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深圳市自然醒商业连锁有限公司（以下简称“自然醒”）是中国首家生活家居零售连锁企业，以开设直营门店的形式，经营床品寝具、精品箱包、餐厨水具、鞋服卫浴、家用收纳、日化布艺等六大类生活家居用品，提供一站式生活家居购物体验。

自然醒于2008年始创于深圳，至今已在中国三十五个城市开设了逾百家门店，主要进驻核心商业圈、大型购物中心、高端社区，战略合作伙伴包括万达集团、万科集团、凯德集团、星河集团、绿景集团、京基集团、皇廷集团、保利集团、华强集团、乐峰广场、益田集团、合正集团、银泰城、海雅集团、宝能集团、大悦城、王府井集团等国内商业地产巨头，是珠三角家喻户晓的生活家居品牌。

创立至今，自然醒始终秉持精致、巧妙的设计与理念，实用、实在的商品价格和品质，倡导有品味、有内涵的精巧、实用、好生活，锁定城市中高端家庭消费市场，服务于齐家、恋家、爱家的城市中坚人士，致力于成为至美新中式生活的开创和引领者。

Shenzhen natural wake business chain Co., Ltd. (hereinafter referred to as "natural Wake") is the first retail chain enterprise of living and home furnishings in China. In the form of opening direct stores, it operates six categories of living and home furnishings, including bedding, boutique bags, Kitchenware and water supplies, footwear, clothing and bathroom, household storage, daily fabric, etc., providing a one-stop shopping experience of living and home furnishings. Founded in Shenzhen in 2008, natural wake has opened more than 100 stores in 35 cities in China, mainly in core business circles, large shopping centers and high-end communities. Its strategic partners include Wanda Group, Vanke Group, Kaide group, Xinghe group, Lvjing group, Jingji group, Huangting group, Poly Group, Huaqiang group, Lefeng square and yitianji Tuan, Hezheng group, Yintai City, Haiya group, Baoneng group, Joy City, Wangfujing group and other domestic commercial real estate giants are well-known living and household brands in the Pearl River Delta. Since its establishment, natural wake has always adhered to the exquisite and ingenious design and concept, practical and realistic commodity price and quality, advocated the exquisite, practical and good life with taste and connotation, targeted the urban middle and high-end family consumer market, served the urban backbone of the family, love family and love family, and committed to becoming the founder and leader of the new American Chinese life.

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