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北京糖业烟酒集团有限公司，红糖十大品牌，始于1949年，北京市著名商标，中华老字号，大型糖酒食品企业，以现代分销为主营业态的集团公司

北京糖业烟酒集团有限公司成立于1949年6月18日（其前身是北京市糖业烟酒公司）。经过半个多世纪的改革创新、不断前进，现已发展成为立足北京、服务全国、走向世界的大型国有商业批发企业，是北京二商集团旗下唯一一家以现代分销为主营业态的中华老字号企业，也是集团最具经营实力的出资企业之一。

糖酒公司成长于计划经济时期，发展于市场经济时代，业务范围由本市扩展到全国，并由国有单一体制发展为参股、控股等多种经营体制；从酒的单一经营到以糖、酒、食品饮料及化妆品等其它共四大类数千种商品为主营业务，再到打造亿元品牌和亿元终端，糖酒公司不断壮大主营商品的经营规模，2012年实现销售额60亿元，连续多年位列北京市百强企业，已连续多年进入中国服务企业500强，荣获“全国商业服务十佳企业”、“全国售后服务行业十佳单位”、“中华老字号传承创新先进单位”、“2012年度酒类行业最具影响力企业”及“2012年度华樽杯中国酒类十大诚信经销商”等称号。

糖酒公司起步于保障供应与市场管理，壮大于厂商合作与市场竞争，在竞争有序、共建共享、合作双赢的理念中，积累了丰富的糖酒食品行业的实践经验和较为成熟的品牌开发运作经验，培养了一批洞察市场行情、熟悉京城文化、了解顾客需求、并具备一定专业水平，敢打硬仗、能打胜仗的经营管理者和营销人员队伍，这是糖酒公司攻坚克难的资本，也是实现百年梦想的财富。

长期以来，北京糖业烟酒集团有限公司根植于诚信经营与专业服务，始终以保护生产厂家利益、维护消费者权益、引领健康生活为己任，把合作经营与市场服务当作企业的“生命线”。公司通过总经销、总代理等经营方式，与全国或区域性各大制糖企业、各类知名酒厂、各种食品知名品牌以及国际名牌化妆品供应商始终保持着紧密的业务关系，不断探寻新的商机，并以其专业经营国家各类名白酒、各种洋酒及地产酒而闻名于全国，在广大消费者中享有盛誉。以此为契机，糖酒公司与本市大型商场、国际大卖场、连锁超市、批发市场和酒店、餐饮、娱乐等各种终端，通力合作、全面服务，构建了全方位、全天候的网络渠道，使公司经销的茅台、五粮液、剑南春等名酒及其系列品牌，在北京市场的占有率始终位居前列；公司总经销、总代理的保乐力加等洋酒品牌在北京市场占有率已达80%以上；经营食品等其它主营商品的市场综合销售规模在北京市场上也居于主导地位。1996年以来推出的“京酒”和“京糖”等自有品牌，不仅提升了企业形象和核心竞争力，极大地稳固了公司主业经营的根基而且为开展工商联手、强强合作、开发系列品牌打下了坚实的基础，也为糖酒公司实施品牌经营、建设多层次的营销网络提供了有效保障，更使长期以来取得的行业优势得到了不断巩固和加强。

经过改革开放的实践和市场经济的洗礼，在坚持“主业是根、品牌是本、延伸是脉、创新是魂”的经营思想指导下，北京糖业烟酒集团有限公司正向集支撑力、掌控力和核心力于一身，品牌运营与渠道建设于一体，国内一流的现代分销商迈进！

Beijing sugar tobacco and Wine Group Co., Ltd., one of the top ten brands of brown sugar, was founded in 1949. Beijing sugar tobacco and Wine Group Co., Ltd., a famous brand in Beijing, is a large-scale sugar and wine food enterprise and a group company mainly engaged in modern distribution, was founded on June 18, 1949 (its predecessor is Beijing sugar tobacco and wine company). After more than half a century of reform, innovation and continuous progress, it has developed into a large-scale state-owned commercial wholesale enterprise based in Beijing, serving the whole country and going to the world. It is the only Chinese time-honored brand enterprise under Beijing ershang group with modern distribution as the main business mode, and one of the most powerful investment enterprises in the group. Sugar and wine companies grew up in the planned economy period and developed in the market economy era. Their business scope expanded from this city to the whole country, and from the state-owned single system to a variety of business systems such as shareholding and holding; from the single operation of wine to the main business of thousands of other four categories of commodities such as sugar, wine, food, beverage and cosmetics, and then to building a billion yuan brand and billion yuan terminal The company continues to expand the business scale of its main commodities. In 2012, it achieved a sales volume of 6 billion yuan, ranked among the top 100 enterprises in Beijing for many consecutive years, and has been among the top 500 service enterprises in China for many consecutive years. It has been awarded the "top 10 business service enterprises in China", "top 10 after-sales service enterprises in China", "advanced unit of Chinese Time-honored Brand inheritance and innovation", "the most influential wine industry in 2012 "Enterprise" and "2012 Huazun cup top ten honest distributors of Chinese liquor" and other titles. Sugar and wine company started from the guarantee of supply and market management, stronger than the cooperation of manufacturers and market competition. In the concept of orderly competition, co construction and sharing, and win-win cooperation, it has accumulated rich practical experience and more mature brand development and operation experience in sugar and wine food industry, cultivated a group of insight into market situation, familiar with Beijing culture, understand customer needs, and have certain professional water Ping, a team of managers and marketers who dare to fight hard and win, is the capital for sugar and wine companies to overcome difficulties and the wealth to realize their dream of a century. For a long time, Beijing sugar tobacco and Wine Group Co., Ltd. has been rooted in honest operation and professional services. It always takes protecting the interests of manufacturers, safeguarding the rights and interests of consumers and leading healthy life as its own duty, and regards cooperative operation and market service as the "lifeline" of the enterprise. Through general distribution, general agency and other business methods, the company has always maintained close business relations with major national or regional sugar manufacturing enterprises, all kinds of well-known wineries, all kinds of famous food brands and international famous brand cosmetics suppliers, constantly exploring new business opportunities, and is famous for its professional operation of all kinds of national famous liquor, all kinds of foreign liquor and local liquor in the country, and in the majority of consumers China enjoys a high reputation. Taking this as an opportunity, sugar and wine company cooperates with various terminals such as the city's large-scale shopping malls, international hypermarkets, chain supermarkets, wholesale markets, hotels, catering, entertainment, etc. to provide comprehensive services and build a comprehensive, all-weather network channel, so that the company's distribution of Maotai, Wuliangye, Jiannanchun and other famous wines and their series of brands has always been in the forefront of the market share in Beijing; The proportion of foreign wine brands such as the company's general distribution and general agent, such as Baole Liga, has reached more than 80% in Beijing market; the market comprehensive sales scale of other main commodities such as food, also plays a leading role in Beijing market. Since 1996, "Jingjiu" and "Jingtang" and other self owned brands have not only improved the corporate image and core competitiveness, greatly consolidated the foundation of the company's main business operation, but also laid a solid foundation for the development of industrial and commercial cooperation, strong cooperation and a series of brands, and also provided an effective guarantee for sugar and wine companies to implement brand management and build a multi-level marketing network The industry advantages obtained for a long time have been continuously consolidated and strengthened. After the practice of reform and opening up and the baptism of market economy, and under the guidance of the business philosophy of "the main business is the root, the brand is the foundation, the extension is the pulse, and the innovation is the soul", Beijing sugar tobacco and Wine Group Co., Ltd. is moving forward to integrate the support, the control and the core force, the brand operation and the channel construction, and the first-class modern distributors in China!

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