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小家伙在乳饮料行业中的票数：306 更新时间：2025-06-02

小家伙是哪个国家的品牌？「小家伙」是浙江小家伙食品有限公司旗下著名品牌。该品牌发源于浙江省温州市，由创始人潘 * 华在1998年期间创立，经过多年的不懈努力和高速发展，现已成为行业的标杆品牌。

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浙江小家伙食品有限公司成立于1998年，总部设在温州市雁荡山风景区。主要生产儿童奶、瓶装饮用水、乳饮料和茶饮料等四大品类，现共有三十多个品种。产品覆盖全国市场。

1999年，公司研究发明了实用新型专利——“旋转式吸管瓶盖”。该专利直接用于果奶、AD钙奶上，产品上市不到半年，以其“不用吸管就能喝”的独特饮用方式引爆整个行业。

1999年至2002年公司为了保护自己的知识产权，“旋转式吸管瓶盖”进行了艰难的维权行动，并取得胜利。

2008年公司继续秉承创新理念，推出“小家伙小馒头维奶”，凭借“吃吃馒头，喝喝奶，能当点心的小馒头维奶”口号，一举打入市场，赢得消费者的强烈关注和喜爱。此外，小家伙瓶装饮用水经过多年的发展，已占据较大的市场份额，其中纯之恋薄荷味饮用水以其独特的薄荷口味更是吸引了消费者的眼球，成为公司又一主打产品。

到目前，小家伙公司拥有浙江、湖北、山东三大生产基地，并于2007年7月成立了华东、华中、华北等三个营销部。

Zhejiang little guy Food Co., Ltd. was founded in 1998. Its headquarter is located in Yandang Mountain scenic spot, Wenzhou City. It mainly produces four categories of children's milk, bottled drinking water, milk drinks and tea drinks, and now there are more than 30 varieties. The products cover the national market. In 1999, the company researched and invented the utility model patent - "rotary straw bottle cap". The patent is directly applied to fruit milk and AD calcium milk. The product has been on the market for less than half a year, and it has exploded the whole industry with its unique drinking mode of "drinking without straw". From 1999 to 2002, in order to protect its intellectual property rights, the company carried out a difficult action to protect the rights of "rotary straw bottle cap", and won the victory. In 2008, the company continued to adhere to the innovative concept and launched "little guy small bread milk maintenance". With the slogan of "eat bread, drink milk, can be a snack small bread milk maintenance", the company entered the market at one stroke and won the strong attention and love of consumers. In addition, after years of development, little guy's bottled drinking water has occupied a large market share, among which pure love Mint drinking water has attracted the attention of consumers with its unique mint taste and become another major product of the company. Up to now, the company has three production bases in Zhejiang, Hubei and Shandong, and established three marketing departments in East China, central China and North China in July 2007.

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