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朗威电器有限公司是一家十余年专注于小家电研发生产的科技型企业。经过十余年的突破发展，形成了以电动剃须刀为主导，集电吹风、毛球修剪器、电动理发剪、电动直发器、鼻毛修剪器等多种类型小家电为一体的生产企业。

“创新发展，追求卓越”是朗威人一直以来的经营理念。公司从2003年创立之初，一直专心致力于电动剃须刀的专业制造和技术创新，在国内电动剃须刀技术尙不成熟，产品档次稂莠不齐的情况下，率先革新技术，创造优质产品，使朗威品牌在市场不断突破。公司先后于2004年在国内市场率先推出“触摸式”电子开关系列，2005年精心研制的“两节电池（2.4v）”大容量强动力系列和2006年自主研发并获产品专利的旋转式双环[威速]刀网系列，均引领了当时剃须刀市场的消费主流，成为国内剃须刀发展不可忽视的力量。

随着朗威的不断发展，朗威人一步一个脚印，在电动剃须刀领域继续革新，相继推出新一代双环[极速]刀网、“弹性贴面系统”系列、高端的智能电子液晶显示屏系列等，领跑电动剃须刀市场。

与此同时，朗威不断向电吹风、毛球修剪器、电动理发剪、电动直发器、鼻毛修剪器等小家电类型进军，并凭借自身良好的技术研发优势和生产制造优势，在这些领域取得突破发展。

在市场发展上，朗威凭借着“大胆创新，奉献精品，勇于超越”的精神，创造出了崭新的“朗威模式”。朗威品牌不仅表现在优质的产品上，同时，也体现在朗威人对产品渠道和品牌形象建设的突破创新。发展至今，朗威以优质的产品为依托，深耕渠道，行销全国80%以上的省市地区，发展遍布全国的经销网点数千家，全国市场占有率遥遥领先。

Longwei Electric Appliance Co., Ltd. is a scientific and technological enterprise which focuses on the research and production of small electrical appliances for more than ten years. After more than ten years of breakthrough and development, it has formed a production enterprise with electric razor as the leading enterprise, integrating various types of small household appliances such as hair dryer, hair ball trimmer, electric hairdresser, electric straight hair trimmer and nose hair trimmer. "Innovation and development, pursuit of excellence" has always been the business philosophy of longway people. Since its establishment in 2003, the company has been devoted to the professional manufacturing and technological innovation of electric shavers. Under the situation of immature technology and uneven product grade of domestic electric shavers, the company has taken the lead in innovating technology and creating high-quality products, so that the brand of Lanwei can make continuous breakthroughs in the market. In 2004, the company took the lead in launching the "touch" electronic switch series in the domestic market, the "two batteries (2.4V)" large capacity strong power series elaborately developed in 2005 and the rotary double ring [Weisu] cutter net series independently developed and patented in 2006, all of which led the mainstream of consumption in the razor market at that time and became the force that can not be ignored in the development of domestic razors. With the continuous development of landway, landway people continue to innovate in the field of electric shavers step by step. They have successively launched a new generation of double ring [extremely fast] cutter nets, "elastic veneer system" series, high-end intelligent electronic LCD screen series, etc., leading the market of electric shavers. At the same time, Langwei has been marching towards small household appliances such as hair dryer, hair ball trimmer, electric hair clipper, electric hair straightener, nose hair trimmer, etc., and has made breakthroughs in these fields by virtue of its own good technology research and development advantages and production and manufacturing advantages. In terms of market development, Longwei has created a new "Longwei model" with the spirit of "bold innovation, dedication to high-quality products and courage to surpass". Longway brand is not only reflected in high-quality products, but also in the breakthrough and innovation of longway people in product channel and brand image construction. Up to now, relying on high-quality products, longway has been deeply cultivating channels, marketing in more than 80% of the provinces and regions of the country, developing thousands of distribution outlets all over the country, and the market share in the country is far ahead.

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