NATUZZI纳图兹品牌怎么样 申请店铺
Pasquale Natuzzi成立于1959年 - 现任董事长兼首席执行官 - Natuzzi Group设计,生产和销售各种沙发,扶手椅,家具和家居饰品。Natuzzi是在全球拥有7家制造工厂,12家商业办公室和1,200多个销售点。伦理和社会责任,创新,产业知识和价值链的综合管理体现了Natuzzi集团的市场领导地位,并将Natuzzi建立为全球奢侈品消费者认可的家具品牌。Natuzzi SpA自1993年5月13日起在纽约证券交易所(代号:NTZ)上市。
销售网络
集团在123个国家的五大洲出口其创新产品。
研究和发展
在家具行业,纳图兹集团是大型的研究和开发投资者之一。Pasquale Natuzzi通过位于意大利Colle的Santeramo风格中心亲自管理这一战略活动,专业人士致力于研究全球趋势,设计和材料选择。
制造业
通过意大利,中国,巴西和罗马尼亚的工厂横向整合生产。本集团控制92%以上的原材料和半成品。
一个品牌,两条产品线
Natuzzi是奢侈品消费者中最受全球认可的家具品牌(来源:Ipsos - Lagardere,2013)。Natuzzi将其产品分为两大系列产品:Natuzzi Italia和Natuzzi Editions。
Natuzzi Italia 是产品系列 - 全部严格在意大利制造 - 提供 Total Harmony 系列,现在还包括床品系列。Natuzzi Italia沙发和扶手椅通过精选家居装饰,灯具,配饰和起居室家具来丰富,通过美丽和放松给予快乐。Natuzzi Italia是一个高端产品系列,其产品在零售市场(通过Natuzzi Italia商店和画廊)以及自由市场销售。 Natuzzi Re-vive 是Natuzzi Italia的标志性产品,为家居家具市场带来创新和福祉。
Natuzzi版本 提供各种舒适的真皮沙发,增强了Natuzzi的新优势:对皮革的巨大知识以及其特殊的规划和制造传统。
此外,本集团管理专为大众市场经销商设立的私人品牌(无品牌)。
分配
Natuzzi品牌的分销是通过批发渠道和零售网络,在意大利和葡萄牙之外的世界各地的“Natuzzi Italia”和“Natuzzi”品牌下进行组织的,其名称为“Divani&Divani by Natuzzi”。
PasqualeNatuzzi was founded in 1959 - the current chairman and CEO -NatuzziGroup designs, manufactures and sells sofas, armchairs, furniture and home accessories. Natuzzi has 7 manufacturing plants, 12 commercial offices and more than 1200 sales points around the world. The integrated management of ethics and social responsibility, innovation, industrial knowledge and value chain reflects the market leadership of Natuzzi group and establishes Natuzzi as a furniture brand recognized by luxury consumers all over the world. Natuzzispa has been listed on the New York Stock Exchange (NTZ) since May 13, 1993. The sales network group exports its innovative products on five continents in 123 countries. Research and development in the furniture industry, natuz group is one of the large research and development investors. Pasquale Natuzzi personally manages this strategic event through the santeramo style center in colle, Italy, where professionals work on global trends, design and material selection. Manufacturing is horizontally integrated through factories in Italy, China, Brazil and Romania. The group controls more than 92% of raw materials and semi-finished products. One brand, two product lines Natuzzi is the most globally recognized furniture brand among luxury consumers (source: Ipsos Lagardere, 2013). Natuzzi divides its products into two series: natuzziitalia and natuzzieeditions. Natuzziitalia is a product line - all made strictly in Italy - offering the total harmony line, which now includes bedding. Natuzziitalia sofas and armchairs are enriched by a selection of home furnishings, lamps, accessories and living room furniture, giving pleasure through beauty and relaxation. Natuzziitalia is a high-end product line that is sold in the retail market (through natuzziitalia stores and galleries) as well as in the free market. Natuzzire vive is the iconic product of natuzziitalia, bringing innovation and well-being to the furniture market. Natuzzi version provides a variety of comfortable leather sofas, enhancing Natuzzi's new advantages: a great knowledge of leather and its special planning and manufacturing tradition. In addition, the group manages private brands (no brands) for mass market distributors. Distribution of Natuzzi brands is organized through wholesale channels and retail networks under "natuzziitalia" and "Natuzzi" brands around the world outside Italy and Portugal, with the name "divani & divanibynatuzzi".
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