新浪扶翼品牌怎么样 申请店铺

新浪效果广告是新浪旗下，以效果计费的广告营销体系，主要包括广告交易平台SAX和广告投放平台扶翼。此外，新浪+微博的海量数据，也为新闻效果广告体系提供了非常坚实的数据基础。 

新浪广告交易平台——SAX 

SAX( Sina Ad eXchange)营销平台，是新浪私有的广告交易平台（Ad Exchange），整合了包括新浪首页、财经、新闻、汽车等在内的十多个优势频道页的大幅品牌广告位资源，从媒体质量度和广告表现形式上打消广告主的顾虑，增强RTB营销者的信心。 

新浪效果广告投放平台——扶翼 

扶翼是新浪推出以营销为导向的双平台、多终端的效果自助广告平台，支持程序化（RTB及非RTB）购买。

Sina effect advertising is an advertising marketing system under Sina, which charges by effect. It mainly includes advertising trading platform sax and advertising platform wings. In addition, the massive data of sina + Weibo also provides a very solid data base for the news effect advertising system. Sax Sax (sinaadexchange) marketing platform, a private advertising trading platform of sina, integrates the large brand advertising space resources of more than ten advantageous channel pages, including Sina home page, finance, news, automobile, etc., dispels the concerns of advertisers from the aspects of media quality and advertising forms, and enhances the confidence of RTB marketers. Sina effect advertising platform - Fuyi Fuyi is a self-service advertising platform with two platforms and multiple terminals launched by Sina, which supports program-based (RTB and non RTB) purchase.

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