潘苹果品牌怎么样 申请店铺

“潘苹果”是由天水花牛苹果(集团)提供，中国地产大亨潘石屹代言的苹果的品牌，2014年成立于北京专注于中国家庭健康生活购物平台，成为中国家庭优质食品提供者。同时也是一个新的品牌，结合线下实体形象店打造中国家庭健康生活购物平台，带领健康生活，潘苹果网隶属于天水花牛苹果(集团)有限责任公司。

花牛苹果以个大，味道甜，水分足，不打蜡，没有农药残留，吃着放心而闻名。由于天水地处偏远的西北，没有打开苹果的销路。2013年天水苹果总产量138.8万吨，产值却仅有48.3亿，平均1斤只有1.7元左右。这个问题困扰着天水花牛苹果(集团)，所以就有了后来的潘石屹代言潘苹果的事。

天水是甘肃果业贸易的地区，红富士、花牛等品种在市场上很受欢迎，同时也是全国较大的元帅系列苹果生产基地。每年苹果成熟的季节，海南、新疆等处的外地经销商就蜂拥而至，带着成箱的现金驻扎在田间地头成吨收购后，再卖向江浙沪等地区。

除了国内市场销售外，还朝印度、泰国、马拉西亚等国家大量出口。为了保障潘苹果的供应，花牛集团计划投资2亿元，扩大苹果种植基地、升级筛选设备、建立电子商务平台等。从国外引进了分拣机、筛选器、红外线器等果品分类设备，将苹果进行分拣、分级，进行有效的品质管控。

Pan apple is an apple brand provided by Tianshui huaniu apple (Group) and endorsed by Pan Shiyi, a Chinese real estate tycoon. It was founded in 2014 in Beijing to focus on the Chinese family healthy life shopping platform and become a high-quality food provider for Chinese families. At the same time, it is also a new brand, combining offline entity image store to build a Chinese family healthy life shopping platform and lead healthy life. Pan apple.com is affiliated to Tianshui huaniu apple (Group) Co., Ltd. Huaniu apple is famous for its big size, sweet taste, sufficient moisture, no waxing, no pesticide residue, and ease of eating. Because Tianshui is located in the remote northwest, there is no market for apples. In 2013, the total output of Tianshui Apple was 1.388 million tons, but the output value was only 4.83 billion, with an average of 1.7 yuan per Jin. This problem plagued Tianshui huaniu apple (Group), so there was Pan Shiyi's endorsement of Pan apple. Tianshui is the fruit trade area of Gansu Province. Red Fuji, huaniu and other varieties are very popular in the market. At the same time, it is also a large production base of Marshal series apples in China. Every year, when apple is ripe, foreign dealers from Hainan, Xinjiang and other places flock to the market with boxes of cash stationed in the fields to buy apples and then sell them to Jiangsu, Zhejiang, Shanghai and other regions. In addition to domestic market sales, it also exports to India, Thailand, Malaysia and other countries. In order to ensure the supply of Pan apple, huaniu group plans to invest 200 million yuan to expand Apple planting base, upgrade screening equipment, and establish e-commerce platform. The fruit sorting equipment, such as sorter, filter and infrared device, has been introduced from abroad to sort and grade apples and carry out effective quality control.

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