爱伲咖啡品牌怎么样 申请店铺
云南爱伲农牧(集团)有限公司,知名咖啡品牌,始于1993年,专注于咖啡产业和餐饮业的经营,集咖啡种植、加工、产品研发、贸易和品牌营销为一体的多元化企业
爱伲庄园咖啡是集咖啡种植、初加工、精深加工、产品研发、贸易和品牌营销为一体的、云南爱伲集团打造的咖啡品牌。过去15年一直专注于把云南咖啡带入国际咖啡市场,为云南咖啡在国际市场上赚得名声后,爱伲集团开始战略转移,从国际出口市场转向开拓国内市场。
2012年2月,爱伲集团与星巴克在云南成立合资公司,12月合资公司正式运营。帮助提升云南咖啡品质,建立健全咖啡质量管控体系,并把云南优质的咖啡带到全球市场。
借此,爱伲庄园咖啡打开进军国内咖啡市场的大门。一系列爱伲庄园产品:爱伲限量版曼中田咖啡、爱伲庄园烘焙豆、爱伲庄园拼配豆、爱伲庄园精品生豆、爱伲庄园精品礼盒、爱伲庄园美式咖啡粉、爱伲全自动咖啡机陆续上市,在国内中高端咖啡市场赢得了消费者的喜爱。
2012年12月28日,爱伲集团咖啡体验店爱伲庄园在普洱建成,至此,爱伲庄园咖啡品牌完成了从“种子到杯子”全产业链的布局。
爱伲集团现有2个咖啡种植示范基地,全部实现雨林种植,总面积10000亩;2个脱皮脱胶湿法加工厂,每小时加工咖啡鲜果10吨;2个咖啡加工厂,年处理带壳咖啡豆3万吨、生产商品咖啡豆2.3万吨;建成1条千吨焙炒咖啡生产线。
爱伲庄园的生咖啡豆、焙炒豆(粉)全部通过有机认证,爱伲将万亩咖啡庄园和自有牧场达到有机结合,咖啡树的生长过程大量使用有机肥,保障每一颗咖啡果实都分外饱满。
为增加当地咖啡农的经济收入和加快咖啡产业的发展步伐,2009年6月公司无偿提供优质咖啡苗100万株,扶持农户发展咖啡种植业。公司咖啡豆原料主要来自普洱、西双版纳、临沧、德宏、保山等周边州市。咖啡产品主要销往德国、美国、加拿大、比利时、马来西亚等国家。2012年12月,星巴克全亚洲咖啡种植者支持中心在云南普洱建成,爱伲将功借助星巴克各种资源和技术支持,推广更加环保的种植方式和加工方式以提高云南咖啡豆的品质和产量。
为改善云南咖啡品种单一,提高云南咖啡产量,爱伲庄园两年前从国外引进了33个咖啡新品种进行实验性种植,如果种植成功,新品种将会在整个云南的咖啡种植园进行推广,爱伲庄园将成为云南甚至中国雨林咖啡基因库。目前有4个咖啡品种的实验项目已经超过650公顷的种植面积,遍布8个种植园。
云南爱伲集团创业于1993年,2006年组建于“中国咖啡之都”普洱,主要从事咖啡产业和餐饮业的经营。
如今,爱伲集团作为本土企业涉足咖啡领域已近20年,一直以来扎实而低调地建设其咖啡产业链条,从咖啡种植、到生产加工、研发,再到咖啡品牌营销,再到咖啡体验店的建成,爱伲集团已完成“从种子到杯子”全咖啡产业链的完整布局,不仅以“组合拳”的形式助推云南咖啡产业迅速发展,助力普洱建设中国咖啡之都;同时,作为星巴克和云南咖啡发展的“桥梁和纽带”,也在完善和丰富咖啡品种、完善咖啡种植、咖啡初精深工技术、提高云南咖啡质量提高云南咖啡产量方面,助推云南咖啡实现“质的飞跃”。
Yunnan Aini agriculture and animal husbandry (Group) Co., Ltd., a well-known coffee brand, began in 1993, focusing on the operation of coffee industry and catering industry. Aini manor coffee, a diversified enterprise integrating coffee planting, processing, product R & D, trade and brand marketing, is a coffee planting, primary processing, intensive processing, product R & D, trade and brand marketing, which is an integration of Yunnan Aini The coffee brand created by the group. In the past 15 years, the group has been focusing on bringing Yunnan coffee into the international coffee market, making a reputation for Yunnan coffee in the international market. After that, Aini group began to shift its strategy from the international export market to the domestic market. In February 2012, Aini group and Starbucks established a joint venture in Yunnan, and the joint venture was officially put into operation in December. Help to improve the quality of Yunnan coffee, establish and improve the coffee quality control system, and bring Yunnan high-quality coffee to the global market. In this way, Aini manor coffee opens the door to enter the domestic coffee market. A series of Aini manor products: Aini Limited Edition manzhongtian coffee, Aini manor baked beans, Aini manor blended beans, Aini manor high-quality raw beans, Aini manor high-quality gift box, Aini manor American coffee powder, Aini full-automatic coffee machine have been listed in succession, winning the love of consumers in the domestic middle and high-end coffee market. On December 28, 2012, Aini manor, coffee experience shop of Aini group, was built in Pu'er. So far, Aini manor coffee brand has completed the layout of the whole industrial chain from "seed to cup". Aini group now has two coffee planting demonstration bases, all of which realize rainforest planting, with a total area of 10000 mu; two peeling and degumming wet processing plants, processing 10 tons of fresh coffee fruit per hour; two coffee processing plants, processing 30000 tons of coffee beans with shells and producing 23000 tons of commercial coffee beans per year; and one thousand ton roasted coffee production line has been built. All the raw coffee beans and roasted beans (flour) of Aini manor have passed the organic certification. Aini organically combines the ten thousand mu coffee manor with its own pasture. During the growth process of coffee trees, a large amount of organic fertilizer is used to ensure that every coffee fruit is extraordinarily full. In order to increase the economic income of local coffee farmers and speed up the development of the coffee industry, the company provided 1 million high-quality coffee seedlings free of charge in June 2009 to support farmers to develop the coffee planting industry. The company's coffee beans mainly come from Pu'er, Xishuangbanna, Lincang, Dehong, Baoshan and other surrounding cities. Coffee products are mainly sold to Germany, the United States, Canada, Belgium, Malaysia and other countries. In December 2012, Starbucks all Asia coffee grower support center was established in Pu'er, Yunnan Province. Aini will promote more environmentally friendly planting and processing methods to improve the quality and output of coffee beans in Yunnan Province with the help of various resources and technical support of Starbucks. In order to improve the single variety of coffee in Yunnan and increase the coffee production in Yunnan, Aini manor introduced 33 new coffee varieties from abroad for experimental planting two years ago. If the planting is successful, the new varieties will be promoted in the whole coffee plantation in Yunnan, and Aini manor will become the coffee gene bank in Yunnan and even in China's rainforest. At present, there are more than 650 hectares of experimental projects of four coffee varieties, covering eight plantations. Yunnan Aini group was founded in 1993 and established in Pu'er, the capital of coffee in China, in 2006. It is mainly engaged in coffee industry and catering industry. Now, Aini group, as a local enterprise, has been involved in the coffee field for nearly 20 years. It has been building its coffee industry chain in a solid and low-key way. From coffee planting, production and processing, research and development, to coffee brand marketing, to the completion of the coffee experience shop, Aini group has completed the complete layout of the whole coffee industry chain from seed to cup, not only in the form of "combination fist" In addition, as the "bridge and link" between Starbucks and Yunnan coffee development, it also helps Yunnan coffee achieve "qualitative leap" in improving and enriching coffee varieties, improving coffee planting, coffee preliminary and deep technology, improving Yunnan coffee quality and increasing Yunnan coffee output.
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