M.A.C魅可品牌怎么样 申请店铺

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雅诗兰黛旗下，始于1985年加拿大的艺术彩妆品牌，专注于彩妆系列产品的研发/生产/经营的大型企业，时尚焦点小眼影Carbon/柔遮瑕膏/轻亮粉底液享誉界内

M·A·C暨Make-up Art Cosmetics，开始于加拿大，多伦多。既是彩妆师又是摄影师的Frank Toskan和经营沙龙的Frank Angelo对于缺少适合拍照的彩妆品非常困扰，所以他们决定自己创造。刚开始，他们在家里的厨房制作化妆品，然后直接在沙龙里，彩妆师、模特和摄影师之间售卖。很快，造型师和时尚编辑加入了行动。随着给杂志赞助的大获成功，与口口相传的超人气口碑，这对二人组在1984年3月开办了他们在多伦多的柜台。

他们的做法非常独特且实用，比如把彩妆品放在黑色的罐子里，而不是盒子里。当其他品牌都还是专注于护肤时，魅可选择发展自己对于极致色彩的掌控。热门的产品是一支颜色浓郁的哑光红色唇膏，得益于当时迅速蹿红的麦当娜的一张照片中的造型，和之后她身着的魅可T恤。

大量的创新产品象暴风雨一样席卷而来，设法把高贵迷人的风格与现实生活的体验相结合。建立专柜之后，魅可的前进道路开始呈现其独特性，比起利用传统的推销的手段增加销量，魅可则依靠其完备的产品线。给魅可的形象加上不拘泥于规则的印象。崇尚表现个性和自我表达，魅可将舞台的感觉融入专卖店和专柜的设计中。

1994 年，当艾滋病席卷整个世界的时候，魅可决定把建立艾滋病毒和艾滋病组织作为公司慈善事业的焦点，于是便创立了魅可艾滋病基金会。到目前为止，通过VIVA GLAM活动，已经筹集了超过4亿千万美金的魅可艾滋病基金来抵抗艾滋，其代言人有Lady Gaga, Pamela Anderson and Nicki Minaj。

魅可从1994年起作为雅诗兰黛集团的一部分，在全球90个国家销售。它始终保持研发新产品及新类型外加每年50多个系列，服务普通消费者和彩妆师。

魅可常与流行文化，艺术界和时尚界的宠儿们合作，比如Rihanna、Lorde、Proenza Schouler、The Rocky Horror Picture Show和Brooke Shields。这些合作持续增强魅可与其新老爱好者们的联系，同时彩妆师与200多场时装周秀后台始终如一的合作，如Prabal Gurung和Vivienne Westwood。

Estee Lauder, founded in 1985, is Canada's art make-up brand. It focuses on the R & D / production / operation of color cosmetics products. The focus is on Carbon/ M soft eye blading / light liquid foundation, M A. C and Make-upArtCosmetics, which began in Canada, Canada. Frank toskan, who is both a makeup artist and photographer, and frank Angelo, who runs the salon, are troubled by the lack of makeup products suitable for taking photos, so they decide to create their own. At first, they make cosmetics in their kitchen, and then sell them directly in the salon, between the makeup artists, models and photographers. Soon, stylists and fashion editors joined in. With the success of sponsoring magazines and the popularity of word-of-mouth, the duo opened their Toronto counter in March 1984. Their approach is unique and practical, such as putting make-up products in black cans instead of boxes. When other brands are still focused on skin care, Meike can choose to develop its own control over extreme colors. The popular product is a full-bodied dummy red lipstick, thanks to the styling in a picture of Madonna, who was quick at the time, and the M.A.C T-shirt she was wearing. A large number of innovative products come like a storm, trying to combine the noble and charming style with the real life experience. After the establishment of the counter, the way forward of Meike began to show its uniqueness. Compared with the traditional means of sales promotion, Meike relies on its complete product line. The image of Meike is not limited to the rules. Advocating the expression of personality and self-expression, Meike can integrate the feeling of stage into the design of specialty stores and counters. In 1994, when AIDS swept the whole world, Meike decided to establish HIV and AIDS organizations as the focus of corporate philanthropy, so it founded Meike AIDS Foundation. So far, more than 400 million US dollars have been raised through vivaglam to fight AIDS. The spokesmen of vivaglam are Lady Gaga, Pamela Anderson and Nicki Minaj. As a part of Estee Lauder group, Meike has been sold in 90 countries since 1994. It always keeps developing new products and new types plus more than 50 series every year, serving ordinary consumers and makeup artists. Meike often cooperates with popular culture, art and fashion darling, such as Rihanna, Lorde, Proenza Schouler, the rockyhororpictureshow and brookeshields. These collaborations continue to enhance the charm of their new and old fans, while the makeup artists and more than 200 Fashion Week show backstage consistent cooperation, such as prabal Gurung and Vivienne Westwood.

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