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体育管理和营销公司，专注于经纪/赛事/咨询/内容等领域

盛力世家（SECA）立志成为体育管理和营销公司，希望在体育和娱乐产业中通过专业的市场营销知识来发现和创造商业价值、社会价值。现阶段SECA专注于四个领域：

经纪

SECA旗下签约运动员超过100人，项目涉及田径、拳击、足球、击剑、花样滑冰、单板滑雪等。

赛事

SECA拥有和正在开发多项自主IP的职业赛事和体育活动，从专业水准的竞技赛事到培训性质的青少年项目，从受众广泛的群众活动到有针对性的事件均有涉猎。全年赛事商业价值超过10亿人民币，媒体价值超过6亿人民币。

咨询

SECA是多家企业和体育协会的体育营销顾问，曾为宝马、宝洁、安利、三星、通用电气策划其体育营销战略。

内容

SECA积极投资各种视频内容，与上海五星体育合作打造的职业拳击节目《拳力争胜》，同时自营互联网直播平台“直播TV”。“直播TV”除了提供丰富的体育娱乐视频节目，更为用户打造便捷的接入途径，使用户可以自己建立直播房间担任主播，在互联网上畅快表达。

Sports management and marketing company, focusing on brokerage / event / consulting / content and other fields, is determined to become a sports management and marketing company, hoping to discover and create business value and social value through professional marketing knowledge in sports and entertainment industry. At this stage, SecA focuses on four fields: brokerage of more than 100 contracted athletes under SecA, involving track and field, boxing, football, fencing, figure skating, snowboarding, etc. SecA owns and is developing a number of independent IP professional events and sports activities, ranging from professional level competitive events to training youth projects, from a wide range of mass activities to targeted events. The annual business value of the event is more than 1 billion yuan, and the media value is more than 600 million yuan. Consulting SecA is a sports marketing consultant of many enterprises and sports associations. It has planned its sports marketing strategy for BMW, P & G, Amway, Samsung and general electric. Content SecA actively invests in all kinds of video content, and cooperates with Shanghai Five Star Sports to create the professional boxing program "fight to win", and at the same time self operates the internet live broadcasting platform "live TV". "Live TV" not only provides rich sports entertainment video programs, but also provides convenient access for users. Users can set up their own live room to act as the anchor and express freely on the Internet.

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