金鸡品牌怎么样申请店铺

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金鸡在鞋油行业中的票数：615 更新时间：2025-11-22

金鸡是哪个国家的品牌？「金鸡」是上海庄臣有限公司旗下著名品牌。该品牌发源于天津市，在1943年期间创立，经过多年的不懈努力和高速发展，现已成为行业的标杆品牌。

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奇伟日用化学（天津）有限公司，金鸡，始于1943年，十大鞋油品牌，天津市名牌产品，美国莎莉集团旗下，专业从事鞋油研发、生产、销售的现代化企业

“金鸡牌鞋油”在我国可谓是妇孺皆知的知名品牌，它的创立者傅秀山，1917年出生在河北省冀州傅家庄的一个贫苦农民家庭。如今，傅秀山老人已经年近九旬，在他缓缓的讲述中，半个多世纪前先辈们在乱世中创业的故事，不时闪耀着老一辈河北商人的聪明才智与“工业救国”的淳朴理想。

1943年初，“金鸡”牌鞋油开始正式上市销售。“当时的鞋油都是铁盒的，有25克、40克两种规格，售价也只有一两毛钱。”傅老说，由于有以前推销毛巾的经验，在很短时间内，金鸡鞋油就占领了津门各个百货门店的柜台，结束了洋鞋油独占市场的历史。鞋油厂的规模也逐渐扩大，最初仅有20来名工人，生产设备亦比较落后，似小作坊一般，日产鞋油仅几十打，但凭借优良的品质和低廉的价格，金鸡鞋油很快打开了市场，且尽产尽销，工人也逐渐增加到100多人。

金鸡鞋油以其上好的质量和低廉的价格赢得了各大百货商店和小商贩们的青睐，销路极好，在市场上有较强的竞争力，但傅秀山并没有满足于此，决定向“三北”市场进军。傅秀山在分析了“三北”情况后认为，这些地区气温低，穿皮鞋时间长，所以市场需求大，遂派出专门销售人员到北京设立办事处，专门对西北和口外的商贩供货。与此同时，他还派人常驻沈阳、哈尔滨，以辐射东北市场。就这样，金鸡鞋油逐渐打开了全国市场，声名鹊起，为全国民族工业增光添彩。

Qiwei daily chemical (Tianjin) Co., Ltd., golden rooster, started in 1943. It is one of the top ten shoe polish brands, Tianjin famous brand products, and the modern enterprise "Jinji brand shoe polish" under Sally group, which is specialized in the research, development, production and sales of shoe polish. It is a well-known brand in China. Its founder, Fu Xiushan, was born in Fujiazhuang, Hebei Province in 1917 Poor peasant families. Today, Fu Xiushan is nearly ninety years old. In his slow narration, the story of the ancestors who started their business in the turbulent times more than half a century ago, from time to time, shines with the wisdom of the older generation of Hebei businessmen and the simple ideal of "saving the country by industry". At the beginning of 1943, "golden rooster" brand shoe polish began to be officially sold. "At that time, shoe polish was made of iron box, with two specifications of 25g and 40g, and the price was only a dime or two." Fu said that due to his previous experience in selling towels, in a very short time, Golden Rooster shoe polish occupied the counters of various department stores in Jinmen, ending the history of foreign shoe polish monopolizing the market. The scale of shoe polish factory is also gradually expanding. At the beginning, there were only 20 workers, and the production equipment is relatively backward, like a small workshop. The daily production of shoe polish is only dozens of dozen. However, with excellent quality and low price, Golden Rooster shoe polish soon opened up the market, and its production and sales were exhausted, and the number of workers gradually increased to more than 100. Golden Rooster shoe polish with its superior quality and low price has won the favor of major department stores and vendors. It has an excellent market and strong competitiveness in the market, but Fu Xiushan is not satisfied with it and decides to march into the "Three North" market. Fu Xiushan, after analyzing the "Three North" situation, thinks that the temperature in these areas is low and the leather shoes are worn for a long time, so the market demand is large, so he sent special sales personnel to Beijing to set up an office to supply the northwest and the outside vendors. At the same time, he also sent people to Shenyang and Harbin to radiate the Northeast market. In this way, the Golden Rooster shoe polish gradually opened up the national market and gained fame, adding luster and luster to the national industry.

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