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Valafranca孕育于欧战后法国的昇平年代，被压抑后而顿然释放出人类长期向往的和平、安稳、博爱、欢乐、进取等种种身心之诉求与激情。

这新世代大都会市民在商务频繁、积极进取之余，同时要求体验经济成果带来的高品质生活，意向日益强烈。

Valafranca千禧年登陆中国，是应对这日益壮大的高层次消费者，对生活素质(QUALITY OF LIFE)的诉求，其中一种特定的服饰风格，要全面涵盖："适美，适时，适体，适场合"(适符美感、适应天气、适配体型，适对不同场合)

Valafranca系列产品深受全世界各阶层消费者的喜爱，并拥有一个非常稳定的、高品位的顾客群。70%以上的Valafranca品牌消费者是高出普遍生活水平的政界、商界、知识界的中上层人士。他们的共同特征为年龄在30岁以上、受过良好教育、有一定社会经济地位，同时具有较高收入和文化品位，拥有美满幸福家庭的各界人士。对高水平生活品位的执着追求，促使他们通过选择购买Valafranca产品来体现更高层次的人生价值。

Valafranca was born in the post-war era when France rose to peace. After being suppressed, it suddenly released all kinds of physical and mental demands and passions, such as peace, stability, fraternity, joy, progress and so on, which human beings long yearned for. This new generation of metropolis citizens are increasingly intending to experience the high quality life brought about by economic achievements while doing business frequently and actively. Valafranca's landing in China in the millennium is in response to the growing demand of high-level consumers for quality of life. One of the specific clothing styles should comprehensively cover: "suitable for beauty, timing, fitness and occasion" (suitable for beauty, weather, body shape and different occasions). Valafranca series products are deeply loved by consumers of all walks of life, And has a very stable, high-grade customer base. More than 70% of the consumers of valafranca brand are middle and upper class people in politics, business and knowledge circles who have higher living standards. Their common characteristics are those who are over 30 years old, have a good education, have a certain social and economic status, have a high income and cultural taste, and have a happy and happy family. The persistent pursuit of high-level life quality urges them to reflect higher level life value by choosing to buy valafranca products.

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