iQIYi爱奇艺品牌怎么样 申请店铺

爱奇艺（iQIYI.COM），原名奇艺，中国第一影视门户。2010年4月22日，奇艺正式上线，2011年11月26日，奇艺正式宣布品牌升级，启动“爱奇艺”品牌并推出全新标志。2013年5月7日百度收购PPS视频业务，并与爱奇艺进行合并。

作为国内领先的网络视频播放平台，爱奇艺由全球最大的中文搜索引擎——百度创立，是国内首家专注于提供免费、高清网络视频服务的大型专业网站。

爱奇艺严格依循国家版权保护相关法律法规，所有视频内容均为正版，切实保护著作权人的合法权益。目前，爱奇艺的优质版权视频丰富多元，涵盖了电影、电视剧、综艺、纪录片、动漫、旅游等众多内容形态，同时，爱奇艺拥有强大的自制内容团队，提供最新最全的娱乐内容报道。

自成立伊始，爱奇艺坚持“悦享品质（AlwaysFun,AlwaysFine）”的理念，以“用户体验”为生命，锐意创新。在产品技术上，爱奇艺持续重点投入，保证在线观影清晰、流畅、界面友好。在内容上，除了正版影视内容的采购外、“奇艺出品”还从电影、网剧、综艺、娱乐节目等全方位进军自制领域，为网络自制内容树立了专业和品质的标杆。与此同时，爱奇艺深入探索广告投放新技术、新模式，以“SWS”模式（“Search(搜索)”-“Watch(观看)”-“Share(分享)”）为核心竞争力，为品牌广告主提供高品质、高性价比的视频营销服务。

凭借丰富的自制、版权内容、多元的终端支持和优质的用户体验，爱奇艺赢得了广大用户和广告主们的青睐和口碑。

2013年5月7日，百度宣布3.7亿美元收购PPS视频业务，并将PPS视频业务与爱奇艺进行合并，PPS将作为爱奇艺的子品牌运营。

Iqiyi.com, formerly known as Qiyi, is the first movie and TV portal in China. On April 22, 2010, Qiyi officially went online. On November 26, 2011, Qiyi officially announced the brand upgrade, launched the "iqiyi" brand and launched a new logo. On May 7, 2013, baidu acquired PPS video business and merged with iqiyi. As a leading online video playing platform in China, iqiyi is founded by Baidu, the world's largest Chinese search engine. It is the first large professional website dedicated to providing free and high-definition online video services in China. Iqiyi strictly follows the national copyright protection laws and regulations, and all video content is authentic, so as to effectively protect the legitimate rights and interests of copyright owners. At present, iqiyi's high-quality copyright video is rich and diverse, covering many content forms such as movies, TV series, variety shows, documentaries, animation, tourism, etc. Meanwhile, iqiyi has a strong self-made content team to provide the latest and most complete entertainment content reports. Since its inception, iqiyi adheres to the concept of "always fun (always sfun)", takes "user experience" as its life, and is committed to innovation. In terms of product technology, iqiyi continues to focus on investment to ensure that online viewing is clear, smooth and user-friendly. In terms of content, in addition to the purchase of authentic film and television content, "Qiyi production" also marches into the field of self-made from all aspects such as films, online dramas, variety shows, entertainment programs, etc., setting a professional and quality benchmark for online self-made content. At the same time, iqiyi deeply explores new technologies and modes of advertising, and takes "SWS" mode ("search" - "watch" - "share") as the core competitiveness to provide high-quality and cost-effective video marketing services for brand advertisers. With rich self-made, copyright content, diversified terminal support and high-quality user experience, iqiyi has won the favor and public praise of users and advertisers. On May 7, 2013, baidu announced a $370 million acquisition of PPS video business and a merger of PPS video business with iqiyi, which will operate as a sub brand of iqiyi.

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