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Kunshan Zhengyang crab king aquatic products Co., Ltd. is a comprehensive company integrating aquaculture, catering, fishing and sales of Yangcheng Lake hairy crab and a series of aquatic products. At present, the company has a large aquaculture base of more than 3000 mu water area in Yangcheng Lake, which is located in the East Lake of Yangcheng Lake with beautiful scenery and excellent water quality. With an annual output of more than 400 tons of green aquatic products such as crab, shrimp and fish, it has made its own contribution to the increase of production and income of farmers in Yangcheng Lake area and the construction of a new socialist countryside. Company tenet: only to let every customer taste the authentic Yangcheng Lake hairy crab. Company goal: encourage to build Chinese family trust aquatic product brand. In order to develop rapidly and meet the fierce market competition, the company strengthened the product quality requirements and highlighted the brand image of "Baxian". The purpose is to enable consumers at home and abroad to taste authentic and excellent Yangcheng Lake hairy crab and its aquatic products. Since 2003, the company has set up more than 30 franchise or direct selling stores in Chengdu, Beijing, Lhasa, Ningbo, Shanghai, Zhangjiagang, Xiamen and other places, so that domestic consumers can buy and taste the delicious "Baxian" brand Yangchenghu hairy crab at ease and conveniently. As the company's products are deeply loved by consumers, the company's sales volume is also constantly at a new high. In 2011, the company realized the sales volume of more than 300000 Jin of hairy crabs, with the sales volume of more than 15 million yuan. In 2013, the company achieved a record sales of more than 200 tons of hairy crabs, with sales exceeding 30 million yuan. The company is more active in exploring foreign markets and has achieved fruitful results. In 2012, Kunshan Zhengyang crab king aquatic products Co., Ltd. tested water e-commerce marketing, made use of tmall, Jingdong and other shopping mall platforms to carry out online sales, learned online sales knowledge, and fully grasped modern online sales methods such as "B2B, B2C, o2o". The company believed that: the new sales model is testing the company, and the larger market is luring the company.

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