众品TOPIN品牌怎么样 申请店铺

河南众品食业股份有限公司创立于1993年。经过18年的创新与发展，现已成为专业从事农产品加工、食品制造和冷链物流服务于一体的企业集团。集团公司下属53家分、子公司，主导产品包括冷鲜肉和低温肉制品系列，众品商标被认定为驰名保护。

1993年，众品集团在原国有食品公司基础上起步，历经三次体制创新，企业核心竞争力快速提升。2006年2月，众品集团在美国成功上市；2007年12月，公司转升纳斯达克全球精选市场，成为中国食品行业首家纳斯达克主板上市公司，公司的经营业绩得到了海内外投资人的广泛认同；综合竞争力跃居全国同行业第一集团军。

多年来，众品集团依托农业产业化经营，构建现代食品加工制造和冷链物流服务产业体系，建立统一、安全、高效、协同的供应链体系，带动农产品基地发展和农民增收。通过区域化布局，产业化经营，标准化管理，专业化发展，国际化运作，初步探索出了一条“市场连接基地，产业带动区域，工业反哺农业”的发展模式。

在产业布局上，立足河南，面向全国，融入全球，在以河南为中心的中部地区和华北、东北、华东、西南等地区布局众品产业基地，先后建设15个标准化食品加工和冷链物流产业基地。

众品集团致力于打造自然产业链。在上游养殖环节，积极探索现代养殖基地发展模式。通过“六方合作”将饲料、兽药、疫苗生产厂家和养殖场进行整合，实现产业联盟，把“五统一”管理模式落到实处，推进标准化养殖场建设。

在物流服务和终端建设环节，以标准化和信息化建设为手段，打造链、群、网结合的发展模式。以产品开发和市场开发带动品牌建设；以建立品质溯源体系保障食品安全；以冷链物流服务实施品牌延伸，提升品牌影响力。物流服务和市场网络覆盖全国24个省区。

在标准体系建设与技术创新方面，公司与高校院所合作，建立产学研结合机制，拥有国家猪肉加工技术研发分中心、国家级检测中心、河南省调理肉制品工程技术研究中心、河南省重点实验室、河南省博士后研究基地等研发平台。

公司从农产品种植、养殖基地源头到加工过程，从物流配送到终端营销，各个环节严格按照标准化流程进行操作，实现了标准、技术和体系与国际接轨。

“十二五”期间，公司将继续依托区域性农产品资源优势，以市场为导向，专注于农产品加工、食品制造和冷链物流服务业务，致力于把公司建成最有价值的国际食品产业集团之一。

Henan Zhongpin Food Co., Ltd. was founded in 1993. After 18 years of innovation and development, it has become an enterprise group specializing in agricultural products processing, food manufacturing and cold chain logistics services. The group has 53 branches and subsidiaries. Its main products include cold fresh meat and low-temperature meat products. Zhongpin trademark is recognized as well-known protection. In 1993, Zhongpin group started on the basis of the former state-owned food company, experienced three institutional innovations, and the core competitiveness of the enterprise increased rapidly. In February 2006, Zhongpin group was successfully listed in the United States; in December 2007, the company was upgraded to NASDAQ Global Select market, becoming the first NASDAQ main board listed company in China's food industry, and its business performance was widely recognized by investors at home and abroad; its comprehensive competitiveness leaped to the first group in the same industry in China. Over the years, Zhongpin group has built a modern food processing and manufacturing and cold chain logistics service industry system based on agricultural industrialization, established a unified, safe, efficient and collaborative supply chain system, and promoted the development of agricultural products base and farmers' income. Through regional layout, industrialized operation, standardized management, specialized development and international operation, a development mode of "market connecting base, industry driving region and industry feeding agriculture" is preliminarily explored. In terms of industrial layout, based on Henan, facing the whole country and integrating into the world, Zhongpin industrial bases are arranged in the central region with Henan as the center and in North China, Northeast China, East China, southwest and other regions, and 15 standardized food processing and cold chain logistics industrial bases have been built successively. Zhongpin group is committed to building a natural industrial chain. In the upstream breeding link, actively explore the development mode of modern breeding base. Through the "six party cooperation" to integrate feed, veterinary medicine, vaccine manufacturers and farms, realize industrial alliance, implement the "Five Unifications" management mode, and promote the construction of standardized farms. In the process of logistics service and terminal construction, the development mode of combination of chain, group and network should be built by means of standardization and information construction. To promote brand building by product development and market development; to establish quality traceability system to ensure food safety; to implement brand extension by cold chain logistics services to enhance brand influence. Logistics service and market network cover 24 provinces and regions in China. In the aspect of standard system construction and technological innovation, the company cooperates with colleges and universities to establish a mechanism of production, teaching and research. It has national pork processing technology research and development sub center, National Testing Center, Henan conditioning meat products engineering technology research center, Henan Key Laboratory, Henan postdoctoral research base and other research platforms. From the source of agricultural products planting and breeding base to the processing process, from logistics distribution to terminal marketing, all links of the company operate in strict accordance with the standardized process, achieving the standards, technologies and systems in line with international standards. During the 12th Five Year Plan period, the company will continue to rely on the advantages of regional agricultural product resources, market-oriented, focus on agricultural product processing, food manufacturing and cold chain logistics services, and strive to build the company into one of the most valuable international food industry groups.

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