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旗下有饮料和休闲食品两个事业部，主打饮料/糖果/以及烘焙、膨化食品，集研发、生产、销售为一体的品牌企业

好彩头于2005年10月11日成立。公司专注产品研发近20年，旗下拥有饮料和休闲食品两个事业部，是一家集研发、生产、销售为一体的品牌企业。公司先后通过ISO9000（质量管理体系）、BRC（食品技术标准）、ISO22000（食品安全管理体系）、ISO14004（环境管理体系）、OHSAS18001（职业健康安全管理体系）等体系认证。

好彩头已完成全国东西南北中的战略布局，江苏泗阳东部基地、湖北潜江中部基地、贵州铜仁已相继建成投产，四川巴中西部基地正在建设中。全国建立了完善的营销、物流网络，产品远销韩国、东南亚、中东等多个国家和地区。

2009年，小样酸Q糖在金融危机市场中异军突起，创造单品销售破亿的佳绩。2011年初，好彩头自主创新，重磅推出产品“弹恋爱水晶糖”，奠定水晶糖品类开创者地位。2013年7月，在北京九华山庄举办的“心未来”新品发布会，重磅推出自主研发的“好彩头水果蛋糕”，好彩头正式进军千亿烘焙市场。2015年，作为蒸三明治品类的首创者，小样蒸三明治不仅开辟了新的烘焙市场格局，更创造了销售佳绩。2013年9月“小样小乳酸”成功问世，产品采用6种乳酸菌发酵而成，引进丹尼斯克菌种技术，体现出好彩头创新实力与技术的合作。2016年，小样乳酸盐横空出世，以独特创新的产品概念细分市场。在饮料产品巨大成功的基础上，好彩头再接再厉研发创意新品小样小乳酸软糖，延续小乳酸的独到风味及营养价值，相伴清新果汁口味，抢占软糖市场。

2012年6月，好彩头在天津股权交易所成功挂牌，在资本市场上迈出了坚实的一步；与德国食品研究机构D&F公司达成更深入的战略合作协议，共同打造研发团队，升级产品技术，创新产品。

It has two business divisions of beverage and leisure food, mainly including beverage / candy / baked and expanded food. Haocaitou, a brand enterprise integrating R & D, production and sales, was established on October 11, 2005. The company has been focusing on product research and development for nearly 20 years. It has two business divisions of beverage and leisure food. It is a brand enterprise integrating research and development, production and sales. The company has passed ISO9000 (quality management system), BRC (food technology standard), ISO22000 (food safety management system), ISO14004 (environmental management system), OHSAS18001 (occupational health and safety management system) and other system certification. Haocaitou has completed the strategic layout of China's East, West, North and south, Jiangsu Siyang east base, Hubei Qianjiang central base and Guizhou Tongren base have been completed and put into operation successively, and Sichuan Bazhong west base is under construction. The country has established a sound marketing and logistics network, and the products are exported to South Korea, Southeast Asia, the Middle East and other countries and regions. In 2009, small sample acid Q sugar emerged in the financial crisis market, creating a single product sales record of more than 100 million. At the beginning of 2011, haocaitou made independent innovation and launched the product "play love crystal sugar", which established the status of the founder of crystal sugar category. In July 2013, at the "heart of the future" new product conference held in Beijing Jiuhua villa, haocaitou launched the independently developed "haocaitou fruit cake", and haocaitou officially entered the 100 billion baking market. In 2015, as the initiator of steamed sandwich category, small sample steamed sandwich not only opened up a new baking market pattern, but also created a sales performance. In September 2013, "small sample and small lactic acid" was successfully launched. The product was fermented by six kinds of lactic acid bacteria, and Danisco's strain technology was introduced, reflecting the innovation strength and technical cooperation of the good color head. In 2016, small sample lactate was launched to segment the market with unique and innovative product concept. On the basis of the great success of beverage products, haocaitou has made continuous efforts to develop innovative new product sample small lactate soft candy, continue the unique flavor and nutritional value of small lactate, accompany with fresh juice taste, and seize the soft candy market. In June 2012, haocaitou was successfully listed in Tianjin stock exchange, taking a solid step in the capital market; reached a deeper strategic cooperation agreement with D & F, a German food research institution, to jointly build a research and development team, upgrade product technology and innovate products.

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