臻溪湘茶品牌怎么样 申请店铺
“臻溪”品牌是湖南省茶业集团股份有限公司的自有品牌,由全资子公司湖南省湘茶高科技有限公司负责全权运营,与集团旗下“君山”、“湘益”、“白沙溪”并列为湘茶四大品牌,共同成就湘茶品牌。
“臻溪”品牌整合集团总部在基地、品牌、原料、科研、加工、渠道等方面的资源优势,充分挖掘湖南独特的茶叶资源,利用科学技术及茶叶大数据,为国人提供更加正统的中国传统湘茶和创新现代湘茶。通过工艺的传承和革新,使传统地域名茶更具文化韵味及独特风味。
同时,湘茶高科大胆创新茶饮方式,创新更适合现代人消费习惯的各类新型茶饮,目前传统茶系列推出的“湖红传承与革新——臻溪金毛猴红茶”、“湖南黑茶传统工艺和革新升级——臻溪金花黑茶”,广受好评,市场反响巨大。
“臻溪”依托独有的湘茶集团产业优势,扩大品牌涵括度,深入挖掘湖南独特的茶资源,创新工艺,引导茶饮新风味。
"Zhenxi" brand is the self owned brand of Hunan Tea Group Co., Ltd., which is fully operated by Hunan xiangcha Hi Tech Co., Ltd., a wholly-owned subsidiary of Hunan Tea Group Co., Ltd. and is listed as the four major brands of Hunan tea with "Junshan", "Xiangyi" and "Baisha Xi" under the group, so as to jointly achieve the brand of Hunan tea. "Zhenxi" brand integrates the resource advantages of the group headquarters in base, brand, raw materials, scientific research, processing, channels, etc., fully tap the unique tea resources in Hunan, and provide more orthodox traditional Chinese Hunan tea and innovative modern Hunan tea for Chinese people by using science and technology and big data of tea. Through the inheritance and innovation of technology, the traditional regional famous tea has more cultural charm and unique flavor. At the same time, Hunan tea science and Technology Co., Ltd. boldly innovated the way of tea drinking, and innovated all kinds of new tea drinks that are more suitable for modern people's consumption habits. At present, the "inheritance and innovation of Lake red - Zhenxi golden monkey black tea" and "traditional technology and innovation and upgrading of Hunan black tea - Zhenxi golden flower black tea" launched by the traditional tea series have been widely praised, and the market response is huge. "Zhenxi" relies on the unique industrial advantages of Hunan tea group, expands the brand coverage, deeply excavates the unique tea resources, innovates the technology, and guides the new flavor of tea.
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