宏绿HONGLU品牌怎么样 申请店铺

福建宏绿集团成立于2006年，位于美丽的福建漳州，是一家集生产销售高档调味小菜、自热套餐，塑料包装印刷和纸箱包装于一体的综合性现代化工业企业集团。旗下拥有福建宏绿食品有限公司、湖南宏绿食品有限公司、漳州大芹山食品有限公司、漳州宝祥包装有限公司、漳州嘉美包装有限公司、漳州宏绿包装有限公司、江苏宏绿食品有限公司等七家子公司，拥有“宏绿”、“湘菜诱惑”、“大芹山”、等全国知名品牌。近年来，宏绿在竞争极其激烈的小菜领域，异军突起，以极具福建和湖南特色的产品在全国同行业中享有较高的知名度，产品覆盖闽菜、湘菜、川菜等三大菜系，被誉为是橫跨川闽湘菜系的美味诱惑！同时，公司拥有多项专利，远远领先行业的自热方便米饭系列，将该行业的竞争水平提高了一个高度。宏绿集团，正迅速成为中国小菜系列食品加工的新行标！

公司目前为福建省农产品加工示范企业、福建省企业标准化良好行为企业、福建省守合同重信用单位、福建省企业知名字号、福建省级农业产业化龙头企业、并正积极申报驰名保护。

公司拥有3万亩自然生态绿色蔬色蔬菜基地，2万亩竹笋基地，年生产量可达10万吨以上，为公司的快速持续发展提供了稳定、优质的原料保障！

完善的质量管控体系

工欲善其事，必先利其器！没有一流的车间和生产设施，就不可能拥有一流的产品质量。公司投入巨资，目前已拥有数座国际标准化生产车间，配备国内领先的全自动生产线，主要生产设备均从国外进口，硬件设施在行业内遥遥领先。

公司拥有健全的质量管理管控体系，严格按照ISO9001国际质量管理体系、ISO22000国际食品安全管理体系的各项标准规范企业的各项管理行为，公司质量管理体系制度完善、实施到位，使质量管控与国际接轨，极大的提升了公司的质量管控水平。

强大的系列产品优势

丰富的产品线，一直是企业实力和行业地位的重要体现。宏绿集团公司拥有丰富的产品阵营，充分满足商超、流通、餐饮等各大渠道消费者对产品的不同需求。目前宏绿主要产品有：闽派调味小菜系列、餐饮系列、自热米饭套餐系列，川、粤、湘、贵式辣酱调味品系列等近200个品种。

公司产品定位高档、产品系列感极强，包装新颖漂亮，色彩艳丽，上百只产品琳琅满目、货架辨识度极高，无论摆在哪里都是一道亮丽的风景！宏绿强大的产品研发能力和超一流的产品质量，为宏绿塑造了良好的品牌形象，奠定了宏绿在国内小菜行业新锐领袖品牌的地位。

目前，宏绿商标已获得“福建省著名商标”、“福建省名牌产品”，“宏绿”字号被省工商局认定为“福建省企业知名字号”，同时，公司正积极创建驰名保护。

人才团队优势

福建宏绿从建立伊始，就非常重视人才工作。公司董事长、著名调味品专家黄天金亲自抓公司的人才工作。公司不惜重金，广纳行业高端人才，目前公司拥有来自国内行业顶尖的博士、硕士、高级工程师、高级经济师、注册会计师、高级营销师等各类人才100多名，强大的人才团队优势，为宏绿未来的高速发展奠定了坚实的基础。

宏绿集团非常重视营销网络的建设，公司销售网络覆盖全国各大中城市，1000多个总经销商服务着全国数以万计的网络终端客户。全面覆盖商超、流通、餐饮、特通等网络，实现了实体网络的大面积覆盖，产品畅销于家乐福，沃尔玛、华润万家等大型国内国际连锁商超卖场。

同时，公司非常重视电子商务的开展，随着淘宝、天猫旗舰店的营运，只要有路的地方，有物流的地方，都可以轻松的享用宏绿的美味产品。线上线下的完美融合，是宏绿集团营销网络的重大进步，为宏绿集团下一步的发展，奠定了坚实的网络基础。

Fujian honglv group, founded in 2006, is located in beautiful Zhangzhou, Fujian Province. It is a comprehensive modern industrial enterprise group integrating production and sales of high-grade seasoning vegetables, self heating packages, plastic packaging printing and carton packaging. It has seven subsidiaries, including Fujian honglv Food Co., Ltd., Hunan honglv Food Co., Ltd., Zhangzhou Daqinshan Food Co., Ltd., Zhangzhou Baoxiang Packaging Co., Ltd., Zhangzhou Jiamei Packaging Co., Ltd., Zhangzhou honglv Packaging Co., Ltd., jiangsuhong Green Food Co., Ltd., and has national famous brands such as "honglv", "Xiangcai temptation", "Daqinshan". In recent years, Honglu has emerged as a new force in the field of small dishes with extremely fierce competition. Its products with Fujian and Hunan characteristics enjoy high popularity in the same industry in China. The products cover Fujian cuisine, Hunan cuisine, Sichuan cuisine and other three major cuisines. It is known as the delicious temptation across Sichuan, Fujian and Hunan cuisines! At the same time, the company has a number of patents, far ahead of the industry's self heating instant rice series, which has raised the level of competition in the industry to a high level. Honglv group is rapidly becoming the new industry standard of Chinese small dish series food processing! At present, the company is an agricultural product processing demonstration enterprise in Fujian Province, an enterprise with good standardization behavior in Fujian Province, a contract abiding and trustworthy unit in Fujian Province, a well-known enterprise in Fujian Province, a leading enterprise in agricultural industrialization in Fujian Province, and is actively applying for well-known protection. The company has 30000 Mu natural ecological green vegetable base, 20000 mu bamboo shoot base and annual production capacity of over 100000 tons, which provides stable and high-quality raw material guarantee for the rapid and sustainable development of the company! A perfect quality control system must first make use of its tools if it wants to do well! Without first-class workshops and production facilities, it is impossible to have first-class product quality. The company has invested a lot of money. At present, it has several international standardized production workshops, equipped with domestic leading full-automatic production lines. The main production equipment is imported from abroad, and the hardware facilities are far ahead in the industry. The company has a sound quality management and control system, strictly in accordance with the ISO9001 international quality management system, ISO22000 international food safety management system standards to regulate the enterprise's management behavior, the company's quality management system system is perfect and implemented in place, so that the quality control and international standards, greatly improving the quality control level of the company. Strong series of products with rich advantages of the product line has always been an important embodiment of the strength of the enterprise and the position of the industry. Honglu group company has a rich product camp, which fully meets the different needs of consumers in various channels such as supermarkets, circulation, catering and so on. At present, honglv's main products include: minpai seasoning series, catering series, self heating rice set meal series, Sichuan, Guangdong, Hunan, Guizhou spicy sauce seasoning series and nearly 200 varieties. The company's product positioning is high-grade, the product series sense is extremely strong, the packaging is novel and beautiful, the color is gorgeous, hundreds of products are dazzling, the shelf identification is extremely high, no matter where it is placed is a beautiful scenery! Honglv's strong product R & D ability and super first-class product quality have created a good brand image for honglv and established its position as a new leader brand in the domestic small vegetable industry. At present, honglv trademark has obtained "Fujian famous trademark", "Fujian famous brand product", "honglv" brand has been recognized as "Fujian enterprise famous brand" by the Provincial Administration for Industry and commerce, meanwhile, the company is actively creating well-known protection. The advantage of Talent Team Fujian Honglu has attached great importance to talent work since its establishment. Huang Tianjin, chairman of the board of directors and famous seasoning expert of the company, personally takes charge of the talent work of the company. At present, the company has more than 100 kinds of talents, such as doctors, masters, senior engineers, senior economists, certified public accountants, senior marketers and so on, from the top of the domestic industry. The strong talent team advantages lay a solid foundation for the rapid development of honglv in the future. Honglv group attaches great importance to the construction of marketing network. The company's sales network covers all large and medium-sized cities across the country, and more than 1000 general distributors serve tens of thousands of network terminal customers across the country. It fully covers the networks of supermarket, circulation, catering and Tetong, and realizes the large area coverage of the physical network. Its products sell well in the hypermarkets of Carrefour, Walmart, vanguard and other large domestic and international chain stores. At the same time, the company attaches great importance to the development of e-commerce. With the operation of Taobao and tmall flagship stores, as long as there are roads and logistics, you can easily enjoy the delicious products of honglv. The perfect integration of online and offline is a significant progress of the marketing network of honglv group, which lays a solid network foundation for the next development of honglv group.

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