合心意的服务。
在中国,宝力豪健身代表着健康的生活方式,也是健身行业品质的保证。它向所有希望拥有积极生活态度的人敞开大门,并不断依靠自身影响力感染更多国人改变生活方式。宝力豪一直在为客户的满意而努力。
Baolihao fitness hopes to influence more people to activate the sports button with the strength of the brand, and enjoy the changes brought by sports habits together. It has an important social mission and has been working hard for it. We believe that we will witness the change together, because sports change our lives. In the 1920s and 1930s, Americans will be used to train the strength of weightlifters, and to train the flexibility of astronauts in aerobics, which has evolved into the fitness needs and life fun that ordinary people can enjoy. With the promotion of McFadden, Kenneth Cooper, the father of aerobic sports, Jack ialinee, the founder of fitness club, etc., the gym culture has become a unique landscape in American modern culture, and the United States has also become the origin of the world's fitness industry. In 1974, three young Americans, will, norm and Krystal, who loved fitness, founded powerhouse gym in Highland Park, Michigan, under the influence of the fitness boom that swept across the U.S. mainland. The original powerhouse gym was just to meet the exercise needs of the fitness loving neighbors around. However, the harmonious and friendly atmosphere like family attracted more and more people. Powerhousegym has developed rapidly, and in this process, it is constantly improving the professional, scientific and high affinity service system. The three founders with business acumen have established a global development strategy. In the development of more than 30 years, they have established more than 300 stores, which are distributed in many countries in North America, South America, Europe and Asia, and serve more than 1.2 million fitness members at the same time. With mature chain development system and unique club style, it ranks among the world's top five fitness chain brands. In 2004, powerhousegym officially landed in China and began to use its new Chinese Name: powerhouse fitness. Following the same development plan, in just a few years, powerhouse fitness has covered more than 20 provinces and cities in most regions of East China, South China, central China, North China, southwest and Northeast China, opened nearly 40 commercial chain stores, and more than 300000 people have joined the powerhouse fitness system to enjoy unparalleled fitness experience. Through continuous and in-depth case analysis and research, it is found that the fundamental problem to be solved is the sub-health of the population, and customers have urgent needs to solve the sub-health situation. But there are many factors that hinder the real implementation of customer fitness activities: time, distance, etc. Based on the contradiction and contrast between the demand and the realization, powerhouse has organized professional forces, conducted a lot of thinking, design and demonstration, with only one purpose - to provide a complete set of solutions for correcting the sub-health state. At present, Baolihao has developed two series of more than ten sub-health solution products: from group oriented products to products that meet specific needs; from rehabilitation products that improve chronic diseases to shaping products that optimize body parts, which comprehensively presents detailed weekly health services. Because Baolihao is not only a brand providing fitness venue services, their products are designed to solve sub-health problems as the core; their services have already exceeded the venue limits, and can provide the most satisfactory services at any time and any place. In China, Baolihao fitness represents a healthy lifestyle, which is also the guarantee of the quality of the fitness industry. It opens the door to all people who want to have a positive attitude towards life, and constantly infects many more people to change their way of life by relying on their own influence. Baolihao has been working hard for customer satisfaction.
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