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创立于1988年，福建省著名商标，中高端童装制造商及零售商，以童装制造为主、集多种经营于一体的大型集团企业

红孩儿创立于1988年，以创新独特的品牌文化区隔市场，坚持“出彩更出色”的品牌主张为品牌核心价值，专注于为广大儿童打造精彩时尚的童年生活。

红孩儿（中国）有限公司，高中端童装制造商及零售商，自2000年创立以来，公司凭借强大的设计及研发生产开发能力和功能舒适兼备的优质产品，成功的建立“红孩儿”品牌。

强大的研发及研发生产能力：公司拥有专业的设计与研发团队，通过对国际时装潮流的敏锐触觉，以及对消费者喜好的洞察力，保障公司的产品能迎合消费者的喜好。公司的设计及研发团队亦会与中国流行色协会就研究及应用童装及配饰的颜色方面进行合作，公司的团队不时与原材料供应商，生产团队及OEM紧密协作以迅速回应市场变化，并且会适时推出针对网上消费群设计的产品，使公司于瞬息万变的童装行业中维持竞争力。

完善的分销网络：公司已拥有覆盖策略性区域的完善分销网络，过往期间，不断增加对现有市场的渗透，不断扩大产品的零售覆盖面，并且不断透过提升零售店的形象，店内营销推广及网上广告提升品牌知名度。与此同时，公司密切管理销售渠道，提供全程销售管理指引，不仅仅包括零售店的选址，设计及装修层面，公司会依据分销商的销售表现及存货水平给予有效订货指导

优秀的管理团队：公司的高级管理团队成员于儿童产品业的多个领域拥有丰富的行业经验及深入的专业知识，营销、品牌管理、财务管理、研发及生产方面的整体管理能力往绩彪炳。

Founded in 1988, it is a famous trademark of Fujian Province, a manufacturer and retailer of middle and high-end children's wear, a large-scale group enterprise with children's wear manufacturing as the main business and diversified business as a whole, honger was founded in 1988, with innovative and unique brand culture separating the market, adhering to the brand idea of "more brilliant" as the core value of the brand, and focusing on creating a wonderful and fashionable childhood life for the majority of children 。 Since its establishment in 2000, red child (China) Co., Ltd., a manufacturer and retailer of high and middle-end children's wear, has successfully established the "red child" brand by virtue of its strong design, R & D, production and development capacity, as well as high-quality products with comfortable functions. Strong R & D and R & D production capacity: the company has a professional design and R & D team, which ensures that the company's products can meet the preferences of consumers through the keen sense of international fashion trends and the insight of consumer preferences. The company's design and R & D team will also cooperate with China Fashion Color Association on the research and application of children's wear and accessories colors. The company's team will work closely with raw material suppliers, production teams and OEMs from time to time to respond to market changes quickly, and will timely launch products designed for online consumer groups, so that the company can maintain competitiveness in the changing children's wear industry. Perfect distribution network: the company has a perfect distribution network covering strategic areas. In the past, it has been increasing its penetration into the existing market, expanding the retail coverage of products, and constantly improving the brand awareness through improving the image of retail stores, in store marketing and online advertising. At the same time, the company closely manages the sales channels and provides the whole process sales management guidance, not only including the location, design and decoration level of retail stores, the company will give effective ordering guidance to excellent management team according to the sales performance and inventory level of distributors: the members of the company's high-level management team have rich industry experience and in-depth knowledge in various fields of children's products industry Professional knowledge, marketing, brand management, financial management, R & D and production of the overall management capacity of brilliant achievements.

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