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重庆茂源实业有限公司创立于1993年。创业以来，茂源坚持客户为中心价值的创新体系驱动着企业持续发展，由一家名不见经传的乡镇企业发展成为集宠物产品生产、加工、销售、贸易、进出口为一体的全方位企业，国内生皮宠物系列产品第一品牌，国际宠物用品市场中意的生产制造商之一。

茂源是中国农业银行“AAA”资信企业、国家农业部第一批农产品加工示范企业、重庆市农业产业化市级龙头企业、重庆名牌产品企业、中国出入检验检疫协会宠物食品用品检验检疫分会会员、中国轻工工艺品进出口商会会员。公司获得了国家商检局卫生登记证书，法国农业部农产品食品进入欧盟的注册登记号、美国的FDA登记号，通过了ISO9000国际质量标准认证、HACCP管理体系认证。

茂源控股重庆德源进出口有限公司、重庆朗立宠物用品公司，持股河北恒茂宠物用品公司等企业。现有员工200余人，大部分具有大专及更高文化水平，如学士、硕士、MBA等。公司是国内宠物用品生产行业中首家备案企业标准的企业，被重庆标准化协会评为国内先进水平。经过近二十年的实践和积累，公司已具备成熟的生产工艺，适应生产的设备装备及完善的检测手段，产品质量及技术水平稳定，已形成年产宠物用品5000吨生产规模，形成十四大类共计1000余个品种和规格的产品规模，已形成包括宠物狗咬胶、宠物软食、宠物营养骨等宠物食品及宠物美容产品生产线，能满足市场及客户的需要。

在国际市场,茂源产品遍布世界几十个国家及地区,二十年来与欧美、澳洲、日韩等二十九个发达国家及地区的客商建立了商贸关系，以稳定的产品质量、较为完备的品种结构等受到信任和青昧。茂源50多家客商中包括比利时的马维多、美国的沃尔玛、法国的家乐福全球采购中心、德国的翠西等，茂源产品也通过客商以直销或分销的方式进入各专业宠物超市、宠物商品和大型生活连锁超市销售。在成为国际客商指定供应商的同时，企业在市场方面的影响力日趋扩大，市场拓展能力也进一步强化，年销售额在国际市场低迷的近两年仍保持年增长的趋势。

在国内流通渠道领域，茂源构筑覆盖面最大，渠道系统的销售网络优势，已形成超商系统、专业市场、专营店为主的核心市场，在北京、上海、武汉、广州、成都、济南、天津、沈阳、昆明等宠物经济活跃城市设立了销售办事处。并成功进驻“乐购”、“大润发”、“新世纪”、“重百、“永辉”、“家乐福”、“沃尔玛”、等公司的全国系统和各地方性超商，截止现在累计进店销售的单店数量已达近千家。同时公司还拥有5个区域超商系统的地方性代理，其中包括：北京、天津地区、华东各省市、陕西省、福建省、黑龙江省等。茂源在业界树立了良好的口碑和信誉度，在消费客群中逐渐树立起“茂源产品质量好”的口碑。公司广结商源，与国内数十家宠物产品制造企业形成利益联结关系，成为其国内一级代理商，共同发展实现双赢。目前公司已初步搭建形成了为宠物提拱生活一体化的雏形，随着市场份额的逐年提升，公司的品牌优势日益凸现，竞争优势日趋明显。

目前国内宠物经济正处于上升时期，作为国内宠物行业的先行者，在巩固国际市场，快速拓展国内市场，塑造自有产品品牌的同时，创新商业模式，开展多元化经营，突破单一融资渠道，发展成为国际宠物用品知名品牌和国内宠物行业龙头企业，是茂源的发展方向和目标。茂源将凭借优质的产，丰富的产品线和优良的服务，与广大消费者和客商一道，促进国内宠物行业的进一步发展和壮大。

Chongqing MaoYuan Industry Co., Ltd. was founded in 1993. Since its establishment, MaoYuan has been driving the sustainable development of the enterprise by adhering to the innovation system of customer-centered value. From an unknown township enterprise, MaoYuan has developed into an all-round enterprise integrating pet product production, processing, sales, trade and import and export. It is the first brand of domestic rawhide pet products and one of the preferred manufacturers in the international pet products market. MaoYuan is a "AAA" credit enterprise of the Agricultural Bank of China, the first batch of agricultural product processing demonstration enterprises of the Ministry of agriculture of the people's Republic of China, Chongqing Municipal Leading enterprise of agricultural industrialization, Chongqing famous brand product enterprise, member of pet food inspection and quarantine branch of China entry exit inspection and Quarantine Association, and member of China Light Industry and handicraft import and Export Chamber of Commerce. The company has obtained the health registration certificate of the State Commodity Inspection Bureau, the registration number of the French Ministry of agriculture's agricultural products entering the European Union and the FDA registration number of the United States, and passed the ISO9000 international quality standard certification and the HACCP management system certification. MaoYuan holds Chongqing Deyuan import and Export Co., Ltd., Chongqing Langli Pet Products Co., Ltd. and Hebei Hengmao Pet Products Co., Ltd. At present, there are more than 200 employees, most of them have higher education level, such as bachelor, master, MBA, etc. The company is the first enterprise to record the enterprise standard in the domestic pet products production industry, and is rated as the advanced level in China by Chongqing Standardization Association. After nearly 20 years of practice and accumulation, the company has mature production technology, suitable equipment and perfect detection means, stable product quality and technical level, and has formed an annual production scale of 5000 tons of pet products, forming a total of more than 1000 products and specifications in the 14 categories, including pet dog chewing gum, pet soft food and pet nutrition bone Pet food and pet beauty products production line, can meet the needs of the market and customers. In the international market, MaoYuan products are distributed in dozens of countries and regions around the world. Over the past 20 years, it has established business relations with merchants from 29 developed countries and regions, such as Europe and the United States, Australia, Japan and South Korea, and has been trusted and unknown for its stable product quality and relatively complete variety structure. Among more than 50 merchants of Maoyuan, there are maiweiduo in Belgium, Wal Mart in the United States, Carrefour Global Purchasing Center in France, Cuixi in Germany, etc. MaoYuan products are also sold in various professional pet supermarkets, pet products and large-scale life chains through direct sales or distribution. At the same time of becoming the appointed supplier of international merchants, the influence of enterprises in the market is expanding day by day, the ability of market development is further strengthened, and the annual sales volume still keeps the trend of annual growth in the recent two years of international market downturn. In the field of domestic distribution channels, MaoYuan has built the largest coverage and the sales network advantage of the channel system, which has formed a core market dominated by super business system, professional market and franchise stores. It has set up sales offices in Beijing, Shanghai, Wuhan, Guangzhou, Chengdu, Jinan, Tianjin, Shenyang, Kunming and other cities with favorable economic activities. And has successfully entered the national system and local super businesses of Tesco, RT mart, new century, Chongbai, Yonghui, Carrefour, Wal Mart and other companies. Up to now, the number of single stores has reached nearly one thousand. At the same time, the company also has five regional super business system local agents, including: Beijing, Tianjin, East China provinces and cities, Shaanxi, Fujian, Heilongjiang Province, etc. MaoYuan has established a good reputation and credibility in the industry, and gradually established a reputation of "good quality of MaoYuan products" in the consumer group. The company has established a wide range of business sources, formed a relationship of interest with dozens of domestic pet product manufacturers, and become its domestic first-class agent to achieve a win-win situation through common development. At present, the company has initially formed a prototype of the integration of raising arch and life for pets. With the market share increasing year by year, the company's brand advantage is increasingly prominent, and its competitive advantage is increasingly obvious. At present, the domestic pet economy is in a rising period. As the forerunner of the domestic pet industry, while consolidating the international market, rapidly expanding the domestic market, shaping the brand of its own products, it is the development direction of MaoYuan to innovate the business model, carry out diversified operation, break through the single financing channel, and develop into a famous brand of international pet products and a leading enterprise of domestic pet industry And goals. MaoYuan will rely on high-quality products, rich product lines and excellent services, with the majority of consumers and merchants, to promote the further development and growth of the domestic pet industry.

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