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Shenzhen leisure fashion industry Co., Ltd., founded in 1996, has been taking brand management as the core of enterprise development for more than 10 years, focusing on diversified multi brand management under the brand leadership mode, providing high-grade leisure home furnishing fashion for the mainland market of China, and expanding China's maternity and infant clothing market in the past five years. Guided by the development of brand chain, the company has gradually established an integrated business model of product design, production and marketing. Through its unique market positioning, brand value communication and powerful service model of product design and consultant marketing, the company has created unique life interests for modern urban women in different periods. At present, the company has three major clothing brands, namely, fashion pregnancy, fashion pregnancy and leisure fashion. Fashionumu "fragrant mommy" inherits the free and fresh style, and delivers the feeling of self-confidence, happiness and comfort. Fashionumu "Fangxin mommy" satisfies modern women's fashion aesthetics and pregnancy psychology in terms of process details, fabric texture and product style. Visually, through the use of natural colors, it expresses the yearning for free and warm life, reflecting the comfortable beauty of pregnant women.

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