祁连传奇Qilian品牌怎么样 申请店铺
甘肃祁连葡萄酒业有限责任公司,注册成立于2002年2月,是甘肃省白龙江林管局根据国家产业发展政策,按照国家林业局实施“天然林资源保护工程”的规划和部署,分流部分林区职工,转产发起组建的集酿酒葡萄种植、葡萄酒酿造及销售为一体的国有控股有限责任公司。公司注册资金8823.5万元。2013年6月,公司获甘肃省公路航空旅游投资集团参股投资。
甘肃祁连葡萄酒业事业大致分为三个版块:
酿酒葡萄种植:
甘肃祁连葡萄酒业采用的酿酒葡萄原料,均来自甘肃省白龙江林管局河西综合开发局的祁连庄园。祁连庄园位于河西走廊中部张掖市高台县南华镇,占地1.2万亩,北邻巴丹吉林沙漠,南依祁连山脉。祁连庄园正处北纬39°26′至39°47′,与法国波尔多、美国加州纳帕谷处同一纬度带。当地属北温带干旱气候:空气干燥,病虫害难易滋生;大气透明度高,光合作用强,昼夜温差大,使酿酒葡萄成熟充分,糖酸适中;沙质土壤,热交换快,有利于葡萄树扎根生长。因此成为业内公认的酿酒葡萄“黄金种植区”。祁连庄园依靠祁连山北坡,局部的小气候环境恰巧成为冰葡萄酒原料的理想种植区域,国内罕有。
祁连庄园全程由林业工人统一种植、管理,而非农户散收,从源头上保障了葡萄酒产品真材实料;祁连庄园使用富含矿物质,又经深层土壤自然过滤的祁连山雪水灌溉,令葡萄的生长过程更加纯净;祁连庄园坚持采购周边农牧区的有机肥料,发酵处理后施加,整个过程严格监控......。
葡萄酒酿造:
甘肃祁连酒业成立之初,便与中国农业大学葡萄酒研究中心合作,在该中心段长青教授为核心的专家团队指导下,结合产地小气候特点,研究成功冰葡萄酒生产技术。
公司成立后,逐步引进国际的酿酒技术与设备。经2012年二期扩建,公司酒厂现已拥有专业灌装线2条,近6000㎡地下酒窖一座,可酿造生产冰白、冰红、干红、干白、白兰地、利口酒6个系列的葡萄酒产品。公司现年生产能力1万吨,储酒能力2万吨。
葡萄酒销售:
公司营销中心(设在兰州)负责“祁连传奇”品牌系列葡萄酒的市场销售及开拓工作。营销中心形成:西北(甘、陕、青、宁、新、蒙、晋、鲁)、西南(川、渝、云、黔、桂、鄂、湘、豫、藏、皖)、华东(江、浙、沪、京、津、翼、粤、琼)、中邮渠道(除闽、赣两省中国邮政分销,及全国盐业渠道)、其他市场(闽、赣,含中邮渠道)5个划分。目前,祁连传奇品牌葡萄酒线下销售渠道已形成以甘肃为中心,辐射全国的销售格局。2009年起,“祁连传奇”葡萄酒又相继出口日本、马来西亚与澳大利亚。
2017年5月,淘宝网“祁连葡萄酒业官方店”正式上线,从此全国消费者也可通过该渠道购买到“祁连传奇”优质葡萄酒。
Gansu Qilian grape wine industry Co., Ltd., registered in February 2002, is a state-owned holding limited liability set up by Gansu Bailongjiang Forest Management Bureau in accordance with the national industrial development policy and the plan and deployment of "natural forest resource protection project" implemented by the State Forestry Bureau, diverting part of forest workers, transferring production and establishing a set of wine grape planting, wine brewing and sales Any company. The registered capital of the company is 88.235 million yuan. In June 2013, the company was invested by Gansu highway aviation tourism investment group. The wine industry of Qilian in Gansu Province can be divided into three parts: wine grape planting: the wine grape raw materials used in the wine industry of Qilian in Gansu Province are all from Qilian manor of Hexi Comprehensive Development Bureau of Bailongjiang Forestry Administration Bureau in Gansu Province. Qilian manor is located in Nanhua Town, Gaotai County, Zhangye City, the middle part of Hexi Corridor, covering an area of 12000 mu, bordering Badain Jilin desert in the north and Qilian Mountains in the south. Qilian manor is located at 39 ° 26 ′ - 39 ° 47 ′, which is in the same latitude zone as Bordeaux, France and Napa Valley, California, USA. The local climate is arid in the north temperate zone: the air is dry, and diseases and insect pests are difficult to breed; the atmosphere is transparent, photosynthesis is strong, and the temperature difference between day and night is large, which makes wine grapes mature fully, sugar and acid are moderate; the sandy soil has fast heat exchange, which is conducive to the root growth of grape trees. Therefore, it is recognized as the "gold planting area" of wine grape in the industry. Qilian manor relies on the north slope of Qilian Mountain, and local microclimate environment happens to be an ideal planting area for ice wine raw materials, which is rare in China. Qilian manor is planted and managed by forestry workers in the whole process, rather than farmers' scattered collection, which ensures the true material of wine products from the source; Qilian manor is irrigated by the snow water of Qilian Mountain, which is rich in minerals and naturally filtered by deep soil, so that the growth process of grapes is more pure; Qilian manor insists on purchasing organic fertilizer from surrounding agricultural and pastoral areas, applying it after fermentation treatment, the whole Process strict monitoring. Wine making: at the beginning of the establishment of Qilian wine industry in Gansu Province, it cooperated with the wine research center of China Agricultural University. Under the guidance of the expert team with Professor Duan Changqing as the core of the center, combined with the microclimate characteristics of the producing area, it studied the successful ice wine production technology. After its establishment, the company gradually introduced international brewing technology and equipment. After the second phase expansion in 2012, the company's winery now has two professional filling lines and a nearly 6000 ㎡ underground wine cellar, which can produce six series of wine products including ice white, ice red, dry red, dry white, brandy and liqueur. The company has a production capacity of 10000 tons and a liquor storage capacity of 20000 tons. Wine sales: the company's marketing center (located in Lanzhou) is responsible for the marketing and development of "Qilian legend" brand series wine. The formation of marketing center: five divisions: Northwest (Gansu, Shaanxi, Qinghai, Ningxia, Xinjiang, Mongolia, Shanxi, Shandong), Southwest (Sichuan, Chongqing, Yunnan, Guizhou, Guangxi, Hubei, Hunan, Henan, Tibet, Anhui), East China (Jiangsu, Zhejiang, Shanghai, Beijing, Tianjin, Yiyi, Guangdong, Qiong), China Post channel (excluding the distribution of China post administration in Fujian and Jiangxi provinces, and the national salt industry channel), other markets (Fujian, Jiangxi, including China Post channel) 。 At present, the offline sales channel of Qilian legend brand wine has formed a sales pattern with Gansu as the center and radiating the whole country. Since 2009, "Qilian legend" wine has been exported to Japan, Malaysia and Australia. In May 2017, Taobao's "Qilian wine industry official store" was officially launched, from which consumers across the country can also purchase "Qilian legend" high-quality wine.
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