多彩扎啤品牌怎么样 申请店铺
2003年自青岛啤酒哈尔滨阿城工厂开始,青岛啤酒多彩扎啤正式诞生,并迅速红遍冰城。接下来的一年时间,以新的青岛啤酒扎啤城模式蔓延东北三省市场。
不到三年时间,青岛啤酒扎啤城以特色的青岛啤酒多彩扎啤为矛头迅速在四川、江浙、安徽、广西等市场占据绝对领导地位,奠定了青岛啤酒多彩扎啤市场先导企业地位。
自河南郑州开始的新青岛啤酒扎啤花园模式迅速为市场所青睐,短短一年内,全国已成功发展600余家。
借势2010年世界杯,青岛与CCTV5联合推出的“青岛啤酒激情广场”节目一经播出,全国范围内再掀花园狂潮,青岛啤酒扎啤花园标准化升级,青岛啤酒多彩扎啤已成功发展16家工厂,供应30个省级市场,从哈尔滨到三亚、从西安大明宫到北京鸟巢,近3000家青岛多彩扎啤花园处处闪耀,基本完成全国化布局。
2015年,扎啤市场进一步深化,青岛多彩扎啤创新发展“青岛啤酒扎啤吧”、“青岛啤酒欢乐动车”模式,并创建发展了“船动力”、“老船吧”、“烤动力”、“船长码头”等一系列饮餐结合的新型餐饮模式品牌,截至目前,全国已发展扎啤城、扎啤花园超过10000家,扎啤酒吧超过1000家,欢乐动车100余辆,新型餐饮直营品牌店近500家,全国化立体化网络布局基本成型。
Since Harbin Acheng factory of Tsingtao beer in 2003, the colorful draft beer of Tsingtao beer was formally born and quickly became popular in icecity. In the next year, the new model of Tsingtao Beer draught town will spread to the three northeastern provinces. In less than three years, Qingdao beer draught city quickly took the leading position in Sichuan, Jiangsu, Zhejiang, Anhui, Guangxi and other markets with the characteristic Qingdao beer colorful draught as the spearhead, and established the leading enterprise position in Qingdao beer colorful draught market. Since Zhengzhou, Henan, the new Tsingtao Beer draft garden model has been favored by the market rapidly. In just one year, more than 600 beer draft gardens have been successfully developed in China. Taking advantage of the 2010 World Cup, Qingdao and CCTV5 jointly launched the "Qingdao beer passion square" program. Once it was broadcasted, there was another garden frenzy nationwide, and the standardization of Qingdao beer draft garden was upgraded. Qingdao beer colorful draft has successfully developed 16 factories, supplying 30 provincial markets, from Harbin to Sanya, from Xi'an Daming Palace to Beijing bird's nest, and nearly 3000 Qingdao colorful draft Beer garden shines everywhere, basically completing the nationwide layout. In 2015, the draft beer market was further deepened. Qingdao colorful draft beer innovated and developed the "Qingdao beer draft bar" and "Qingdao beer happy motor car" modes, and created and developed a series of new catering mode brands including "boat power", "old boat bar", "baking power" and "captain's Wharf". Up to now, the draft beer city and draft beer garden have been developed in China over 10000 There are more than 1000 beer bars, more than 100 happy motor cars, nearly 500 new catering brand stores, and the national three-dimensional network layout is basically formed.
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