哈根达斯品牌怎么样 申请店铺

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全球的冰淇淋爱好者们都将哈根达斯标志，视为冰淇淋奢华体验的象征。哈根达斯始终坚守品质至上的信念，使之成为世界上至臻品质和优质原料的代名词。

哈根达斯的创始人鲁本•马特斯，历经数十年创新研发后，在1921年，创造出了世界上美味的冰淇淋，并于1961年创立——哈根达斯品牌。从那时开始，哈根达斯便将“只生产至臻品质的冰淇淋甜品，为顾客提供独特尊崇的味觉体验”作为永恒如一的品牌理念。

哈根达斯坚持选用至臻品质的原料，并融合精湛工艺，哈根达斯也正因此已经成为全球至臻奢华的冰淇淋品牌。

哈根达斯只选用新鲜奶油，奶味浓郁，口味纯正，空气含量远低于其他高级冰品，“入口即化”的醇厚触感缠绵于口舌之间。自品牌问世至今，“天然纯正”是哈根达斯一贯的宗旨：只选用优质鲜奶为原料，冰淇淋产品不添加防腐剂。

哈根达斯寻遍全球，只为搜寻至臻品质的原料：奶源地新鲜制成的优质乳脂，马达加斯加如风轻抚的香草，比利时醇厚浓郁的纯正巧克力，当季时令的阳光夏威夷坚果……

纵使再远，也无法阻止我们追寻完美口感和品质的脚步。哪里有至臻的原料，哪里就有我们的足迹！

至臻原料是哈根达斯冰淇淋的至臻保障，传统工艺真正缔造了哈根达斯殿堂级的冰淇淋艺术，我们不惜成本和时间研制出可将冰淇淋中的空气含量控制在小范围的至臻工艺，让每一勺的冰淇淋，都幼滑浓郁，带给味蕾辗转缠绵的奢华触动，从品尝到回味，每时每刻都与众不同，呈现美妙非凡的味觉体验。

哈根达斯的每一款产品，都融合了精湛的制作工艺和独特的味觉创意：夏威夷果仁的丰盈口感, 太妃脆饼的丰富层次，草莓芝士饼的清新酸甜和醇厚绝配。我们不断创新推出了近备受推崇的熔岩冰淇淋，它的灵感来源于风靡全球、受欢迎的甜品，加上别具匠心的浓郁软心酱，层层滋味带来缠绵柔滑的全新口感。

哈根达斯的名称很欧洲化，但其实并不来自欧洲，只是由两个合成的字所组成，它甚至在北欧没有任何分店。其创办人则是来自波兰的欧洲移民。哈根达斯的品牌于现由通用磨坊持有。在美国和加拿大，产品为雀巢旗下品牌。哈根达斯通过独特的营销策略，在中国已经成为了冰激凌品牌，哈根达斯在已经成熟的冰激凌市场取得了高档次消费者的认可与欢迎，其“奢侈品”营销手段成为业内经典案例。

Ice cream lovers all over the world regard the logo of Haagen Dazs as a symbol of ice cream luxury experience. Haagen Dazs has always adhered to the belief of quality first, making it a synonym for the world's highest quality and high-quality raw materials. After decades of innovative research and development, Ruben matts, the founder of Haagen Dazs, created the world's delicious ice cream in 1921, and founded the Haagen Dazs brand in 1961. Since then, Haagen Dazs has taken "producing only the best quality ice cream desserts and providing customers with unique and revered taste experience" as an eternal brand concept. Haagen Dazs insists on selecting the best quality raw materials and integrating the exquisite technology, so Haagen Dazs has become the most luxurious ice cream brand in the world. Haagen Dazs only uses fresh cream, which is rich in milk flavor and pure in taste. The air content is far lower than other high-grade ice products, and the mellow touch of "ready to eat" is lingering between the mouth and the tongue. Since the advent of the brand, "natural purity" is the consistent tenet of Haagen Dazs: only choose high-quality fresh milk as raw materials, ice cream products do not add preservatives. Haagen Dazs searched all over the world only for the best quality raw materials: the high-quality milk fat freshly made in the milk source, the wind caressing vanilla in Madagascar, the mellow and full-bodied pure chocolate in Belgium, and the sunshine Hawaiian nuts in the season No matter how far we go, we can't stop our pursuit of perfect taste and quality. Where there are perfect raw materials, there are our footprints! The perfect raw material is the perfect guarantee of Haagen Dazs ice cream. The traditional technology has really created the ice cream art of Haagen Dazs hall level. We have developed the perfect technology that can control the air content in ice cream in a small range at any cost and time, so that every scoop of ice cream is smooth and full-bodied, bringing the luxury touch of lingering taste buds, from tasting to aftertaste, every moment They are all different, presenting a wonderful and extraordinary taste experience. Every product of Haagen Dazs integrates exquisite production technology and unique taste creativity: the rich taste of Hawaiian nuts, the rich layers of toffee crispy cakes, and the fresh, sweet, sour and mellow matching of strawberry cheese cakes. We have continuously innovated and launched the nearly highly praised lava ice cream. Its inspiration comes from the popular desserts all over the world, and the unique rich soft heart sauce. Layers of flavors bring a new lingering and smooth taste. The name of Haagen Dazs is very Europeanized, but in fact, it does not come from Europe, but consists of two synthetic words. It does not even have any branches in northern Europe. Its founders are European immigrants from Poland. The brand of Haagen Dazs is now owned by general mills. In the United States and Canada, the products are Nestle brands. Through its unique marketing strategy, Haagen Dazs has become an ice cream brand in China. Haagen Dazs has been recognized and welcomed by high-end consumers in the mature ice cream market, and its "luxury" marketing method has become a classic case in the industry.

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