京糖品牌怎么样 官方旗舰店
始于1949年,隶属北京二商集团旗下,专业经营糖/酒/食品饮料及化妆品等业务的大型糖酒食品企业
北京糖业烟酒集团有限公司成立于1949年6月18日(其前身是北京市糖业烟酒公司)。经过半个多世纪的改革创新、不断前进,现已发展成为立足北京、服务全国、走向世界的大型商业批发企业,是北京二商集团旗下一家以现代分销为主营业态的企业,也是集团具经营实力的出资企业之一。
糖酒公司成长于计划经济时期,发展于市场经济时代,业务范围由本市扩展到全国,并由国有单一体制发展为参股、控股等多种经营体制;从酒的单一经营到以糖、酒、食品饮料及化妆品等其它共四类数千种商品为主营业务,再到打造亿元品牌和亿元终端,糖酒公司不断壮大主营商品的经营规模。
糖酒公司起步于保障供应与市场管理,壮大于厂商合作与市场竞争,在竞争有序、共建共享、合作双赢的理念中,积累了丰富的糖酒食品行业的实践经验和较为成熟的品牌开发运作经验,培养了一批洞察市场行情、熟悉京城文化、了解顾客需求、并具备一定专业水平,敢打硬仗、能打胜仗的经营管理者和营销人员队伍,这是糖酒公司攻坚克难的资本,也是实现百年梦想的财富。
北京糖业烟酒集团有限公司根植于诚信经营与专业服务,始终以保护生产厂家利益、维护消费者权益为己任,把合作经营与市场服务当作企业的“生命线”。公司通过总经销、总代理等经营方式,与全国或区域性各大制糖企业、各类酒厂、各种食品品牌以及国际品牌化妆品供应商始终保持着紧密的业务关系,不断探寻新的商机,并以其专业经营国家各类名白酒、各种洋酒及地产酒而闻名于全国,在广大消费者中享有盛誉。以此为契机,糖酒公司与本市大型商场、国际大卖场、连锁超市、批发市场和酒店、餐饮、娱乐等各种终端,通力合作、服务,构建了多方位、全天候的网络渠道;公司总经销、总代理的保乐力加等洋酒品牌在北京市场占有率已达80%以上。1996年以来推出的“京酒”和“京糖”等自有品牌,不仅提升了企业形象和核心竞争力,极大地稳固了公司主业经营的根基而且为开展工商联手、强强合作、开发系列品牌打下了坚实的基础,也为糖酒公司实施品牌经营、建设多层次的营销网络提供了有效保障,使取得的行业优势得到了不断巩固和加强。
Since 1949, Beijing sugar industry tobacco and Wine Group Co., Ltd., a large-scale sugar and wine food enterprise under Beijing Er Shang Group, specialized in sugar / wine / food beverage and cosmetics, was founded on June 18, 1949 (its predecessor is Beijing sugar industry tobacco and wine company). After more than half a century of reform, innovation and continuous progress, it has developed into a large-scale commercial wholesale enterprise based in Beijing, serving the whole country and going to the world. It is a modern distribution oriented enterprise under Beijing ershang group, and one of the group's investment enterprises with operational strength. Sugar and wine companies grew up in the planned economy period and developed in the market economy era. Their business scope expanded from this city to the whole country, and from the state-owned single system to a variety of business systems such as equity participation and holding; from the single operation of wine to the main business of thousands of other four categories of commodities such as sugar, wine, food, beverage and cosmetics, and then to building a billion yuan brand and billion yuan terminal Division continues to expand the business scale of the main commodities. Sugar and wine company started from the guarantee of supply and market management, stronger than the cooperation of manufacturers and market competition. In the concept of orderly competition, co construction and sharing, and win-win cooperation, it has accumulated rich practical experience and more mature brand development and operation experience in sugar and wine food industry, cultivated a group of insight into market situation, familiar with Beijing culture, understand customer needs, and have certain professional water Ping, a team of managers and marketers who dare to fight hard and win, is the capital for sugar and wine companies to overcome difficulties and the wealth to realize their dream of a century. Beijing sugar industry tobacco and Wine Group Co., Ltd. is rooted in good faith management and professional services. It always takes protecting the interests of manufacturers and consumers as its own duty, and regards cooperative operation and market services as the "lifeline" of enterprises. Through general distribution, general agency and other business methods, the company has always maintained close business relations with major national or regional sugar manufacturing enterprises, all kinds of wineries, all kinds of food brands and international brand cosmetics suppliers, constantly exploring new business opportunities, and is famous for its professional operation of various national famous liquor, all kinds of foreign liquor and local liquor, enjoying prosperity among consumers Reputation. Taking this as an opportunity, sugar and wine company cooperates and serves with various terminals such as the city's large shopping malls, international hypermarkets, chain supermarkets, wholesale markets and hotels, catering, entertainment, etc. to build a multi-directional and all-weather network channel; the foreign wine brands such as the company's general distribution and general agent, such as baolelika, have occupied more than 80% of the market in Beijing. Since 1996, "Jingjiu" and "Jingtang" and other self owned brands have not only improved the corporate image and core competitiveness, greatly consolidated the foundation of the company's main business operation, but also laid a solid foundation for the development of industrial and commercial cooperation, strong cooperation, and the development of a series of brands, and also provided an effective guarantee for sugar and wine companies to implement brand management and build a multi-level marketing network The industry advantages obtained have been continuously consolidated and strengthened.
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