TetraPak利乐品牌怎么样 申请店铺

Tetra Pak (Beijing) Co., Ltd., founded in 1951 in Sweden, is one of the top ten printing and packaging brands. It is an early company providing packaging for liquid milk, a well-known solution supplier for liquid food packaging system, and the world's largest food packaging enterprise as early as the 1950s. Tetra Pak is one of the early companies providing packaging for liquid milk. Since then, it has become one of the world's largest suppliers of packaging systems for milk, juice, beverages and many other products. In 1991, Tetra Pak's production extended to liquid food processing equipment, plant engineering and cheese production equipment. Today, it is an international company that can provide comprehensive processing equipment, packaging and distribution lines, as well as design solutions for liquid food production plants. Tetra Pak has 57 sales companies in the world, 48 licensed packaging materials factories and 12 packaging machine assembly factories. The company has 20261 employees, while the net sales revenue in 2005 was about 8.107 billion euros. Tetra Pak products are sold in more than 165 markets. In 2005, the company produced 120.8 billion packages, providing 64.4 billion liters of liquid food products for global consumers. Tetra Pak has always followed the motto of its founder, Dr. Rubin lausing: "packaging savings should exceed its own costs." The essence of this sentence is "cost saving". Tetra Pak always pursues to save cost for manufacturers in the process of food production, transportation and sales, and also bring safety and convenience to consumers. It is worth mentioning that Tetra Pak also pays attention to saving in the process of product development. The Swedish Tetra Pak company, founded in 1951 in China, entered the Chinese market as early as 1972. From China's reform and opening up to its accession to the world trade organization, Tetra Pak has always believed in the business philosophy of "growing together with Chinese customers", constantly introduced technical equipment and complete supporting services into China, actively promoted the localization process of production services, and played an important role in the field of Chinese liquid food packaging. Tetra Pak's major customer in China is Yili. At first, it was just a small dairy factory, mainly serving the surrounding areas of Hohhot. The company has always wanted to send local dairy products with high quality and low price to the whole country, especially to South China, where dairy products are developing rapidly, but it has no Chinese packaging supplier suitable for long-distance transportation. With the help of Tetra Pak, the well preserved milk products exported from Hohhot have opened up a new situation in South China. Since 1997, Yili has purchased filling machines from Tetra Pak. By the end of 2002, Tetra Pak has provided 61 production lines for Yili. Tetra Pak's customers include Yili, Guangming, Sanyuan, Mengniu, Wahaha, Huiyuan and other domestic dairy and juice beverage giants, and it has established more than 800 production lines in the country. As long as these production lines can maintain stable production, Tetra Pak continues to provide them with Tetra Pak packaging paper from energy sources. At present, in this industry, almost all the profits come from the sales of wrapping paper. At present, 70% of Tetra Pak's business in China is in the dairy industry. In 2001 alone, Yili produced about 200000 tons of ultra-high temperature milk packed with Tetra Pak, a 250 ml Tetra Pak box, with a market price of about 40%, and the profit space of Tetra Pak can be imagined.

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