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Founded in 1992, Geng porcelain group has four subsidiaries: Geng porcelain, Yuxi ceramics, Michelang ceramics and Qidu ceramics. With convenient transportation and fast communication, the group covers a total area of more than 400 mu, with fixed assets of 600 million yuan, annual output of 20 million square meters, tax revenue has increased year by year, and more than 2000 related employees have been solved. Among them, Geng porcelain company covers an area of 80 mu, with fixed assets of 180 million yuan. The company has introduced two advanced Saxophone presses from Italy, two modern automatic production lines for wide surface gas kilns, two high-definition automatic ceramic inkjet machines, two full-automatic product packaging lines, complete production facilities and advanced testing facilities. It is the largest production and sales company in China's construction ceramics industry Integrated manufacturer. The group attaches great importance to brand image construction and market promotion, participates in all-round exhibition hall construction, advertising planning and network expansion of customers, conducts in-depth market survey and customer satisfaction survey, refines customer relationship management in distribution and retail channels, establishes perfect customer files, conducts systematic training for dealers, and adopts electronic information system for sales and after-sales service Unified, 24-hour tracking service. With excellent performance and good reputation to occupy the larger domestic market. Facing the future challenges, Geng porcelain group will continue to adhere to the business philosophy of "pragmatic development, management efficiency, quality survival", follow the comprehensive, coordinated and sustainable scientific development concept, as always adhere to the brand strategy from the three levels of creating entrepreneur brand, product brand and enterprise brand, implement the brand strategy and brand international management strategy, and create Learning organizations should further strengthen scientific and technological innovation, expand international exchanges and cooperation, take advantage of comparative advantages to actively participate in the international division of labor, seize the opportunity to implement the "going out" strategy, and further improve the internationalization level of enterprises in market, brand, product, technology, network, mechanism and concept.

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