一得阁品牌怎么样 申请店铺

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北京一得阁始建于清朝同治四年（1865年），以墨汁名扬于天下，产品遍布神州大地及海外。一得阁座落在北京琉璃厂古文化街，宣武区南新华街25号。创始人谢松岱自家乡湖南湘乡到北京就读国子监，典簿敕授七品文林郎。因深感研墨不便，经“屡试屡误、屡误屡悟”终于研制出可以与墨锭媲美的墨汁，开店销售获得使用者的好评，并亲自手书“一得阁”牌匾，店名是以楹联“一艺足供天下用”“得法多自古人书”冠首取之。解放前在天津、郑州开设分店，并在上海和西安开办了专营代销店。

“一得阁”成立于1865年，现已有142年历史，200４年企业改制为“北京一得阁墨业有限责任公司”。2006年被商务部授予“中华老字号”企业；“一得阁”牌商标连续十几年被评为北京著名商标；一得阁公司2002至2004年被中国轻工业联合会评为全国轻工业质量效益型先进企业，获得全国轻工业质量效益特别奖；2005年被中国轻工业联合会评为全国卓越绩效先进企业；“一得阁墨汁店”被评为北京优秀特色店。2006年获得“宣武区文明单位”。“一得阁墨汁制作技艺”被评为北京市级非物质文化遗产项目名录，并列为专家推荐申请国家级非物质文化遗产项目。“北京墨块”、“八宝印泥”被普查登记为宣武区非物质文化遗产项目。“一得阁牌墨汁”、“中华牌墨汁”、“特制八宝印泥”被国家科委、国家保密局确定、核准为国家秘密技术项目。

2005年是拍摄了《百年老店“一得阁”》并在北京电视台播放。

2004年企业通过改制，成立了“北京一得阁墨业有限责任公司”。老企业焕发了新春，建立健全了经营管理系统，科研、检验机构，新产品研发部门；在北京郊区建立了生产基地；同时在全国组建了强大的销售网络，产品遍布全国各地；还销往日本、新加坡、马来西亚等国家和地区。高档书画墨汁品种在全国市场占有率为76%。2003年通过挖掘企业的历史资料研制出了“云头艳”牌精品墨汁，黑度浓重、内含紫玉之光，实为书画用品之珍宝。恰值一得阁140周年盛典之时，隆重推出“中国书画液”俗称“白墨汁”填补了中国画颜料的空白，为广大书画家提供国画留白和书写白字拓品的佳品。公司利用名牌效应综合经营开办了“一得阁墨汁店”和“艺苑楼文房四宝商店”销售本企业生产的墨汁、印泥、印台、墨锭等产品，并经营中国字画、古玩、文房四宝、工艺品及字画装裱等。

Beijing Yide pavilion was built in the fourth year of tongzhi (1865) of the Qing Dynasty. It is famous for its ink. Its products are all over China and overseas. Yide Pavilion is located at No. 25, Xinhua Street, South Xuanwu District, ancient culture street, Liulichang, Beijing. Xie Songdai, the founder, went to Beijing to study in Guozijian from his hometown Xiangxiang, Hunan Province, and was awarded seven grades of wenlinlang by the imperial edict. Because of the inconvenience of ink research, we have finally developed ink that can be compared with ink ingot through "repeated trial and error, repeated error and understanding". The shop sales have been praised by users, and we have personally written the plaque of "Yide Pavilion". The shop name is taken first with the title of couplet "one skill is enough for the world" and "the method is more from the ancient book". Before liberation, it opened branches in Tianjin and Zhengzhou, and franchised outlets in Shanghai and Xi'an. Founded in 1865, Yidege has a history of 142 years. In 2004, it was restructured into Beijing Yidege ink industry Co., Ltd. In 2006, it was awarded "China Time-honored Brand" by the Ministry of Commerce; "Yidege" brand trademark was awarded as a famous trademark in Beijing for more than ten years in a row; Yidege company was awarded the national light industry quality and benefit advanced enterprise by China Light Industry Federation from 2002 to 2004, and won the national light industry quality and benefit special award; in 2005, it was awarded the national excellent performance advanced enterprise by China Light Industry Federation; "Yidege ink shop" is rated as an excellent characteristic shop in Beijing. In 2006, it was awarded "civilized unit of Xuanwu District". "Yidege ink making technology" was awarded as the list of intangible cultural heritage projects in Beijing, and was recommended by experts to apply for national intangible cultural heritage projects. "Beijing ink block" and "Babao Yinni" were registered as intangible cultural heritage projects in Xuanwu District. "Yidege brand ink", "Zhonghua brand ink" and "special eight treasures ink paste" have been determined and approved as national secret technology projects by the State Science and Technology Commission and the State Security Bureau. In 2005, I filmed "Yidege", a century old shop, and broadcast it on Beijing TV. In 2004, through restructuring, the company established "Beijing Yide Gemo Industry Co., Ltd.". The old enterprises have established and improved their business management system, scientific research and inspection institutions, and new product R & D departments. They have established production bases in the suburbs of Beijing. Meanwhile, they have established a strong sales network throughout the country, with products all over the country. They are also sold to Japan, Singapore, Malaysia and other countries and regions. The market share of high-grade ink is 76%. In 2003, through mining the historical data of the enterprise, we developed the "yuntouyan" brand high-quality ink, which is rich in blackness and contains the light of purple jade. It is actually a treasure of calligraphy and painting supplies. Just in time for the 140th anniversary of Yide Pavilion, the grand launch of "Chinese painting and calligraphy fluid", commonly known as "white ink juice", filled in the blank of Chinese painting pigments, and provided the majority of calligraphers and painters with excellent products of leaving white in traditional Chinese painting and writing white characters. The company has established "Yidege ink shop" and "yiyuanlou stationery four treasures shop" to sell the ink, printing mud, printing platform, ink ingot and other products produced by the company, as well as Chinese calligraphy and painting, antiques, stationery four treasures, handicrafts and calligraphy and painting mounting.

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