LAPOSTE法国邮政品牌怎么样 申请店铺

法国邮政是垄断全国邮政业务的国有部门，其前身是法国邮电部邮政总局，成立于1991年。随着先进通信技术的推广、市场需求的多样化和欧洲邮政市场开放前景的变化，这个公司正面临日益增强的竞争和挑战，其经营也不断出现困难。为此，法国邮政公司最近几年采取多样化经营策略，以适应国内外市场需求，这项策略取得了积极成果。

法国邮政业务分为信函业务、包裹和物流业务、金融业务三大部分，是欧洲邮政领域的主要企业之一。2003年共运送的信函、包裹270亿件。其在全球拥有200家子公司、306,371名员工、17,000个投递点、22架飞机和3辆高速火车。

2001年，在欧洲市场的份额仅占10%，次于竞争对手德国邮政（24%）和荷兰邮政（13%），但法国邮政已成为欧洲市场第三大包裹业务经营者。在竞争激烈的欧洲包裹市场上，2002年，法国邮政在包裹和物流控股公司继续赢利并不断发展之后，邮政包裹和物流部的业务收入也增长了20%，邮政包裹业务营业额为30.7亿欧元，占总营业额的18%。

德国、法国和英国是欧洲三大主要包裹市场，占欧洲包裹市场业务量的60%，而法国邮政在这三个国家的邮政市场都居领先地位，如在国内邮政包裹和速递市场居首位，在德国市场位居第二，在英国市场列居第四。

法国邮政不仅在国内以其形象和实力赢得了用户，而且还不断把业务向其他国家拓展。随着法国邮政的包裹、物流和信函业务逐步走向国际市场，在欧洲、美洲和非洲等地的用户眼中，LaPoste已经不只是一个简单的法语词汇，而更是一个充满活力、善于创新、勇于开拓的现代化法国企业。

French post is a state-owned department that monopolizes the national postal business. Its predecessor is the general post office of the Ministry of Posts and Telecommunications of France. It was founded in 1991. With the promotion of advanced communication technology, the diversification of market demand and the change of open prospect of European post market, the company is facing increasing competition and challenges, and its operation is also facing difficulties. Therefore, in recent years, France post has adopted a diversified business strategy to meet the needs of domestic and foreign markets, which has achieved positive results. French post business is divided into three parts: letter business, parcel and logistics business and financial business. It is one of the major enterprises in European Post field. In 2003, 27 billion letters and parcels were sent. It has 200 subsidiaries, 306371 employees, 17000 delivery points, 22 aircraft and 3 high-speed trains around the world. In 2001, it accounted for only 10% of the European market, second to its competitors Deutsche Post (24%) and Netherlands post (13%), but France post has become the third largest package business operator in the European market. In the highly competitive European parcel market, in 2002, after the parcel and logistics holding company of France post continued to make profits and develop continuously, the business income of the parcel and Logistics Department of France post also increased by 20%, and the turnover of the parcel business of France post was 3.07 billion euros, accounting for 18% of the total turnover. Germany, France and the United Kingdom are the three major package markets in Europe, accounting for 60% of the business volume of the European package market, while French post occupies a leading position in the postal market of these three countries, such as ranking first in the domestic postal package and express delivery market, ranking second in the German market and fourth in the British market. French post has not only won users with its image and strength in China, but also continuously expanded its business to other countries. With France Post's package, logistics and letter business gradually moving to the international market, lapost is not only a simple French vocabulary in the eyes of users in Europe, America and Africa, but also a modern French enterprise full of vitality, good at innovation and courage to explore.

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