中健银座IAMGYM品牌怎么样 申请店铺

中健健身集团有限公司SINOFIT，简称中健健身集团或中健集团，由亞力山大国际健康集团、中健银座健身有限公司、山东银座健身发展有限公司及投资机构共同组建，在国家工商总局注册成立，注册资本2.1亿元。中健集团形成了以连锁健身俱乐部经营为主，器械销售、教育培训、酒店餐饮等业务为辅的多元化、多方位纵深发展的健康产业集团。

中健集团现有亞力山大、中健健身、中健银座、SINOFIT、IAMGYM、茶喰咖啡等品牌，且以“中健健身”、“亞力山大”为主，打造国内健身连锁品牌体系。中健集团业务遍及全国12个省，30多个一二线城市，累计服务全国200余万会员；下辖北京、上海、西安、江苏、山东、合肥、青岛等十几个子公司，已开业100余家直营连锁健身中心，待开业门店70家，员工5000多名，年销售收入、固定资产收入均超过十亿元。

亞力山大，国际健身品牌，1983年创立于台湾，至今已有30多年的发展历史，风靡台湾与大陆健身市场，在全球12个国家注册16类商标，包括SPA，餐饮、美容、健身等几大类。亞力山大共经营13家直营健身中心，服务各行业会员近20万人，连续三年获IHRSA全球前25大俱乐部。2018年，亞力山大全球品牌使用权及全球业务全部并入中健集团，并成为中健集团品牌之一。

银座健身创立于2004年，曾隶属于山东省大型国有企业鲁商集团。2015年3月，经体制改革，银座健身获得腾飞发展的历史机遇，开启全国化、集团化发展模式。经过十四年的发展，银座健身成为国内健身行业品牌，向社会提供科学的健康服务，经营着近百家健身俱乐部，迈向具有竞争力的连锁健身企业行列。

中大国际健身学院，是中健集团基于战略发展需要而成立的企业健身学院。学院立足行业前沿，与多家国际健身学院建立战略合作关系，开设莱美、FOC、水中体适能、Power Plate等国际认证课程；此外，学院还开展国职培训、员工基础教育、健身教练技能培训以及继续教育培训。截至目前，学院共向公司及社会输送各类专业技能人员2万余人，为公司国际化发展打下坚实的人才基础。

未来，中健集团将通过收购、参股、控股国际国内健身品牌等方式，实施连锁健身俱乐部多品牌运营战略，带动全球数亿人参与健身运动，发展成为国际化的大健康集团。

Sinofit fitness Group Co., Ltd., referred to as Zhongjian fitness group or Zhongjian group, is jointly established by Alexandria international health group, Zhongjian Ginza fitness Co., Ltd., Shandong Ginza Fitness Development Co., Ltd. and investment institutions, registered with the State Administration for Industry and commerce, with a registered capital of 210 million yuan. Zhongjian group has formed a diversified, multi-faceted and in-depth health industry group with chain fitness club operation as the main business, supplemented by equipment sales, education and training, hotel catering and other businesses. Zhongjian group now has such brands as Alexandria, Zhongjian fitness, Zhongjian Ginza, sinofit, iamgym, chaku coffee, etc., and focuses on "Zhongjian fitness" and "Alexandria" to build a domestic fitness chain brand system. Zhongjian group has business in 12 provinces, more than 30 first tier and second tier cities, with a total of more than 2 million members serving the whole country. It has more than 10 subsidiaries including Beijing, Shanghai, Xi'an, Jiangsu, Shandong, Hefei, Qingdao, etc. it has opened more than 100 direct chain fitness centers, 70 stores to be opened, more than 5000 employees, and annual sales revenue and fixed assets revenue are more than one billion yuan. Alexandria, an international fitness brand, was founded in Taiwan in 1983. It has a history of more than 30 years. It is popular in Taiwan and mainland fitness market. It has registered 16 kinds of trademarks in 12 countries, including spa, catering, beauty and fitness. Alexandria operates 13 directly operated fitness centers, serving nearly 200000 members in various industries, and has won the top 25 clubs of IHRSA in the world for three consecutive years. In 2018, the global brand use right and global business of Alexandria were all incorporated into China Health Group and became one of the brands of China Health Group. Ginza fitness was founded in 2004 and once belonged to Shandong large state-owned enterprise Lushang group. In March 2015, through the reform of the system, Ginza fitness gained the historical opportunity of rapid development and opened a national and group development mode. After 14 years of development, Ginza fitness has become a domestic fitness industry brand, providing scientific health services to the society, operating nearly 100 fitness clubs, and becoming a competitive chain of fitness enterprises. Zhongda International Fitness college is an enterprise fitness college established by Zhongjian group based on the needs of strategic development. Based on the forefront of the industry, the college has established strategic cooperation with many international fitness colleges, offering international certification courses such as Laimei, FOC, shuiti fitness, powerplate, etc.; in addition, the college has also carried out national vocational training, basic education for employees, fitness coach skills training and continuing education training. Up to now, the college has sent more than 20000 professional and technical personnel to the company and the society, laying a solid talent foundation for the company's international development. In the future, China Health Group will implement the multi brand operation strategy of chain fitness clubs by means of acquisition, equity participation and holding of international and domestic fitness brands, so as to drive hundreds of millions of people around the world to participate in fitness sports and develop into an international large health group.

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