皇上皇品牌怎么样 申请店铺
广州食品企业集团有限公司(以下简称食品集团)、广州皇上皇集团有限公司(以下简称皇上皇集团)是广州岭南国际企业集团有限公司旗下的全资国有企业,是以中华老字号“皇上皇”为核心品牌,集合岭南集团属下关联优质企业和资源组建的一家集食品加工、冷藏储存、屠宰加工及鲜肉销售的大型国有企业集团。
食品集团坚持以品牌为引领,追求卓越品质切实履行国企责任,保障食品安全。旗下拥有家喻户晓的中华老字号“皇上皇”、“孔旺记”以及“香肠先生”等著名品牌,以腊制品生产为龙头,同时加工销售西式肉食制品、休闲食品、粮油制品等系列产品,拥有国内首创且规模居亚洲之冠的复合式太阳能腊味焙房等一系列行业领先的食品加工设备,在全国行业范围内率先通过了ISO9001质量管理体系认证和HACCP食品安全管理体系认证,国家食品质量安全市场准入“QS”认证,为产品质量的持久稳定提供了有效的技术保障和体系保障。近年来,“皇上皇”产品连续获得全国食品行业名牌产品、国家卫生部“卫生安全食品”和“中华老字号”、“广州老字号”“广州十大手信”等荣誉。其腊制品产销量居广州地区首位,在省内同行业中名列前茅。2010,食品集团圆满完成广州亚运会肉食制品的供应任务,使“皇上皇”品牌享誉亚运盛典。
食品集团全力构建“生猪采购→屠宰加工→预冷分割加工→冷冻储备→肉制品深加工→终端销售配送”紧密型一体化的肉类产业链,打造“孔旺记”放心肉品牌,孔旺记品牌肉秉承安全、卫生、健康、可信的理念,选用符合国家卫生标准的养猪场作为猪肉货源基地,对养猪场的生猪进行严格的检验监控和全程质量跟踪,在全资拥有的大型的生猪定点屠宰厂内屠宰,对鲜肉的生产全过程制定严格的品质检测控制标准,让消费者更加放心。
近年来,食品集团得到政府相关部门、业内同行、社会各界支持以及消费者拥戴,业务发展迅猛,主营业务收入和净利润平均年增长达14.18%和24.3%。为进一步贯彻市委、市政府推动国企改革发展的意见,根据岭南集团战略部署,食品集团以品牌为引领,做强做大食品产业,于2009年组建了注册资本5000万元、以实现上市为目标的皇上皇集团。目前,皇上皇集团发展迅猛,并获得了“2011中国肉类食品行业强势企业”的荣誉称号。
面向未来,为加快皇上皇集团上市步伐,食品集团将携手皇上皇集团专注“皇上皇”、“孔旺记”等放心优质品牌食品的加工生产,致力与供应商、分销商以及同行的合作共赢,全力打造一体化肉类全产业链,努力将食品集团、皇上皇集团建成为在国内外具有较强竞争力的肉类产业集团,并进一步整合优质资源,加大研发和创新力度,凝心聚气地进军资本市场,永葆国企老字号品牌的辉煌,再创岭南优质食品的经典。
Guangzhou Food Enterprise Group Co., Ltd. (hereinafter referred to as food group) and Guangzhou Huangshanghuang Group Co., Ltd. (hereinafter referred to as Huangshanghuang group) are wholly-owned state-owned enterprises of Guangzhou Lingnan International Enterprise Group Co., Ltd. they are a set of food processing, food processing, food processing, food processing, food processing, food processing, food processing, food processing, food processing, food processing, food processing, food processing, food processing, food processing, food processing, food processing, food processing, food processing, food processing, food processing, food processing, food processing, food processing A large state-owned enterprise group that refrigerates, stores, slaughters, processes and sells fresh meat. The food group adheres to the brand as the guide, pursues excellent quality and earnestly performs the responsibilities of state-owned enterprises to ensure food safety. It has well-known Chinese time-honored brands such as "emperor", "kongwangji" and "Mr. sausages". It takes the production of wax products as the leader, processes and sells Western-style meat products, leisure food, grain and oil products and a series of industry-leading food processing facilities such as compound solar cured meat baking house, which is the first in China and ranks the top in Asia In addition, it has taken the lead in passing the ISO9001 quality management system certification and HACCP food safety management system certification nationwide, and the "QS" certification of national food quality and safety market access, providing effective technical and system guarantee for the lasting stability of product quality. In recent years, "Emperor Huang" products have won the honors of national famous brand products in food industry, national Ministry of health "health and safety food" and "China time honored brand", "Guangzhou time honored brand" and "Guangzhou top ten letters". The production and sales volume of its wax products ranks first in Guangzhou, ranking first in the same industry in the province. In 2010, the food group successfully completed the supply of meat products for the Guangzhou Asian Games, making the "emperor" brand famous for the Asian Games. Food group strives to build a closely integrated meat industry chain of "pig purchase → slaughtering and processing → precooling and segmentation processing → frozen storage → deep processing of meat products → terminal sales and distribution", and build a "kongwangji" reassuring meat brand. Kongwangji brand meat adheres to the concept of safety, health, health and credibility, and selects a pig farm that conforms to the national health standards as the pork source base , strictly inspect and monitor the pigs in the pig farm and track the whole process quality, slaughter in the large-scale pig designated slaughterhouse owned by the wholly-owned company, and establish strict quality inspection and control standards for the whole process of fresh meat production, so as to make consumers more at ease. In recent years, the food group has been supported by relevant government departments, industry peers, all sectors of society and consumers, with rapid business development. The average annual growth of main business income and net profit reached 14.18% and 24.3%. In order to further implement the opinions of the municipal Party committee and the municipal government on promoting the reform and development of state-owned enterprises, in accordance with the strategic deployment of Lingnan group, the food group, guided by the brand, has become a stronger and bigger food industry. In 2009, it established the huanghuang group with a registered capital of 50 million yuan and the goal of listing. At present, Huangshanghuang group has developed rapidly and won the honorary title of "2011 China's strong meat and food industry enterprise". Facing the future, in order to speed up the listing of huanghuanghuang group, food group will work with huanghuanghuang group to focus on the processing and production of "huanghuanghuang", "kongwangji" and other reliable and high-quality brand food, devote to win-win cooperation with suppliers, distributors and peers, strive to build an integrated meat industry chain, and strive to build food group and huanghuanghuang group into a strong domestic and foreign company Competitive meat industry group, further integrate high-quality resources, increase R & D and innovation, focus on entering the capital market, keep the brilliance of the old brand of state-owned enterprises, and create the classic of Lingnan high-quality food.
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