中闽魏氏品牌怎么样 申请店铺
源起:公元1725年,清雍正年间。魏氏先祖魏荫勤于种茶、制茶、诚心礼佛,感动佛祖,受观音托梦仙赐“铁观音”,从而恩泽后世,让天下茶人得以分享茶王铁观音的独特神韵。公元1736年,仕人王士让将此茶转贡内廷,乾隆皇帝品后大加赞赏,从此魏氏铁观音名扬天下,成为皇室贵族们争宠的顶级茗品,魏氏人也因世代制作极品铁观音而享誉天下,成为中国铁观音世家。
传承:自先祖魏荫开始,魏氏人世代以茶为生,一出世就与茶结缘,从铁观音的种植、生产、加工、品评……一套严谨而系统的制茶工艺贯穿着每一个中闽魏氏人的一生,一代又一代的中闽魏氏人经历近三百年的传承,不断的萃取,不断的升华,精益求精。中闽魏氏铁观音也以其“传统正味、醇厚甘爽、香高韵长”的卓越品质深受业界专家及广大茶人的高度评价,成为各界精英、成功人士的首选。
发展:今天的中闽魏氏经过多年的不懈努力,已经发展成为一家集生态茶园开发、铁观音种植、加工、销售为一体的大型茶叶连锁机构,同时通过了ISO9001:2000国际质量体系认证、QS认证、有机茶认证。公司本着“以人为本、以茶会友、以质取胜”的经营理念,构建了现代化企业管理运营团队。各个部门分工明确,各司其职,除了制茶和品评是魏氏嫡传资深的制茶师和评茶师外,其他负责各个部门要职的都是从各个行业汇聚过来的年轻精英。使得这个团队拥有着丰富的经验又充满着无限活力,成就了今天中闽魏氏高端铁观音品牌。
展望:三百年的世代传承,十年的锐意进取,从铁观音世家,到中国茶业百强企业,中闽魏氏将一如既往,以“为天下茶人提供健康优质的铁观音”为历史使命,不断努力,不断探索,不断提升;并致力于打造“看得见的健康好茶”和“五星级的茗品会所”。怀着以“弘扬中华国饮为已任,打造民族品牌为目标”,力争把中闽魏氏打造成福建的魏氏,中国的魏氏,乃至世界的魏氏!
Origin: 1725 ad, Yongzheng period of Qing Dynasty. Wei YinQin, the forefather of Wei family, was deeply moved by the Buddha by planting tea, making tea, and sincerely worshiping Buddha. He was granted "Tieguanyin" by the goddess of mercy, so as to benefit the later generations and let the tea people all over the world share the unique charm of Tieguanyin, the king of tea. In 1736 A.D., Wang Shilang, an official, transferred the tea to the inner court. Emperor Qianlong appreciated it after tasting it. From then on, Tieguanyin of Wei family became famous all over the world, and became the top tea product that the royal nobles competed for. Weishi people also became famous all over the world for making the best Tieguanyin from generation to generation, and became the family of Tieguanyin of China. Inheritance: since the ancestor Wei Yin, the Wei people have been living on tea for generations. They have been related to tea since they were born. From the planting, production, processing and evaluation of Tieguanyin A set of rigorous and systematic tea making process runs through the life of every Weishi people in central Fujian. Generations of Weishi people in central Fujian have experienced nearly 300 years of inheritance, continuous extraction, continuous sublimation and excellence. Tieguanyin of Weishi in China and Fujian is highly praised by experts in the industry and the vast number of tea people for its excellent quality of "traditional flavor, mellow, sweet and long fragrance", and becomes the first choice of elites and successful people from all walks of life. Development: after years of unremitting efforts, Weishi has developed into a large tea chain organization integrating ecological tea garden development, Tieguanyin planting, processing and sales. Meanwhile, it has passed ISO9001:2000 international quality system certification, QS certification and organic tea certification. The company in line with the "people-oriented, tea friends, quality win" business philosophy, to build a modern enterprise management and operation team. Each department has a clear division of labor and performs its own duties. In addition to being the senior tea maker and tea assessor of Wei's lineage, the other important duties in charge of each department are young elites gathered from various industries. This team has rich experience and infinite vitality, and has achieved today's high-end Tieguanyin brand of Weishi in Fujian Province. Outlook: three hundred years of inheritance and ten years of forge ahead, from Tieguanyin family to China's top 100 tea enterprises, Weishi of China and Fujian will, as always, take "providing healthy and high-quality Tieguanyin for tea people all over the world" as its historical mission, make continuous efforts, exploration and improvement, and strive to create "visible healthy and good tea" and "five-star Tea Club". With the aim of "carrying forward Chinese national beverage and building national brand", strive to build Weishi in Fujian, China and even the world!
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