Porsche保时捷品牌怎么样 申请店铺

保时捷是世界知名汽车品牌，其生产的保时捷911是迄今为止世界上在赛车中最畅销的一款。保时捷一直努力将种种可能性与看似不太可能的东西相组合，而今对于跑车而言，“保时捷”无异于一个全球意义上的代名词。对保时捷来说，这最终的测试是要不惜一切，力求出色，哪怕是在技术层面上的大胆革新。保时捷把每一种想法都视为一种机遇，也正是这种先知先觉使保时捷的公司不断欣荣并引导保时捷至今。这也是保时捷品牌的核心所在：一个力求至臻完善的标准。

保时捷创立

保时捷，德国品牌。保时捷公司的创始人费迪南德·保时捷（又译作费迪南德·波尔舍）在24岁时(1899年)已经发明了电动轮套马达，在第二年的巴黎国际展览会上，保时捷已经名扬四海。保时捷汽车具有鲜明的特色，甲壳虫式的车形，后置式发动机和优异的性能，令它很快成为知名的汽车。1963年法兰克福国际汽车展览会上，展示了保时捷911车型，这个设计直到现在还有广泛的市场。它的车体设计者是费利，保时捷的大儿子，费迪南德·亚历山大·保时捷，保时捷带后齿轮箱底盘和V--8发动机的928型，新技术959型，以及带电子调整的四轮驱动系统和无升力车身的911Carrera4型，是近几年来最重要的发展。

极少有品牌能够如保时捷一样，像出售必需品一样出售奢侈品。在新款汽车保时捷911的广告中有这样一句广告词：“在一个充满多余和肤浅的时代，在一个充满轻浮与粗糙的年代，唯有保时捷911是真正的必需品。无可替代。”

保时捷车标故事

保时捷的英文车标引采用德国保时捷公司创始人费迪南德·保时捷的姓氏。图形车标采用公司所在地斯图加特市的盾形市徽。“PORSCHE”字样在商标的最上方，表明该商标为保时捷设计公司所拥有；商标中的“STUTTGART”字样在马的上方，说明公司总部在斯图加特市；商标中间是一匹骏马，表示斯图加特这个地方盛产一种名贵种马；商标的左上方和右下方是鹿角的图案，表示斯图加特曾是狩猎的好地方；商标右上方和左下方的黄色条纹代表成熟了的麦子颜色，喻指五谷丰登，商标中的黑色代表肥沃土地，商标中的红色象征人们的智慧和对大自然的钟爱，由此组成一幅精湛意深、秀气美丽的田园风景画，展现了保时捷公司辉煌的过去，并预示了保时捷公司美好的未来，保时捷跑车的出类拔萃！

保時捷的经典历史

保时捷的汽车制造历史已逾百年，第一部以保时捷为名的汽车于1948年在奥地利完成。这部具有历史意义的保时捷356是出自费里·保时捷(ProfessorFerdinandFerryPorsche)的设计，并以他父亲所研发的大众甲壳虫(VolkswagenBeetle)为基础而打造出的梦想跑车。从第一部保时捷356的诞生，到1965年356停产为止，全世界总共售出七万八千部保时捷356，因而奠定了保时捷在跑车界的地位。自第一部356问世后，便赢得1948年的印斯布洛克车赛(InnsbruckCityRace)的冠军，为保时捷写下了第一页赛车史，其后更是在赛车场上创下无数的佳绩。

保时捷911的诞生，更是狂捲了车界，这部车史上最受欢迎的科技跑车，至1963年起至今，不但是车款延续最久的跑车，它的欢迎程度也可比美大众甲壳虫，在严格的造车要求下，除了保持完美的标准，保时捷仍将继续纯种跑车的传统。

子承父业

费里·保时捷遗传了父亲对车子的狂热以及科学天赋，十岁时便常跟在父亲车后，在十六岁时便得到破例核准的驾驶执照。他的父亲费迪南·保时捷当时在斯图加特的戴姆勒汽车公司(DaimlerMotorAG)任职技术主任，他将还是青少年的儿子引进汽车科技领域。费里·保时捷在父亲于1931年成立设计公司时，便一直在那里工作，于1938年成为测试部门主任。1939年起，老保时捷负责统筹大众汽车位于狼堡(Wolfsburg)的厂房，费里·保时捷则担任位于祖文豪森(Zuffenhausen)的保时捷公司的管理主任，并于1940年负起整体厂房的执行经理。1946年七月起，保时捷博士和姐姐露意丝共同扛起保时捷公司的经营责任，第一辆名为保时捷的车子便是出自他的手中，这部中置引擎的356No.1跑车，于1948年七月在保时捷博士的监造下诞生于Gmund，其余的52部356则是由大众零件手工打造。当时保时捷博士便已展现其优秀的领导力，他的父亲其时正身陷法国囹圄，他却仍能凝聚父亲手下一批顶尖的工程师继续努力研发产品。保时捷博士于1949年和工程师一起自奥地利移师至斯图加特的祖文豪森，开创展新事业，他们为其他的汽车公司研发产品，并同时为自己的产品做准备，356很快地于1950年正式量产上市。对于以自己的名字命名的车子，保时捷博士有极高的要求，他以快速、值得信赖和高品质为产品精神，缔造一部又一部传奇跑车。

保时捷公司很快地便在汽车市场佔有一席之地，在费里·保时捷的带领下，保时捷公司在跑车市场稳定扩展，356、911都成为无可取代的经典车款，并陆续衍生系列车款，以领先的跑车科技、突出的设计、体贴的安全设计、智慧型配备和无与伦比的驾驶乐趣，奠定保时捷个性跑车的稳固碁石，并成为保时捷所坚持的跑车传统。费里·保时捷一直主张将赛车的成功经验，应用于道路版跑车上，并在1972年将保时捷公司转型成为公开上市公司，与皮耶希家族(Piech)共同担任董事，于1990年三月九日卸下保时捷董事会主席一职，成为终身荣誉主席。

保时捷在中国

保时捷（中国）汽车销售有限公司是保时捷在中国大陆以及香港和澳门地区的子公司。保时捷中国于2001年成立，并开始在销售、市场及售后服务等环节为合作伙伴提供专业支持。

目前保时捷中国管辖66个指定的保时捷中心，位于北京（五家），上海和成都（各三家）、厦门（两家）、温州（两家）、杭州（两家）、武汉（两家）、重庆（两家）、西安（两家）、哈尔滨（两家）、南京（两家）、宁波（两家），广州、青岛、昆明、沈阳、大连、天津、深圳、福州、长沙、金华、东莞、太原、台州、海口、郑州、苏州、长春、南宁、鄂尔多斯、合肥、济南、兰州、唐山、呼和浩特、无锡、南通、佛山、泉州、绍兴、南昌、常州、烟台、三亚、潍坊、银川、香港和澳门。所有保时捷中心都是保时捷的授权网点并为中国的保时捷客户提供保时捷的产品及服务。

2013年，保时捷中国创造了在中国大陆、香港及澳门累计交付37,425台的杰出业绩。

Porsche is a well-known car brand in the world. Its 911 is the best-selling car in the world so far. Porsche has been trying to combine possibilities with seemingly impossible things, and now for sports cars, "Porsche" is no different from a global synonym. For Porsche, the ultimate test is to strive for excellence at all costs, even at the technical level of bold innovation. Porsche regards every idea as an opportunity, and it is this foresight that keeps Porsche's company proud and leading up to now. This is also at the heart of the Porsche brand: a standard that strives for perfection. Porsche founded Porsche, German brand. At the age of 24 (1899), Ferdinand Porsche, the founder of Porsche, had invented the electric wheel set motor. The next year, at the Paris International Exhibition, Porsche became famous all over the world. With its distinctive features, beetle like shape, rear engine and excellent performance, Porsche soon became a well-known car. At the 1963 Frankfurt International Motor Show, the Porsche 911 model was displayed, and the design still has a wide market. Its body designer is Ferri, the eldest son of Porsche, Ferdinand Alexander Porsche, the 928 with rear gearbox chassis and V-8 engine, the 959 with new technology, and the 911carrera 4 with electronic adjustment four-wheel drive system and lift free body, which is the most important development in recent years. Few brands can sell luxury goods like Porsche, like necessities. In the advertisement of the new car Porsche 911, there is such a slogan: "in an era full of superfluous and superficial, in an era full of frivolity and roughness, only the Porsche 911 is the real necessity.". There is no substitute. " Porsche logo story Porsche's English logo is quoted by the surname of Ferdinand Porsche, founder of Porsche AG in Germany. The graphic logo adopts the shield city emblem of Stuttgart where the company is located. The word "Porsche" is at the top of the trademark, indicating that the trademark is owned by Porsche Design Company; the word "Stuttgart" in the trademark is above the horse, indicating that the company is headquartered in Stuttgart; the middle of the trademark is a steed horse, indicating that Stuttgart is rich in a kind of precious stallion; the top left and bottom right of the trademark are patterns of antlers, indicating that Stuttgart was once a hunter A good place to hunt; the yellow stripes on the upper right and lower left of the trademark represent the color of mature wheat, which means that the grain is plentiful, the black in the trademark represents fertile land, and the red in the trademark represents people's wisdom and love for nature, thus forming a exquisite and beautiful rural landscape painting, showing the glorious past of Porsche company, and foreshadowing Porsche The company's bright future, the outstanding Porsche sports car! Porsche's classic history Porsche's car manufacturing history has been more than one hundred years. The first car named Porsche was completed in Austria in 1948. The historic Porsche 356 is a dream sports car designed by professional Ferdinand Ferry Porsche and built on his father's Volkswagen Beetle. From the birth of the first Porsche 356 to the discontinuation of the 356 in 1965, 78000 Porsche 356 were sold in the world, thus establishing Porsche's position in the sports car industry. Since the first 356 came out, it won the championship of the Innsbruck city race in 1948, wrote the first page of the history of Porsche racing, and then made numerous achievements in the racing field. The birth of the Porsche 911 has even swept the car industry. The most popular technology sports car in the history of the car, from 1963 to now, not only is the car the longest lasting sports car, but also its popularity is comparable to that of the Volkswagen Beetle. Under the strict requirements of car building, in addition to maintaining the perfect standard, Porsche will continue the tradition of pure sports car. Born after his father's passion for cars and his scientific talent, he often followed his father's car at the age of 10 and got an exceptional license at the age of 16. His father, Ferdinand Porsche, who was then technical director at Daimler motor Ag in Stuttgart, will also be a teenager's son introducing automotive technology. When his father founded the design company in 1931, he worked there all the time and became the director of the testing department in 1938. Since 1939, the old Porsche has been responsible for the co-ordination of Volkswagen's Wolfsburg plant, while Ferry Porsche has been the managing director of the Porsche company Zuffenhausen and the executive manager of the entire plant since 1940. Since July 1946, Dr. Porsche and his sister Louise have jointly shouldered the management responsibility of the Porsche company. The first car named Porsche came from him. This 356no. 1 sports car with a mid engine was born in Gmund under the supervision of Dr. Porsche in July 1948. The remaining 52 356 cars were handmade by Volkswagen Parts. At that time, Dr. Porsche had demonstrated his excellent leadership. His father was in prison in France at that time, but he was able to gather a group of top engineers under his father to continue to work hard on product development. Dr. Porsche and engineers moved from Austria to zuwenhausen in Stuttgart in 1949 to start a new business. They developed products for other automobile companies and prepared their own products at the same time. 356 was soon officially put into mass production in 1950. For the car named after himself, Dr. Porsche has extremely high requirements. He creates one legendary sports car after another in the spirit of fast, reliable and high quality. Porsche soon took a place in the automobile market. Under the leadership of Ferri Porsche, Porsche has steadily expanded in the sports car market. Both 356 and 911 have become irreplaceable classic models, and a series of models have been successively derived. With leading sports car technology, outstanding design, considerate safety design, intelligent equipment and unparalleled driving pleasure, the company has laid a solid foundation for the future The stable Acer stone of Seagate personality sports car has become the sports car tradition that Porsche adheres to. Ferri Porsche has always advocated the successful experience of racing cars to be applied to road sports cars. In 1972, he transformed Porsche company into a public company, and co chaired with the Piech family. On March 9, 1990, he resigned as chairman of the board of directors of Porsche and became honorary chairman for life. Porsche China is a subsidiary of Porsche in mainland China, Hong Kong and Macau. Porsche China was founded in 2001 and began to provide professional support to its partners in sales, marketing and after-sales services. At present, Porsche China has 66 designated Porsche centers located in Beijing (five), Shanghai and Chengdu (three each), Xiamen (two), Wenzhou (two), Hangzhou (two), Wuhan (two), Chongqing (two), Xi'an (two), Harbin (two), Nanjing (two), Ningbo (two), Guangzhou, Qingdao, Kunming, Shenyang Dalian, Tianjin, Shenzhen, Fuzhou, Changsha, Jinhua, Dongguan, Taiyuan, Taizhou, Haikou, Zhengzhou, Suzhou, Changchun, Nanning, Ordos, Hefei, Jinan, Lanzhou, Tangshan, Hohhot, Wuxi, Nantong, Foshan, Quanzhou, Shaoxing, Nanchang, Changzhou, Yantai, Sanya, Weifang, Yinchuan, Hong Kong and Macao. All Porsche centres are authorized outlets for Porsche and provide Porsche products and services to Porsche customers in China. In 2013, Porsche China delivered 37425 sets in mainland China, Hong Kong and Macao.

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