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1987年12月23日，飞亚达诞生于中国改革开放的沃土---深圳经济特区。“飞亚达”即“飞出亚洲，达至全球”之意。历经多年艰苦砥砺，目前飞亚达已成为国内唯一一家手表业上市公司，集手表研发设计制造销售为一体，拥有"飞亚达"著名品牌和"亨吉利"商业品牌，营销网络覆盖全国，成为中国手表的旗舰企业.并连续10年荣列"全国市场同类产品销量第一"，拥有"中国钟表之王"，"中国驰名商标"，"中国名牌产品"等多项桂冠，并于2003年成功研制出"中国第一支航天表"."飞亚达"已成为时尚，品质与经典的象征……

1987年12月23日，在中国·深圳成立了一家名叫飞达表业的小公司，公司成立时注册资本仅186万元，20平方米的工作厂房和9位员工，她就是飞亚达(集团)股份有限公司的前身。18年中，飞亚达秉承追求完美，精益求精r的企业精神，不断学习和超越世界先进设计理念和制表工艺，用心血和激情将飞亚达品牌引向世界名表的殿堂。经过18年的艰苦磨砺和进步，今天的飞亚达已经成长为中国手表民族品牌的旗舰，成为拥有中国钟表之王r、业内惟一中国驰名商标r和中国名牌产品r三项桂冠的公众上市公司，并在2003年成功地研发制造出中国第一块航天员专用佩戴手表。公司成立之初，国内表业的竞争已经相当激烈，但飞亚达在品牌战略的方向上始终矢志不渝，从那时起，每一枚飞亚达手表都经历了设计师的杰出创意、制表技师的精雕细刻以及出厂前的严格测试。

1988年，飞亚达第一届新品展示会在北京举行，100多款设计新颖，做工精良的飞亚达表亮相京城，轰动国内表业，并在北京亨得利专业钟表店创下日销售同一品牌143只的纪录，最为精彩的是G/L208对表，迄今销量已经突破100万只，成为中国腕表的经典力作。在飞亚达品牌打响不久，公司即以敏锐的市场触觉将销售网络由中心城市辐射全国。与此同时，飞亚达开始实行集团化战略，陆续组建成立了6家产品配套相关企业，拥有了真空离子电镀及蓝宝石加工等先进水平的生产线，为品牌的发展打下良好基础。

从1989年开始，飞亚达表开始频频亮相在香港国际钟表博览会等国际钟表盛会，以精美的设计和杰出的品质与瑞士、日本的著名品牌同台竞技，令国外同行赞叹不已。1993年是重要的一年，这一年飞亚达公司改组为股份有限公司，飞亚达A、B股票在深交所上市，飞亚达品牌从此在基于国际规则的现代化企业运作模式下，拉开了向国际化品牌进军的序幕。工欲善其事，必先利其器。

杰出的设计与精湛的制造，恰是理性与情感、工程与艺术的完美结合，飞亚达不断推出的新款作品引领着国内表业的潮流：国内第一枚精密陶瓷表，第一枚硬质合金表，第一枚白金机械表，1999年底推出的千禧之光r金钻表更被中国历史博物馆永久收藏，并在北京创下101800元的国内手表拍卖纪录。腕表是工程与艺术的结合，是灵感与技艺的共鸣，18年来，飞亚达专注于此，不断超越自我，学习世界最先进的制表技巧，引领国内表业潮流。每一款飞亚达手表首先由设计师将创意绘制成外观效果图，再与工程师一起在计算机上建立外观部件的三维几何模型，深入细节进行分析和完善，设计师和工程师恰如人的左右大脑，将艺术的美感和工程的严谨完美地结合，加上先进的制造手段、制表技师的精湛技艺及流程中每一环节的严格控制，保证了每一枚飞亚达手表的杰出品质。

2001年，引进瑞士S-9ZXL五坐标数控加工中心，其强大的功能即使用于复杂曲面的加工也轻松自如，工艺水准完全达到世界名表的先进水平。公司目前还拥有世界先进水准的蓝宝石表镜加工生产线和真空离子镀生产线，辅以严格的质量检验和保证体系，确保了产品质量。鲜花和掌声只代表着过去，面对新的发展机遇和挑战。

飞亚达在2005年整合了新的公司理念。Itrsquo;smytimer的广告语逐步深入人心，我的时刻r引起人们本能的遐想，那些人生的重要时刻，那些人生的转折点，而2005年也将是飞亚达新的腾飞起点。每当你看到Itrsquo;smytimer的字眼，请记得这就是飞亚达自信的宣言。

On December 23, 1987, feiyada was born in Shenzhen Special Economic Zone, the fertile land of China's reform and opening up. "Feiyada" means "fly out of Asia and reach the world". After years of hard work, at present, feiyada has become the only listed company in the watch industry in China, integrating the research, development, design, manufacturing and sales of watches. It has a famous brand of feiyada and a commercial brand of Hengli. Its marketing network covers the whole country and it has become a flag ship enterprise of China's watches. It has been listed as the "No.1 sales volume of similar products in the national market" for 10 consecutive years and the "king of China's clocks"“ China famous brand "," China famous brand "and many other laurels, and in 2003 successfully developed" China's first space watch "." feiyada "has become a symbol of fashion, quality and classic On December 23, 1987, a small company named Feida watch industry was established in Shenzhen, China. When the company was founded, its registered capital was only 1.86 million yuan, 20 square meters of working plant and 9 employees. She was the predecessor of feiyada (Group) Co., Ltd. In the past 18 years, feiyada has been adhering to the enterprise spirit of pursuing perfection and striving for perfection, constantly learning and surpassing the world's advanced design concept and watchmaking technology, and with painstaking efforts and passion, it has led feiyada brand to the palace of world famous watches. After 18 years of hard work and progress, today's feiyada has grown into the flagship of China's national watch brand, becoming a public listed company with three laurels of China's king of clocks R, the only well-known trademark r in the industry and China's famous brand product R, and successfully developed and manufactured China's first astronaut special wear watch in 2003. At the beginning of the company's establishment, the competition in the domestic watch industry has been quite fierce, but feiyada has always been committed to the direction of brand strategy. Since then, every feiyada watch has experienced the outstanding creativity of the designer, the exquisite carving of the watchmaker and the strict test before leaving the factory. In 1988, the first new product exhibition of feiyada was held in Beijing. More than 100 kinds of feiyada watches with novel design and excellent workmanship appeared in the capital, making a sensation in the domestic watch industry, and set a record of selling 143 watches of the same brand in Beijing Hendry professional watch shop. The most brilliant one is the g / l208 pair of watches. So far, the sales volume has exceeded 1 million, becoming the classic masterpiece of Chinese watches. Soon after the launch of the feiyada brand, the company radiated its sales network from the central city to the whole country with a keen sense of market. At the same time, feiyada began to implement the group strategy, and successively established 6 product supporting enterprises, with advanced production lines such as vacuum ion plating and sapphire processing, laying a good foundation for the development of the brand. Since 1989, feiyada watch has appeared frequently in Hong Kong International Clock Fair and other international clock events, competing with famous brands in Switzerland and Japan with exquisite design and outstanding quality, which makes foreign counterparts marvel. 1993 is an important year. In this year, feiyada company was reorganized into a joint stock limited company. Feiyada A and B shares were listed on Shenzhen Stock Exchange. Since then, feiyada brand has started to march towards international brand under the modern enterprise operation mode based on international rules. Sharp tools make good work. Outstanding design and exquisite manufacturing are just the perfect combination of rationality and emotion, engineering and art. Feiyada's new works constantly lead the trend of domestic watch industry: the first precision ceramic watch, the first cemented carbide watch, the first platinum mechanical watch, and the Millennium light r gold diamond watch launched at the end of 1999, which has been permanently collected by the Chinese History Museum and created in Beijing A domestic watch auction record of 101800 yuan. Wrist watch is the combination of engineering and art, and the resonance of inspiration and technology. In the past 18 years, feiyada has been focusing on it, constantly surpassing itself, learning the most advanced watchmaking skills in the world, and leading the trend of domestic watch industry. Each feiyada watch is first made into an appearance effect drawing by the designer, and then a three-dimensional geometric model of the appearance parts is established on the computer with the engineer to analyze and perfect the details. The designer and the engineer are just like the left and right brains of the human being, perfectly combining the artistic beauty with the preciseness of the project, plus the advanced manufacturing means and the exquisite skills of the watchmaker The strict control of each link in art and process ensures the outstanding quality of each feiyada watch. In 2001, the Swiss s-9zxl five coordinate CNC machining center was introduced. Its powerful function is easy and comfortable even when it is used for the machining of complex surfaces, and its technological level has completely reached the advanced level of world famous watches. At present, the company also has the world's advanced sapphire mirror processing production line and vacuum ion plating production line, supported by strict quality inspection and assurance system, to ensure the product quality. Flowers and applause only represent the past and face new development opportunities and challenges. In 2005, feiyada integrated the new company concept. Itsquo; smytimer's advertising language has gradually penetrated into people's hearts. My moment r arouses people's instinctive reverie. Those important moments in life and those turning points in life, and 2005 will also be a new starting point for feiyada to take off. Whenever you see the words "itrsqquo; smytimer", please remember that this is the declaration of feiyada's confidence.

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