策恩CEEN品牌怎么样 申请店铺
1886年,穿梭于上海老城区弄堂之间的男女老少都知道洋金浜(今延安路)有家蔡氏手工布鞋作坊。蔡氏家族决定将鞋坊增加手工缝线皮靴业务。
1938年,蔡氏鞋坊师徒多人为躲避战乱跟随当时的欧州达官贵人移民至英国伦敦。不久,蔡氏手工皮靴作坊以CEEN作为品牌名字在牛津街重新开张。经过多年发展, CEEN以便装中贵族的风格和限量供应的营销策略,征服了欧洲贵族的心。
2010年蔡氏后人在中国皮鞋之都设立了“CEEN”研发中心,根据东方人穿着习惯和脚形特点,结合经典的欧伦风格开发出“CEEN策恩”休闲皮鞋,让国人在轻松步行中更体现一份自我和尊贵。
产品风格
策恩,作为背负历史使命的时代品牌,体现了一种历史跨越感与时代厚重感。鞋子的款式偏向典雅欧版,产品质感沉稳厚重,外观冷峻有型。产品主基调为黑色,以英伦风味浓厚的设计,向精英男士们展现了西方时尚潮流元素。在皮鞋的材质上面,以头层牛皮为主要材质,将透气、舒适、柔软的双足感受带给消费者。
策恩的产品不仅仅是一种时尚商品,更是一种自由文化,一种独特的生活概念。
策恩吸收全球流行文化精华,融合主流时尚元素,创造出新的自由生活意象。
策恩拥有来自名鞋故乡的优秀工匠与专业设计师,使用优良皮料,精工细作,对每一款产品细节都孜孜以求,尽善尽美。
In 1886, the men, women and children who shuttled between the alleys in the old urban area of Shanghai all knew that there was a CAI's hand-made cloth shoes workshop in yangjinbang (now Yan'an Road). Cai's family decided to increase the business of hand stitched leather boots in shoe factory. In 1938, many of CAI's shoe shop teachers and disciples migrated to London, England, following the then European dignitaries to avoid the war. Soon, Cai's manual leather boots workshop was reopened in Oxford Street under the brand name ceen. After years of development, ceen has conquered the hearts of European aristocrats with the style of aristocrats in casual wear and the marketing strategy of limited supply. In 2010, Cai's descendants set up the "ceen" R & D center in the leather shoes capital of China. According to the eastern people's wearing habits and foot shape characteristics, combined with the classic Oren style, they developed the "ceen Zeen" casual leather shoes, which makes Chinese people more reflect their self and dignity in the easy walking. The product style Zeen, as a time brand bearing historical mission, embodies a sense of historical leapfrog and time heaviness. The style of shoes tends to elegant European version, the product texture is steady and thick, and the appearance is cool and stylish. The main tone of the product is black. With the strong British flavor design, it shows the western fashion trend elements to the elite men. On the material of leather shoes, the first layer of cow leather is the main material, which brings the breathable, comfortable and soft foot feeling to consumers. Zern's products are not only a fashion commodity, but also a free culture and a unique concept of life. He absorbed the essence of popular culture and fused the mainstream fashion elements to create a new free life image. Zene has excellent craftsmen and professional designers from the hometown of famous shoes. With excellent leather materials and meticulous work, zene strives for the details of every product to be perfect.
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