Renault雷诺品牌怎么样 申请店铺

东风雷诺汽车有限公司是由东风汽车集团股份有限公司和法国雷诺在重组三江雷诺汽车有限公司的基础上，按50：50股权比例设立的合资整车生产企业，是“东风-雷诺-日产”的“金三角”战略合作的深入发展。

2013年12月2日，东风雷诺项目正式获得国家发改委批准。

2013年12月16日，东风与雷诺正式签订东风雷诺汽车有限公司合资经营合同，并于2014年1月26日获得国家商务部批准。

2014年3月3日公司获颁新增40亿元人民币出资后的新营业执照。在产能建设上，公司按一次规划、分期建设的模式，进行滚动式发展。一期投资总额约人民币77.6亿元人民币，工厂位于武汉经济技术开发区黄金口产业园，同时还将配套建设供应商园区，用于供应商就近进行零部件的生产和配送，以此提高供应链效率、降低物流成本，并带动周边产业发展。一期建成后，公司将实现年产15万辆整车的生产能力，包括冲压、焊接、涂装、总装、树脂五大车间和相应的辅助设施；发动机工厂将形成年产15万台发动机的生产能力，包括缸体和缸盖铸造、机加工，发动机装配、试验和相应的辅助设施；同时建设东风雷诺研发中心，满足同步开发和国产化的需要，研发中心还将承担合资自主产品的研发和新能源汽车产品的导入。

公司将于2016年上半年正式投产。受益于雷诺的产品能力，公司将首先将在雷诺品牌下，在各个市场区隔导入一系列极富魅力的SUV车型，随后是轿车和其他车型。同时，公司将在东风品牌下开发导入合资自主车型。借助东风和雷诺在新能源技术上已经形成的优势能力，公司未来将开发导入新能源汽车产品。公司将对现有雷诺进口车经销商网络进行整合，建设独立的经销商网络。东风雷诺经销商网络将同时销售国产车型和进口车型，并提供相应的备件等售后服务。从品牌形象推广、服务能力建设，网络规划、市场运营效率、水平业务等多个层面，为顾客提供最好的消费体验。

Dongfeng Renault Automobile Co., Ltd. is a joint venture vehicle manufacturer established by Dongfeng Motor Group Co., Ltd. and French Renault on the basis of restructuring Sanjiang Renault Automobile Co., Ltd. according to the 50:50 equity ratio. It is the in-depth development of the "Golden Triangle" strategic cooperation of "Dongfeng Renault Nissan". On December 2, 2013, Dongfeng Renault project was officially approved by the national development and Reform Commission. On December 16, 2013, Dongfeng and Renault officially signed the joint venture contract of Dongfeng Renault Automobile Co., Ltd. and obtained the approval of the Ministry of Commerce on January 26, 2014. On March 3, 2014, the company was issued a new business license after the new investment of 4 billion yuan. In terms of capacity construction, the company develops in a rolling way according to the mode of one-time planning and phased construction. The total investment of the first phase is about 7.76 billion yuan. The factory is located in HUANGJINKOU Industrial Park of Wuhan Economic and Technological Development Zone. Meanwhile, it will also build a supplier park for the production and distribution of parts nearby by suppliers, so as to improve the efficiency of supply chain, reduce logistics costs and promote the development of surrounding industries. After the completion of phase I, the company will achieve an annual production capacity of 150000 vehicles, including five workshops of stamping, welding, coating, general assembly, resin and corresponding auxiliary facilities; the engine factory will form an annual production capacity of 150000 engines, including cylinder block and cylinder head casting, machining, engine assembly, testing and corresponding auxiliary facilities; meanwhile, it will build Dongfeng Renault R & D center The R & D center will also undertake the R & D of joint venture independent products and the introduction of new energy vehicle products. The company will be put into production in the first half of 2016. Benefiting from Renault's product capabilities, the company will first introduce a series of attractive SUV models in each market area under the Renault brand, followed by sedans and other models. At the same time, the company will develop and introduce the joint venture autonomous vehicle model under the Dongfeng brand. With the advantages of Dongfeng and Renault in new energy technology, the company will develop and import new energy vehicle products in the future. The company will integrate the existing Renault import vehicle dealer network and build an independent dealer network. Dongfeng Renault dealer network will sell domestic and imported models at the same time, and provide corresponding spare parts and other after-sales services. From brand image promotion, service capacity building, network planning, market operation efficiency, level of business and other aspects, to provide customers with the best consumption experience.

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