宝骏汽车品牌怎么样 申请店铺

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通用五菱2010年创建的自主汽车品牌，旗下拥有五菱/宝骏汽车品牌及宝骏560/宝骏730/五菱宏光/宝骏630等畅销车型

宝骏是上汽通用五菱2010年创建的自主汽车品牌。宝骏品牌源由：“骏”的本义是良驹，宝骏即人们心爱的良驹。上汽通用五菱（英文缩写SGMW）旗下拥有五菱汽车、宝骏汽车两个品牌及宝骏560、宝骏310、宝骏730、荣光V、五菱宏光S1、五菱宏光、宝骏630、宝骏610、五菱征程等畅销车型。

上汽通用五菱汽车股份有限公司挂牌成立于2002年11月18日，由上海汽车集团股份有限公司、通用汽车(中国)公司、柳州五菱汽车有限责任公司三方共同组建的大型中中外合资汽车公司，其前身可以追溯到1958年成立的柳州汽车动力机械厂。公司目前拥有柳州河西总部、柳州宝骏基地、青岛分公司和重庆分公司四大制造基地，形成了南北联动、东西呼应的发展新格局，为公司在“十二五”末实现200万产能规模及后续发展提供坚实保障。

2010年7月上汽通用五菱乘用车品牌“宝骏”发布，车型宝骏630于2011年8月9日上市。微型轿车乐驰是上汽通用五菱于2003年投产的高性能微轿产品，多次获得国际机构J·D·Power紧凑车型新车质量调查较高得分。七座家用车宝骏730于2014年7月30上市，上市第52小时实现订单数破1万辆，上市第100天销量突破6万辆，截至目前宝骏730销售已超过39.3万辆，成为企业进一步深挖家用车市场的关键产品。 公司SUV宝骏560于2015年7月18日上市， 9月份完成销量24,228辆, 成功跻身SUV细分市场第二；10月份销量破3万再创新高，目前累计销量突破11.2万辆。

上汽通用五菱以“低成本、高价值”为企业经营理念，充分集成股东各方的管理方法、推进企业业务流程重组和内外资源整合，逐步形成了具有核心竞争力的五菱价值链；在巩固微车领域优势、成功开拓七座家用车市场、稳步推进乘用车业务的同时，加速推进海外事业核心业务，开启实践知识与产品输出、人力资本与团队输出和业务运营与较佳实践输出的国际化战略，海外业务实现了有价值的知识输出。2012年7月10日，五菱荣光换标雪佛兰登陆埃及市场，占据市场份额第二。2013年5月9日，五菱宏光戴上雪佛兰金领结，登陆印度市场，位列MPV细分市场第二位，打破了之前由铃木Ertiga一统天下的市场格局。同时，为进一步响应国家“一带一路”战略，进一步抢占海外市场，上汽通用五菱在印尼设立了子公司上汽通用五菱印尼汽车有限公司并于2015年8月20日奠基，开拓东南亚市场。

上汽通用五菱已经连续9年保持国内单一车企销冠，积累了超过1300万用户。上汽通用五菱已经从传统自我奋斗型企业脱变为一个“多点制造、商乘并举、跨洋出海”的学习创新型现代化企业，逐渐成长为国际上有竞争力的汽车公司。

The self owned automobile brand established by GM Wuling in 2010, under which there are Wuling / Baojun automobile brand and Baojun 560 / Baojun 730 / Wuling Hongguang / Baojun 630 and other best-selling models, Baojun, is the self owned automobile brand established by SAIC GM Wuling in 2010. The origin of Baojun brand: the original meaning of "Jun" is Liangju, which is the beloved Liangju. SAIC GM Wuling (SGMW) has two brands of Wuling Automobile and Baojun automobile, and the best-selling models of Baojun 560, Baojun 310, Baojun 730, Rongguang V, Wuling Hongguang S1, Wuling Hongguang, Baojun 630, Baojun 610 and Wuling Zhengcheng. SAIC GM Wuling Automobile Co., Ltd. was founded on November 18, 2002. It is a large Sino foreign joint venture automobile company jointly established by Shanghai Automobile Group Co., Ltd., General Motors (China) Co., Ltd. and Liuzhou Wuling Automobile Co., Ltd. its predecessor can be traced back to the Liuzhou Automobile Power Machinery Factory established in 1958. At present, the company has four manufacturing bases, namely Liuzhou Hexi headquarters, Liuzhou Baojun base, Qingdao branch and Chongqing Branch, forming a new development pattern of North-South linkage and east-west interaction, which provides a solid guarantee for the company to achieve 2 million production capacity scale and subsequent development at the end of the 12th Five Year Plan. In July 2010, SAIC general Wuling passenger car brand "Baojun" was released, and the model Baojun 630 was launched on August 9, 2011. The mini car Lechi is a high-performance micro car product put into production by SAIC GM Wuling in 2003. It has won high scores in the new car quality survey of international organization J.D. Power compact model for many times. Baojun 730, a seven seater family car, was listed on July 30, 2014. In the 52nd hour of listing, the number of orders exceeded 10000, and the sales volume exceeded 60000 on the 100th day of listing. So far, the sales volume of Baojun 730 has exceeded 393000, becoming a key product for enterprises to further tap the market of family cars. The company's SUV Baojun 560 was listed on July 18, 2015, with 24228 sales completed in September, successfully ranking second in the SUV market segment; the sales exceeded 30000 in October and reached a new high, with the cumulative sales exceeding 112000 at present. Based on the business philosophy of "low cost and high value", SAIC GM Wuling has fully integrated the management methods of all shareholders, promoted the reorganization of business processes and the integration of internal and external resources, and gradually formed a Wuling value chain with core competitiveness. While consolidating the advantages in the field of micro cars, successfully developing the seven seat home car market and steadily promoting the passenger car business, it has accelerated the promotion of overseas business The core business of the business is to open the international strategy of practical knowledge and product output, human capital and team output, business operation and better practical output, and the overseas business has achieved valuable knowledge output. On July 10, 2012, Wuling Rongguang changed its standard Chevrolet and landed in the Egyptian market, occupying the second market share. On May 9, 2013, Wuling Hongguang put on the Chevrolet gold tie and landed in the Indian market, ranking the second in the MPV market segment, breaking the previous market pattern dominated by ertiga Suzuki. Meanwhile, in order one more response to the one belt, one road strategy and further seize overseas markets, SAIC GM Wuling has set up a subsidiary of SAIC GM Wuling Indonesia Motor Co., Ltd. in August 20, 2015, and laid the foundation for developing Southeast Asian market. SAIC GM Wuling has maintained the top sales volume of domestic single vehicle enterprises for 9 consecutive years, accumulating more than 13 million users. SAIC GM Wuling has changed from a traditional self striving enterprise to a modern enterprise of learning and innovation with "multi-point manufacturing, simultaneous development of business and ride, cross ocean sea", and gradually grown into an international competitive automobile company.

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