PHILIPS飞利浦品牌怎么样 申请店铺

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飞利浦，全球医疗保健、优质生活和照明领域的领导者。飞利浦基于对客户需求的了解以及“精于心简于形”的品牌承诺，将技术和设计融入到了以人为本的解决方案中。

飞利浦电子是世界上最大的电子公司之一，在欧洲名列榜首。创立百年来一直锐意创新，为世界贡献了录音卡带、CD、可重写DVD、100赫兹彩电等众多发明，在彩色电视、照明、电动剃须刀、医疗诊断影像和病人监护仪、以及单芯片电视产品领域世界领先。

飞利浦每年生产24亿只节能光源。世界上每年有约250万利用X光设备进行的心脏程序（包括扫描和干涉程序）运用我们的技术。世界上每7台电视机中就有一台用飞利浦的彩色显示器件，而全球60%的电话都含有飞利浦的产品。世界上有30%的办公室采用飞利浦照明产品，飞利浦还同时为世界上65%的主要机场，55%的足球场和30%的医院提供照明。

飞利浦公司以生产家用电器、军用和民用通讯设备、医疗设备、电脑、仪表和显示系统等著称于世。它也是西欧最大的军火企业之一，从人造卫星、“阿波罗”登月飞船到最新的航天飞机，都有飞利浦的产品。美国军舰也使用飞利浦的雷达。

飞利浦是欧洲最大的电子跨国公司，在世界150个国家和地区建有分公司或工厂数百家，其中在美国有100多家。

历史上，飞利浦曾对世界家电工业的发展作出过重大贡献。50多年前飞利浦公司发明了电动刮胡刀，60年代初期发明了盒式磁带录音机，飞利浦盒式磁带标准成为了世界标准，以后又发明了录像机，80年代初与日本SONY公司共同研制出CD机，后又联合SONY推出DVD和蓝光DVD。

飞利浦公司也推出了数字盒带和激光音像盘两种新产品，公司还计划在欧洲推广超宽屏幕高清晰彩电系统。飞利浦公司在这些领域一直处于领先地位，其产品已成为家喻户晓的名牌产品。

创新

公司拥有60,000项注册专利，充分体现了公司的创新本质。飞利浦目前大约拥有29,000个注册商标、43,000项设计专利和2,000个域名。

飞利浦推行“开放式创新”的策略，充分联合合作伙伴和研究人员的创新力量，更快、更有效地向市场推出更多创新产品。2007年，飞利浦在研发领域的投入达16亿欧元。

飞利浦是国际公认的设计领域的全球领导者，每年都获得诸多国际性奖项。例如：

在2008年iF产品设计大赛中，飞利浦在6个大类中获得27个设计奖项

2007年，飞利浦获得不同机构颁发的设计奖项超过38个其中包括著名的“红点至尊奖”，此外，皮肤探测计划还名列《时代杂志》“年度最佳发明”。

飞利浦早在1920年就进入了中国市场。1985年设立第一家合资企业。飞利浦已成为中国电子行业最大的投资合作伙伴之一，累计投资总额超过34亿美元，在中国建立了35家合资及独资企业，在全国设有60多个办事处，共有19,000多名员工。2002年飞利浦因在华营业额和出口创汇额在全国外商投资企业中双双排名第一为而获中国外商投资企业协会颁发的年度“双高企业特殊贡献奖”。

Philips is a global leader in healthcare, quality of life and lighting. Philips integrates technology and design into people-oriented solutions based on its understanding of customers' needs and its brand commitment of "simplicity and simplicity". Philips Electronics is one of the largest electronics companies in the world, ranking first in Europe. Over the past hundred years since its establishment, it has been dedicated to innovation, contributing to many inventions in the world, such as audio cassettes, CDs, rewritable DVDs, 100 Hz color TVs, etc., and leading the world in the fields of color TV, lighting, electric shavers, medical diagnostic images and patient monitors, as well as single-chip TV products. Philips produces 2.4 billion energy-saving light sources every year. About 2.5 million heart programs (including scanning and interference programs) using X-ray equipment use our technology every year in the world. One in seven televisions in the world uses Philips's color display devices, and 60% of the world's phones contain Philips products. Philips Lighting products are used in 30% of the world's offices. Philips also provides lighting for 65% of the world's major airports, 55% of football fields and 30% of hospitals. Philips is famous for producing home appliances, military and civil communication equipment, medical equipment, computers, instruments and display systems. It is also one of the largest arms companies in Western Europe, with Philips products ranging from man-made satellites, "Apollo" spacecraft to the latest space shuttle. US warships also use Philips radar. Philips is the largest electronic multinational company in Europe, with hundreds of branches or factories in 150 countries and regions, including more than 100 in the United States. Historically, Philips has made great contributions to the development of the world's home appliance industry. Philips invented the electric razor more than 50 years ago, the cassette tape recorder in the early 1960s, the Philips cassette tape standard has become the world standard, and later the video recorder. In the early 1980s, Philips developed the CD player together with Sony Corporation of Japan, and then jointly launched DVD and Blu ray DVD with Sony. Philips has also launched two new products, digital cartridge and laser audio-visual disc. It also plans to promote ultra wide screen and high-definition color TV system in Europe. Philips has been in the leading position in these fields, and its products have become well-known brand products. The innovation company has 60000 registered patents, which fully embodies the innovation essence of the company. Philips currently has about 29000 registered trademarks, 43000 design patents and 2000 domain names. Philips implements the strategy of "open innovation", fully combines the innovation power of partners and researchers, and more innovative products are launched to the market faster and more effectively. In 2007, Philips invested 1.6 billion euros in R & D. Philips is an internationally recognized global leader in the field of design and receives many international awards every year. For example, in the 2008 if product design competition, Philips won 27 design awards in 6 categories in 2007. Philips won more than 38 design awards from different institutions, including the famous "red dot supreme Award". In addition, skin detection plan also ranked "best invention of the year" in time miscellaneous. Philips entered the Chinese market as early as 1920. The first joint venture was established in 1985. Philips has become one of the largest investment partners in China's electronic industry, with a total investment of more than 3.4 billion US dollars. It has established 35 joint ventures and wholly-owned enterprises in China, with more than 60 offices and more than 19000 employees nationwide. In 2002, Philips was awarded the annual "double high enterprise special contribution award" by the China Association of foreign investment enterprises for its ranking first in both turnover and foreign exchange earning in China.

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