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广东玉兰集团股份有限公司（简称玉兰集团），是从广东玉兰墙纸厂、广东玉兰装饰材料有限公司逐步发展而来，公司成立于1984年，总部现坐落于广东省东莞市莞城科技园内，是一家集研发、设计、生产、销售为一体的综合性现代化企业集团公司，旗下拥有玉兰、布朗彩、沃兰诺、兰居尚品、迪士尼等多个战略品牌，产品涵盖墙纸、墙布、布艺、家居用品、软装一体化等行业，服务优势涵盖原创设计、成品生产、专业配套、项目工程、品牌推广、导购体验、招商加盟等。玉兰集团秉承“把艺术带给生活”的经营理念，坚持原创及品牌建设，以设计引领消费，打造一站式整体软装家居品牌，引领整体家居品牌的商业发展模式和产业发展新趋势。

玉兰集团一直保持着健康、稳定、快速的增长态势。多年来，玉兰一直严抓产品质量及环保性能，坚持技术与设备的升级改造——先后组建了广东省工程技术研究开发中心、省级企业技术中心，并与广州美术学院合作成立了行业内首家与高校建立的产学研合作基地——广东省广美玉兰软装艺术创意研究院，筹建国家CANS实验室等，玉兰一直坚持为客户提供最好的、环保的产品。多年来，玉兰集团产品获得省级科技成果2项：获得国家专利50余项，其中发明专利多项；参与制定7项国家行业标准；获得“国家高新技术企业”、“中国家居产业百强企业”、“驰名保护”等多项荣誉称号。在软装产品高端项目应用方面，玉兰集团已成为行业权威。目前，玉兰集团是中国室内装饰协会副会长单位，中国室内装饰协会墙纸墙布专业委员会会长单位。

专业化的经营管理、高品质的产品、良好的品牌影响力、特色的项目服务体系给玉兰赢得了持续的市场关注与青睐，玉兰先后与万科地产、绿城集团、招商地产等大型企业集团建立了战略合作伙伴关系。同时，玉兰集团在全国各地建立了强大的营销网络，在北京、上海、南京、西安，广州建有直营旗舰店，1500多家经销店与服务网点覆盖全国县级以上城市，并在国外设有超过300多个经销、代理机构。

展望未来，玉兰集团将通过持续稳健发展，实现将玉兰打造成为创新型、服务型、整合型品牌企业集团的战略目标！

Guangdong Yulan Group Co., Ltd. (hereinafter referred to as Yulan group) is gradually developed from Guangdong Yulan wallpaper factory and Guangdong Yulan decorative materials Co., Ltd. established in 1984, the company's headquarters is now located in Guancheng science and Technology Park, Dongguan City, Guangdong Province, which is a comprehensive modern enterprise group company integrating research and development, design, production and sales Brown color, volano, lanjushangpin, Disney and other strategic brands, products cover wallpaper, wallcloth, fabric, household products, soft clothing integration and other industries, service advantages cover original design, finished product production, professional supporting, project engineering, brand promotion, shopping guide experience, investment promotion, etc. Yulan group adheres to the business philosophy of "bringing art to life", adheres to the original and brand building, leads the consumption with design, creates a one-stop overall soft home brand, and leads the business development mode and new industrial development trend of the overall home brand. Yulan group has maintained a healthy, stable and rapid growth trend. For many years, Yulan has been focusing on product quality and environmental protection performance, insisting on the upgrading of technology and equipment. It has successively set up Guangdong engineering technology research and development center and provincial enterprise technology center, and cooperated with Guangzhou Academy of fine arts to set up the first industry university research cooperation base in the industry - Guangdong Guangmei Yulan soft decoration art and Creative Research Institute, preparing to build national C Ans laboratory, Yulan has been insisting on providing customers with the best and environmental protection products. Over the years, Yulan group's products have won two provincial-level scientific and technological achievements: more than 50 national patents, including many invention patents; participated in the formulation of seven national industry standards; won many honorary titles such as "national high-tech enterprise", "China's top 100 household industry enterprises", "well-known protection". Yulan group has become an industry authority in the application of high-end projects of soft products. At present, Yulan group is the vice chairman unit of China Interior Decoration Association and the chairman unit of China Interior Decoration Association wallcovering Professional Committee. The professional management, high-quality products, good brand influence and characteristic project service system have won the continuous market attention and favor for Yulan. Yulan has established strategic partnership with Vanke Real estate, green city group, China Merchants real estate and other large enterprise groups. At the same time, Yulan group has established a strong marketing network in all parts of the country. It has direct flagship stores in Beijing, Shanghai, Nanjing, Xi'an, Guangzhou, more than 1500 distribution stores and service outlets covering cities above the county level, and more than 300 distribution and agency agencies in foreign countries. Looking forward to the future, Yulan group will achieve the strategic goal of building Yulan into an innovative, service-oriented and integrated brand enterprise group through sustained and steady development!

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