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深圳酷乐视科技源于四川维优科技有限责任公司，母公司自2000年6月以来一直专注于投影显示领域，是国内较早进入投影显示的本土科技企业，2002年，在实现单片液晶投影机的商业化量产，并逐步占领了国内的商业娱乐市场。之后三年时间陆续推出RC0308、RC330VII、RC1208、E8、E9等多款经典机型。

Coolux是源于对英文“Cool”和“Lux”的组合运用。“Cool”：酷，爽，冷；“Lux”：亮度的国际单位，代表“光、显示”的含义； “Coolux”：可以理解为“酷的显示”和“冷光”，音同“酷乐视”，是品牌中文名称和英文意义的一种结合。

2007年11月，发布了LED高亮度机型VINEW-X， 2008年12月，发布LED微型投影COOLUX-α1。

2009年9月，酷乐视在中国光电博览会专题发布一款量产型高亮度时序（CS）技术的LED微型投影机酷乐视α2。

2010年11月高交会，酷乐视发布上市一款XGA级高亮LCOS技术的时序LED微投产品α3+。12月在德州仪器（TI）“2010DLP创新论坛” 上发布一款基于DLP显示技术的LED微型投影机X1。

2012年1月在中国消费电子展新闻发布会上以及美国CES展TI微型投影机专题展上发布高亮度的手持型高清高亮微型投影机酷乐视X2。

Shenzhen coolletv technology is originated from Sichuan Weiyou Technology Co., Ltd. the parent company has been focusing on the field of projection display since June 2000. It is a local technology enterprise that entered projection display earlier in China. In 2002, it realized the commercial mass production of single-chip LCD projector and gradually occupied the domestic commercial entertainment market. In the next three years, several classic models, such as rc0308, rc330vii, rc1208, E8, and E9, were successively launched. Coolux comes from the combination of English "cool" and "lux". "Cool": cool, cool, cold; "lux": international unit of brightness, representing the meaning of "light, display;" Coolux ": can be understood as" cool display "and" cool light ", with the sound of" cool LETV ", which is a combination of brand Chinese name and English meaning. In November 2007, LED high brightness model vinew-x was released, and in December 2008, led micro projection Coolux - α 1 was released. In September 2009, coolex released a mass production high brightness timing (CS) led micro projector coolex α 2 in China optoelectronic Expo. In November 2010, at the high tech fair, coolletv released a time series LED micro investment product α 3 + with XGA level high brightness LCOS technology. In December, a LED micro projector X1 based on DLP display technology was released at Ti "2010dlp Innovation Forum". In January 2012, cool LETV X2, a high brightness hand-held high-definition high brightness micro projector, was released at the press conference of China Consumer Electronics Exhibition and the Ti micro projector special exhibition of CES exhibition in the United States.

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