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BBQ比比客是韩国GENESIS集团下最早且最具代表性的品牌。集团自1995年9月成立以来，至今旗下已拥有15个品牌，年销售额达到90亿人民币。GENESIS集团始终坚持只有“只有加盟店盈利，总公司才能生存”的理念，通过“共存·共赢”的精神管理经营BBQ，在公司成立不到一年的时间里，发展了100家加盟店，到1999年10月，第1000家加盟店开张时，BBQ只用了6年的时间。在2000年，设立当时世界唯一的比比客大学，成为BBQ前进化革新的前沿基地和创造最优质产品的研发机构。目前，在韩国已有3500多家BBQ加盟连锁店。

2003年3月，BBQ进入中国，在上海成立了上海比比客餐饮管理有限公司，并于05年3月，成为上海首家获得“商业特许经营”资格的外资企业。同年，在山东省青岛市开设了分公司，并投资兴建了青岛比比客食品研发加工厂。随后，在天津市、北京市、东北，确立了区域总代理，比比客的加盟事业正在如火如荼的发展之中。

同时，比比客也迅速发展其它海外市场，在美国、澳大利亚、新加波、日本、西班牙、越南、马来西亚、蒙古等50多个国家，开展加盟事业。

我们立志以最佳的口味和健康理念向全世界传达幸福。BBQ（BestoftheBestQuality）,意为“值得信赖的品质”。BBQ是以鸡肉为主的休闲餐厅。现在，BBQ已经成为“韩国专业烹鸡料理店”的代名词。

BBQ is the earliest and most representative brand of Genesis group in South Korea. Since its establishment in September 1995, the group has 15 brands, with an annual sales volume of 9 billion yuan. Genesis group always adheres to the concept of "only the franchise stores can make profits, the head office can survive". Through the spirit of "coexistence and win-win" management, BBQ has developed 100 franchise stores in less than one year since the company was founded. By October 1999, when the 1000th franchise store opened, BBQ only took six years. In 2000, the world's only bibico University was established, which became the frontier base of BBQ's evolution and innovation and the research and development institution of creating the best quality products. At present, there are more than 3500 BBQ franchise stores in South Korea. In March 2003, BBQ entered China and established Shanghai bibico Catering Management Co., Ltd. in Shanghai. In March 2005, BBQ became the first foreign-funded enterprise in Shanghai to obtain the qualification of "commercial franchise". In the same year, the company opened a branch in Qingdao, Shandong Province, and invested in the construction of Qingdao bibico food R & D and processing plant. Later, in Tianjin, Beijing and Northeast China, the regional general agent has been established, and bibico's franchise business is in full swing. At the same time, bibico has also rapidly developed other overseas markets, and has carried out franchise businesses in more than 50 countries, including the United States, Australia, Singapore, Gabor, Japan, Spain, Vietnam, Malaysia, Mongolia, etc. We are determined to convey happiness to the world with the best taste and health concept. BBQ (bestof the best quality) means "trustworthy quality". BBQ is a leisure restaurant with chicken as the main part. Now, BBQ has become the pronoun of "Korean professional chicken cooking restaurant".

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