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为满足消费者体验式购物需求，银泰商业于2009年起，依据城市级别、消费水平、区域实力在全国拓展购物中心业务，追随科技的进步，客户需求的改变，并在新兴消费功能组合、泛渠道、互联网思维等多方面发力，强调商业零售、体验式消费、电子商务等全方位资源整合。

北京银泰中心

北京银泰中心是集顶级写字楼、超五星级酒店、酒店式公寓以及高档商业于一体的“高标准、高品味”建筑综合体。

楼盘简介

项目建设用地面积31，305平方米，总建筑面积35万平方米，由三栋塔楼组成。中央主楼为酒店公寓楼，63层，高249.9米，为长安街沿线最高的建筑。东西两栋写字楼42层，高186米。裙房4层，高24米，为高级商业配套，将三座塔楼交通连接成为四通八达的一个整体。地下有1600个机动车停车位。

地理位置

北京银泰中心位于建国门外大街2号，即东三环国贸桥的西南角。该中心位于北京中心商务区的核心地带，北临长安街，与国贸遥相呼应，东临东三环路，与地铁1号线和10号线的国贸站直接相连，南为建外SOHO，毗邻使馆区，是长安街的地标性建筑，距离首都机场仅20公里，距离北京火车站4公里。地理位置十分显赫。

写字楼

银泰中心东西两栋智能5A甲级写字楼，东侧写字楼已由中国人民财产保险股份有限公司（PICC）整幢购买。西侧的银泰写字楼以其显赫的位置、独特的空中环廊大堂、4米的办公层高、高效快速的双层轿箱电梯、具有架空地板的综合布线系统、精心设计的变频恒温恒湿新风对流系统，体现着北京银泰中心写字楼对最高质量的追求。世界五百强之一的思科公司、全球四大证交所之一的东京证券交易所、以及著名投资银行美林集团、加拿大庞巴迪等跨国企业，还有一些背景优秀的跨国公司等，都已经顺利入驻银泰写字楼。其客群相当国际化、行业丰富且实力整齐。银泰写字楼的出租率在北京新建成写字楼中名列前茅。

区域优势

北京银泰中心地处最具标志性的中国第一。

街长安街和中央商务区(CBD)核心地带，是国贸桥金十字区域仅存的可开发地块，东临东三环，与地铁一号线及建设中的地铁十号线国贸站相连通。CBD是北京最繁华、最富有活力的商务、时尚中心，位于CBD黄金旺地的北京银泰中心，这个即将崛起的新北京地标性建筑，将可能接过国贸大厦作为CBD象征的接力棒，成为北京中央商务区的新地标。新世纪国际化都市综合建筑地标，长安街第一高度。

中心项目

银泰置地已经合肥、成都开发银泰中心，而杭州、宁波奉化、宁波北仑、宁波慈溪、嘉兴海宁、台州温岭、武汉武珞、西安曲江、芜湖华仑、哈尔滨群力、湖南衡阳的银泰城也将陆续建成开业。不久的将来，在重庆、宝鸡、攀枝花、内江、武汉、长沙、北京、苏州、无锡、济南、淄博、石家庄、呼和浩特、鄂尔多斯、义乌、温州等城市还将不断涌现出一批新的“银泰中心”或“银泰城”项目。“银泰中心”，作为高端商业综合体，位于一线城市与经济发达的省会城市或有很强实力的地级城市的核心商圈，汇集国际知名奢侈品牌的购物中心、豪华酒店、甲级智能写字楼和高档公寓等多种商业功能于一体，成为所在地区的城市地标。“银泰中心”以世界知名奢侈品品牌为主导，以高档百货、精品超市、高端餐饮娱乐、高级会所等为配套，是顶级人士奢享生活的完美所在。

In order to meet the consumer's demand for experiential shopping, Yintai business has been expanding its shopping center business in China since 2009 based on the city level, consumption level and regional strength, following the progress of science and technology and the change of customer demand, and making efforts in emerging consumer function combination, pan channel, Internet thinking and other aspects, emphasizing all-round resources such as commercial retail, experiential consumption and e-commerce Source integration. Beijing Yintai Center Beijing Yintai Center is a "high standard, high taste" building complex integrating top-grade office buildings, super five-star hotels, hotel style apartments and high-end businesses. The project covers an area of 31305 square meters, with a total construction area of 350000 square meters. It is composed of three towers. The central main building is a hotel apartment building, 63 floors, 249.9 meters high, which is the highest building along Chang'an Street. East and west two office buildings 42 floors, 186 meters high. The podium, with 4 floors and 24 meters in height, is a high-level commercial support, connecting the traffic of the three towers into a whole. There are 1600 parking spaces for motor vehicles underground. Location: Beijing Yintai Center is located at No. 2, Jianguomenwai street, the southwest corner of Guomao Bridge on the East Third Ring Road. The center is located in the core area of Beijing central business district. It is adjacent to Chang'an Street in the north, echoing the international trade from afar. It is adjacent to the East Third Ring Road in the East, directly connected to the international trade station of Metro Line 1 and line 10. In the south is Jianwai SOHO, adjacent to the embassy area. It is a landmark building of Chang'an Street. It is only 20km away from the capital airport and 4km away from Beijing railway station. The location is very prominent. There are two intelligent 5A class A office buildings in the East and west of Yintai Center, and the office building in the East has been purchased by PICC. Yintai office building on the west side, with its prominent location, unique air corridor lobby, 4m office floor height, efficient and fast double-layer car elevator, comprehensive wiring system with overhead floor, and carefully designed frequency conversion constant temperature and humidity fresh air convection system, embodies the pursuit of the highest quality of Beijing Yintai Center office building. Cisco, one of the top 500 companies in the world, Tokyo Stock Exchange, one of the four largest stock exchanges in the world, as well as the famous investment bank Merrill Lynch group, Canada Bombardier and other multinational enterprises, as well as some multinational companies with excellent backgrounds, have successfully settled in the Yintai office building. Its customer base is quite international, the industry is rich and the strength is neat. The rental rate of Yintai office building ranks first among the newly built office buildings in Beijing. Regional advantage Beijing Yintai Center is located in the most iconic China first. Street Chang'an Street and CBD core area are the only developable plots in the golden cross area of Guomao Bridge. They are adjacent to the East Third Ring Road in the East and connected with Metro Line 1 and Metro Line 10 international trade station under construction. CBD is the most prosperous and dynamic business and fashion center in Beijing. It is located in Beijing Yintai Center in the golden land of CBD. This new landmark building will probably take over the baton of international trade building as the symbol of CBD and become the new landmark of Beijing CBD. New century international city comprehensive building landmark, the first height of Chang'an Street. Yintai land, the center project, has been developed in Hefei and Chengdu, while Yintai city in Hangzhou, Fenghua, Beilun, Cixi, Haining, Wenling, Taizhou, Wuluo, Qujiang, Hualun, Qunli, Harbin and Hengyang, Hunan, will be built into an opening business. In the near future, in Chongqing, Baoji, Panzhihua, Neijiang, Wuhan, Changsha, Beijing, Suzhou, Wuxi, Jinan, Zibo, Shijiazhuang, Hohhot, Ordos, Yiwu, Wenzhou and other cities, a number of new "Yintai Center" or "Yintai city" projects will continue to emerge. "Yintai Center", as a high-end commercial complex, is located in the core business district of first tier cities and economically developed provincial capital cities or prefecture level cities with strong strength. It integrates shopping centers, luxury hotels, class a intelligent office buildings, high-end apartments and other commercial functions of internationally renowned luxury brands, and becomes the city landmark of the region. "Yintai Center" is dominated by world-famous luxury brands, supported by high-end department stores, boutique supermarkets, high-end catering and entertainment, high-end clubs, etc., which is the perfect place for top people to enjoy their luxurious life.

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