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12580是中国移动为广大客户提供的综合信息服务平台，在全国各地，您都可以随时拨打12580进行餐饮、娱乐、旅游、天气、交通、便民等各类信息的查询，以及酒店、机票的查询、预订，查询结果将以语音及短信、彩信等方式告知客户。

12580在商户和消费者之间，构建了一个基于“用户细分需求匹配、广告直接促进销售”的双边市场，致力于为客户提供“专家级”资讯服务。由于采用了全国统一的平台和信息库，使得12580服务能够实现全国一致性、跨地域的连续性。

12580建立了覆盖全国的酒店合作伙伴网络，选择符合资质和具备相当服务品质的酒店，可根据商旅人士对酒店住宿的需求，为用户提供酒店预订服务。用户可以随时随地，通过电话拨打12580获得所有服务，并可结合移动手机的定位功能，提供周边商户配套查询推荐。同时，12580还提供引领生活时尚潮流，丰富生活资讯集合的彩信杂志《12580生活播报》以及丰富的生活信息订阅服务。

北京无限讯奇信息技术有限公司（以下简称“无限讯奇”）是中国移动12580业务独家合作伙伴，负责开发和建设中国移动12580业务核心系统、内容采编与发布、广告销售、用户拓展与服务等运营工作。

12580综合信息服务门户（以下简称12580）是由中国移动通信集团公司推出的综合生活信息服务平台。通过语音、互联网、WAP、彩信、短信、手机客户端等多种方式，为中国移动用户提供查询、订制、预订等功能一体化的综合生活信息服务。

12580服务宗旨为：利用最先进的移动互联网技术，将“最合适的信息，在最恰当的时间，提供给最适合的人”，满足用户对“衣食住行，吃喝玩乐”的信息需求，成为大众可信赖的朋友及随身助手，具体服务内容涵盖生活信息查询服务、商旅预订服务、无线媒体服务。

12580 is a comprehensive information service platform provided by China Mobile for customers. You can call 12580 at any time throughout the country to inquire about catering, entertainment, tourism, weather, transportation, convenience and other information, as well as the inquiry and reservation of hotels and air tickets. The inquiry results will be informed to customers by voice, SMS, MMS and other ways. 12580 builds a bilateral market based on "user segmentation demand matching, advertising directly promotes sales" between merchants and consumers, and is committed to providing "expert" information services for customers. As a result of the adoption of a unified national platform and information base, 12580 services can achieve national consistency and cross regional continuity. 12580 has established a nationwide network of hotel partners to select qualified Hotels with considerable service quality, so as to provide customers with hotel reservation services according to the needs of business travelers for hotel accommodation. Users can call 12580 anytime and anywhere to get all services, and can combine the positioning function of mobile phones to provide matching query and recommendation for surrounding merchants. At the same time, 12580 also provides MMS magazine 12580 life broadcast, which leads the life fashion trend and enriches the life information collection, as well as rich life information subscription services. Beijing infinite Information Technology Co., Ltd. (hereinafter referred to as "infinite information") is the exclusive partner of China Mobile 12580 business, responsible for the development and construction of China Mobile 12580 business core system, content acquisition and publishing, advertising sales, user development and service operations. 12580 integrated information service portal (hereinafter referred to as 12580) is a comprehensive life information service platform launched by China Mobile Communication Group Corporation. Through voice, Internet, WAP, MMS, SMS, mobile client and other ways, it provides integrated life information services of query, customization, reservation and other functions for China mobile users. The service tenet of 12580 is to provide "the most suitable information to the most suitable people at the most appropriate time" by using the most advanced mobile Internet technology to meet the information needs of users for "food, clothing, housing, food, drink, play", and to become a reliable friend and hand-in-hand helper of the public. The specific service contents include life information inquiry service, business travel booking service, wireless media service Business.

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