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重庆百货大楼股份有限公司(以下简称“公司”)始建于1950年，是重庆市较早的国有商业企业，于1996年成功上市，2010年完成重大资产重组之后，企业规模实力迅速壮大，市场竞争优势显著增强。

公司旗下拥有重庆百货、新世纪百货、商社电器三大著名商业品牌，其中“重百”和“新世纪百货”为“驰名保护”。公司涉足百货、超市、电器等经营领域，开设各类商场、门店294家，经营面积177.5万平方米，从业人员逾9万人，经营网点已布局重庆35个区县和四川、贵州、湖北等地。2014年，公司实现营业收入301.40亿元，完成利润5.90亿元，总资产117.28亿元，雄踞西部地区百货零售市场首位，荣列财富中国500强第180位。

近年来，公司把握西部区域经济发展的历史性机遇，促进资源整合，深化结构调整，战略布局电子商务、购物中心、金融业务等新兴业态，通过零售商业模式创新和运用信息技术，积极探索线下体验和线上消费的互动O2O经营模式，致力打造“世纪购”网上商城和“世纪SHOW”保税港名品体验店，探索“跨境电商+线下奥特莱斯体验店”的商业模式。

展望未来，公司将持续深化结构调整、改革创新，大力推动经营模式转型，深入洞察消费者需求，增强购物体验，提升企业核心竞争力，实现公司可持续发展。

Chongqing Department Store Co., Ltd. (hereinafter referred to as "the company"), founded in 1950, is an earlier state-owned commercial enterprise in Chongqing. It was successfully listed in 1996. After the completion of major asset restructuring in 2010, the scale and strength of the enterprise grew rapidly, and the market competitive advantage increased significantly. The company has three famous commercial brands of Chongqing department store, new century department store and commercial electrical appliances, among which "Chongbai" and "new century department store" are "well-known protection". The company has set foot in the business fields of department stores, supermarkets, electrical appliances, etc., with 294 stores of various types, covering an area of 1.775 million square meters and more than 90000 employees. Its business outlets have been distributed in 35 districts and counties of Chongqing, Sichuan, Guizhou, Hubei and other places. In 2014, the company achieved an operating revenue of 30.140 billion yuan, a profit of 590 million yuan and a total asset of 11.728 billion yuan, ranking the first in the retail market of department stores in the western region and the 180th in the Fortune 500. In recent years, the company has seized the historical opportunity of economic development in the western region, promoted resource integration, deepened structural adjustment, strategically arranged e-commerce, shopping center, financial business and other emerging formats, actively explored the offline experience and online consumption interactive o2o business model through retail business model innovation and application of information technology, and committed to building "Century Shopping" online shopping mall and“ Century show "bonded port famous product experience store, explore the business model of" cross border e-commerce + offline outlets experience store ". Looking forward to the future, the company will continue to deepen structural adjustment, reform and innovation, vigorously promote the transformation of business model, in-depth insight into consumer demand, enhance the shopping experience, enhance the core competitiveness of the company, and realize the sustainable development of the company.

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