一只鼎品牌怎么样 申请店铺
上海一只鼎食品有限公司系国有控股企业,成立于1991年10月。
公司从创立初期,就立足于“弘扬中式传统特色食品”的战略发展理念,实行“产品差异化”的市场竞争策略,遵循“传统为根、创新为本”的产品开发原则,从昔日一家小型规模的食品厂,逐步发展成为以“一只鼎”品牌为龙头、以市场需求为导向、以中式传统特色食品为主体的食品加工制造企业。
公司以“健康、安全、美味、方便”为宗旨,采撷中华传统之精华,赋予现代时尚之理念,逐步形成糟醉水产类、米面制品类、腌渍蔬菜类、特色休闲食品类等系列产品,品种达五十多个。其中以醉制黄泥螺为代表的糟醉产品和以真空水晶年糕为主的米面制品是公司的主力产品,深受广大消费者的青睐。
公司以良好品牌和市场通路为战略平台,不断健全完善市场拓展,不断优化销售网络,形成市内、市外、外贸三足鼎立的市场格局。目前公司已拥有上海近4000家门店,并在北京、天津、武汉、成都、重庆、深圳等多个地区形成特约销售网络。在外贸出口上产品已涉足港、澳、台地区及美国、加拿大、澳大利亚、新西兰、新加坡、英国等多个国家和地区的商业及餐饮市场,并于1998年10月在香港设立分公司,主营食品贸易,已进入香港主流商业渠道—百佳、惠康、华润、裕记、佳宝等大型连锁超市。
公司坚持以人为本,倡导“实在、实干、实力、实惠”的企业精神,秉承“为华人创造美味、为社会创造财富、为企业提升价值、为员工带来福利”的企业宗旨。
Shanghai yiyiding Food Co., Ltd., a state-owned holding enterprise, was established in October 1991. Since its inception, the company has been based on the strategic development concept of "promoting Chinese traditional characteristic food", implemented the market competition strategy of "product differentiation", followed the product development principle of "tradition as the root and innovation as the basis", and gradually developed from a small-scale food factory in the past to a "one Ding" brand as the leader, market demand as the guide and Chinese traditional food Food processing and manufacturing enterprises with characteristic food as the main body. With the aim of "health, safety, delicious and convenient", the company picks up the essence of Chinese tradition, endows the idea of modern fashion, and gradually produces more than 50 series of products, such as drunken aquatic products, rice flour products, pickled vegetables and special leisure foods. Among them, jiuzui products, represented by drunk yellow mud snail, and rice flour products, mainly vacuum crystal rice cake, are the main products of the company, which are favored by the majority of consumers. The company takes the good brand and market access as the strategic platform, continuously improves and improves the market expansion, continuously optimizes the sales network, and forms a market pattern of three pillars, namely, the city, the city and foreign trade. At present, the company has nearly 4000 stores in Shanghai, and has formed a special sales network in Beijing, Tianjin, Wuhan, Chengdu, Chongqing, Shenzhen and other regions. In terms of foreign trade exports, our products have set foot in Hong Kong, Australia, Taiwan and the commercial and catering markets of the United States, Canada, Australia, New Zealand, Singapore, the United Kingdom and other countries and regions. In October 1998, we set up a branch in Hong Kong, mainly engaged in food trade, and have entered the mainstream business channels in Hong Kong - Baijia, Huikang, China Resources, Yuji, Jiabao and other large supermarket chains. The company adheres to the enterprise spirit of "people-oriented, practical work, strength and benefit", and adheres to the enterprise tenet of "creating delicious food for Chinese, creating wealth for the society, enhancing value for the enterprise and bringing benefits for employees".
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