东风标致品牌怎么样 申请店铺

神龙汽车有限公司，是由中国东风汽车公司、法国标致雪铁龙集团合资兴建的大型汽车生产经营企业，成立于1992年5月18日，总部位于湖北武汉。

1848年，阿尔芒·别儒家族在法国巴黎创建了一家工厂，主要生产拉锯、弹簧和齿轮等。1896年，别儒在蒙贝利亚尔创建了标致汽车公司。1976年该公司与雪铁龙汽车公司组成标致集团，是欧洲第三大汽车公司。

品牌概况

“标致”（PEUGEOT）曾译名为“别儒”，公司采用“狮子”作为汽车的商标。“标致”的商标图案是蒙贝利亚尔创建人别儒家族的徽章。据说别儒的祖先曾到美洲和非洲探险，在那里见到了令人惊奇的动物—狮子，为此就用狮子作为本家族的徽章。后来，这尊小狮子又成为蒙贝利亚尔省的省徽。

“标致”这尊小狮子非常别致有口味，它那简洁、明快、刚劲的线条，象征着更为完美、更为成熟的标致汽车。这独特的造型，既突出了力量又强调了节奏，更富有时代气息。

古往今来，狮子的雄悍、英武、威风凛凛被人们视为高贵和英雄，古埃及的巨大雕塑“司芬克司”，就是人首狮身，以代表法老的威严和英武。所以，标致公司为使用“狮子”商标而感到自豪。

公司历史

虽然标致工厂从事制造业已经有些时日，但它们进入有轮交通工具领域还是因为自行车。阿尔芒·标致(ArmandPeugeot)于1882年推出了“LeGrandBi”的penny-farthing及其随后的一系列自行车。

阿尔芒·标致在与戈特利布·戴姆勒(GottliebDaimler)会面之后，就开始对汽车发生了浓厚的兴趣。1889年，标致生产了其第一辆汽车（三轮蒸汽动力）。蒸汽机笨重且体积巨大，而且在开动之前需要作很长时间的准备。所以随着燃油内燃机发动机的出现，蒸汽机很快就被逃汰了。1890年，第一辆使用戴姆勒发动机的燃油四轮标致车问世。

1892年，标致共生产了29辆车。标致也是那年第一家在汽油动力汽车上采用橡胶轮胎的制造商。

1896年，标致推出了自己的发动机，从此不再依靠戴姆勒提供。汽车的技术也不断进步，发动机从汽车下面被移到了前面发动机盖下面，方向盘也被采用，这时的车看起来已经非常像现代的汽车了。

1903年，标致还推出了摩托车并使用标致的品牌直到今天。

1913年，朱尔·古(JulesGoux)驾驶标致赢了印第安纳波利斯500大赛(Indianapolis500)。这辆汽车使用由埃内斯特·亨利(ErnestHenry)设计的直列四缸发动机，它同样赢了国际汽车大奖赛(GrandPrix)。这项设计对赛车产生巨大的影响。当第一次世界大战期间滞留在美国的标致赛车手参加1914年赛季时，由于不能从法国运来零部件，所以车主就将它送到哈里·阿米纽斯·米勒(HarryArminiusMiller)和年轻的机械师弗雷德·奥芬豪瑟（FredOffenhauser）的修车行去保养。他们对标致发动机的熟悉成就了著名的米勒赛车用发动机，后来又发展成奥芬豪瑟赛车用发动机。

那一年，标致生产了法国一半的汽车。1916年和1919年再次赢得了印第安纳波利斯500大赛。

1914年至1918年期间，标致转型为主要的武器和军车生产商，包括自行车、坦克和炮弹。战后，汽车的生产又重回正轨，汽车也不再是富人们的玩具，成了大众可以承受的消费品。

1929年，标致201推出，这是标致第一次使用数字---中间为“0“的三个数字---对产品进行命名，这也成为以后标致命名的方法。这也是第一款量产的独立前悬挂的汽车。

第二次世界大战期间，标致工厂被德国人接管，用来生产卡车和货车。

1948年，标致公司重新开始汽车生产，并推出了标致203。随后又推出了多种型号，其中大量款式优美的车都是由意大利皮宁法里纳设计公司(Pininfarina)设计的。1958年，标致开始在美国销售汽车。同其他欧洲制造商纷纷与其它公司合作一样，标致从1966年和1972年开始分别与雷诺和沃尔沃汽车共同生产汽车。

1974年，标致收购了雪铁龙30%的股份，并在1976年法国政府注入了大量资金后完全接管了新公司。雪铁龙的支持者抱怨这样的合并令雪铁龙的创新传统和特色无法传承。合并后的母公司叫PSA(PeugeotSociétéAnonyme)集团，两个品牌仍然独立存在，但是共享工程和技术资源。

1978年，由于克莱斯勒公司陷入经营困境，集团买下了克莱斯勒欧洲分部（前身是Rootes和Simca公司）。这些工厂设备陈旧，款式过时，这笔投资也给PSA集团带来了财务问题。

自此之后克莱斯勒/Simca的车型改用Talbot这一品牌，直到1986年停产。标致买下的克莱斯勒欧洲分部共生产克莱斯勒的Sunbeam,Horizon,Avenger和Alpine这几种款式。在80年代初期，还推出了Talbot牌的新款式--Solara（Alpine掀背车的四门款），Samba（替代Sunbeam的小型掀背车），以及Tagora（以标致505为原型的大型四门轿车）。

1983年，标致205大获成功，使得整个方向转好，之后一系列成功车型陆续推出。

1986年，Talbot这一品牌被取消，Horizon/Alpine/Solara等车型全部停止生产。Talbot牌Arizona型车改称309，在Ryton和Poissy的生产流水线也相应改为生产标致车。这是一个重要的时刻，因为这意味着标致第一次在英国生产。Talbot品牌在一些商用车辆上还存活了一段时间，1992年，它被完全的取消掉了。

东风标致

东风标致508车型是东风标致首款中高级轿车。2011年7月10日，东风标致508车型在杭州国际会议中心正式宣布上市，以非常有竞争力的价格正式闯入中高级车市场。

2011年7月10日，东风标致首款进军中高级车型市场的旗舰产品——东风标致508车型在杭州国际会议中心正式宣布上市。上市新车共有2.0L和2.3L两个排量4款车型，车身颜色则有水晶银、碳晶黑、珠光白、钨金灰等四种颜色可供选择。

东风标致508的一个特点是配置丰富，尤其体现在高配的两款车型上面。高配两款车型上配有电动天窗、巡航控制系统、四区自动空调，以及宽屏多媒体导航系统、Info-Drive系统集成控制旋钮、蓝牙免提电话、8扬声器等。

顶配车型的配置更加丰富，例如带清洗功能的智能转向氙气大灯、LED日间行车灯、智能无钥匙进入、后窗电动遮阳帘、彩色抬头显示屏以及后排多媒体影音系统等。此外，驾驶员腰部电动按摩、外后视镜联动驾驶员座椅智能记忆功能、前/后排座椅加热功能、后排电动可调座椅等，为车主提供舒适的乘坐体验。

东风标致508的另一个特点是外形设计上。标致508上新车借鉴了SR1豪华概念车的设计元素，车身线条饱满、流畅。508并没有采用此前的夸张前脸设计，外形设计更容易让人接受。同时新车也是首款采用标致新型狮子徽标的轿车。

凭借优雅中蕴含力量的设计风格，508荣获了汽车设计界的奥斯卡之称的德国红点大奖，其外观的每一处细节都是美学创作与人性关怀的经典凝聚。源自北欧冰原简洁、纯净的设计灵感，融合标致超过百年的严谨造车理念和现代高科技工艺，使东风标致508无处不闪亮出平衡和谐之美。从前到后10条特征线条形似水滴被风吹散后的发散效果，在优雅中体现动感。机罩的鼻翼通过渐变的镀铬件配合引擎盖表面特征线，将整体设计理念表露无疑。凹凸兼具的车身线条衬托全车造型，营造出力量与优雅的完美融合。

东风标致508的仪表板风格简洁而纯美，与外部设计达到了高度统一，精挑细选的用料搭配无可挑剔的工艺，使508的整体内饰考究而耐用，富有极强的科技感，为每一位用户带来愉悦的感官刺激以及贵宾般的驾乘体验。

东风标致508汲取了标致品牌120年来对于造出“最安全汽车”的技术精华，配合最先进的科技性安全装备，对车内及车外成员起到全方位的周到安全防护。再次强调了东风标致品牌一直提倡的三重安全防护体系：预防安全、主动安全、被动安全。特别是被动安全方面，东风标致508采用了顶级钢板材质，最高强度可达1600Mpa，足可媲美核潜艇与航天飞机的硬度。通过欧洲最新安全标准的安全舱式立体防撞设计，保证了在发生碰撞时对驾乘人员及行人的全方位呵护。此外，东风标致508将乘车儿童的安全放在前所未有的高度。全系标配电子儿童安全锁及2个后座Isofix3点固定安全带。在体现整车品质的同时也彰显出企业的社会责任感。值得一提的是，东风标致508全系标配博世8.1ESP，10探头雷达、大量采用1600兆帕超强钢、全面引入激光焊接和检测，每一项都做到了同级的第一；同级中首次引入VTH彩色抬头显示屏，让508开起来像开飞机。

Shenlong Automobile Co., Ltd. is a large-scale automobile production and operation enterprise jointly built by Dongfeng Motor Corporation of China and Peugeot Citroen Group of France. It was founded on May 18, 1992, with its headquarters in Wuhan, Hubei Province. In 1848, the Armand bieru family established a factory in Paris, France, which mainly produces saw, spring and gear. In 1896, Biru founded Peugeot in Montpellier. In 1976, the company formed Peugeot group with Citroen Automobile Company, which is the third largest automobile company in Europe. Peugeot has been translated as "bieru", and the company adopts "Lion" as its trademark. Peugeot's logo is the emblem of the bereo family, the founder of Montpellier. It is said that the ancestors of bieru had explored America and Africa, where they met the amazing animal lion, so they used the lion as their family badge. Later, the lion became the provincial emblem of Montpellier. "Peugeot" this little lion is very unique and tasteful. Its simple, bright and vigorous lines symbolize a more perfect and mature Peugeot car. This unique shape not only highlights the power but also emphasizes the rhythm, which is full of the flavor of the times. Throughout the ages, the lion's bravery, bravery and majesty have been regarded as nobleness and heroes. The huge sculpture "Sphinx" in ancient Egypt is the lion's body, which represents the majesty and heroism of the Pharaoh. So Peugeot is proud to use the lion brand. Although Peugeot factories have been engaged in manufacturing for some time, they entered the field of wheeled vehicles because of bicycles. In 1882, Armand Peugeot launched the penny farting of "Le grandbi" and a series of subsequent bikes. After meeting Gottlieb Daimler, Armand Peugeot began to take a keen interest in cars. In 1889, Peugeot produced its first car (three wheel steam power). The steam engine is bulky and bulky, and needs to be prepared for a long time before starting. So with the emergence of the fuel engine, the steam engine was soon eliminated. In 1890, the first fuel four wheel Peugeot with Daimler engine came out. In 1892, Peugeot produced 29 cars. Peugeot was also the first manufacturer to use rubber tires on gasoline powered vehicles that year. In 1896, Peugeot launched its own engine, no longer relying on Daimler. The technology of the car is also constantly improving. The engine is moved from the bottom of the car to the front under the engine cover, and the steering wheel is also adopted. At this time, the car looks like a modern car. In 1903, Peugeot also launched motorcycles and used Peugeot's brand to this day. In 1913, Jules goux won the Indianapolis 500 with Peugeot. The car, which uses an in-line four cylinder engine designed by Ernest Henry, also won the Grand Prix. This design has a huge impact on the car. When Peugeot racers stranded in the United States during the first World War took part in the 1914 season, they couldn't bring parts from France, so the owners sent it to the repair shop of Harry Arminius Miller and young mechanic Fred Offenhauser for maintenance. Their familiarity with Peugeot engine led to the famous Miller racing engine, which later developed into the Offenhauser racing engine. That year, Peugeot produced half the cars in France. In 1916 and 1919, they won the Indianapolis 500 again. Between 1914 and 1918, Peugeot was transformed into a major manufacturer of weapons and military vehicles, including bicycles, tanks and artillery shells. After the war, the production of cars returned to normal again. Cars are no longer toys for the rich, but also affordable consumer goods for the masses. In 1929, Peugeot 201 was launched, which was the first time Peugeot used numbers - the three numbers with "0" in the middle - to name products, which also became the method of Peugeot naming later. This is also the first mass-produced independent front suspension car. During the Second World War, Peugeot was taken over by the Germans to produce trucks and vans. In 1948, Peugeot began to manufacture automobiles again and launched Peugeot 203. Then came a variety of models, many of which were beautifully designed by Pininfarina, Italy. In 1958, Peugeot began to sell cars in the United States. Like other European manufacturers, Peugeot has cooperated with Renault and Volvo cars to produce cars since 1966 and 1972. Peugeot acquired 30% of Citroen in 1974 and took over the new company after the French government injected a lot of money in 1976. Proponents of Citroen complain that such a merger has made Citroen's innovation traditions and characteristics impossible to inherit. The merged parent company is PSA (Peugeot society é t é Anonyme) group. The two brands still exist independently, but they share engineering and technical resources. In 1978, the group bought Chrysler Europe (formerly Rootes and SIMCA) because of Chrysler's operational difficulties. The investment also brought financial problems to PSA group. Since then, the Chrysler / SIMCA model has changed to Talbot until it was discontinued in 1986. Peugeot bought Chrysler Europe to produce Chrysler's sunbeam, horizon, Avenger and alpine. In the early 1980s, Talbot's new models, Solara (four door Alpine hatchback), samba (small hatchback replacing sunbeam), and tagora (large four door sedan based on Peugeot 505), were introduced. In 1983, Peugeot 205 achieved great success, making the whole direction better, and then a series of successful models were launched one after another. In 1986, the brand Talbot was cancelled, and the production of horizon / Alpine / Solara and other models was stopped. The brand of Talbot Arizona was renamed 309, and the production lines of Ryton and Poissy were correspondingly changed to Peugeot. This is an important moment, because it means Peugeot is first produced in the UK. The Talbot brand has survived in some commercial vehicles for some time, and in 1992 it was completely eliminated. Dongfeng Peugeot 508 is the first medium and high-end car of Dongfeng Peugeot. On July 10, 2011, Dongfeng Peugeot 508 model was officially announced on the market in Hangzhou International Convention Center, and entered the market of medium and high-end vehicles at a very competitive price. On July 10, 2011, Dongfeng Peugeot 508, the first flagship product of Dongfeng Peugeot to enter the market of medium and high-end models, was officially announced on the market in Hangzhou International Convention Center. There are 2.0L and 2.3L new cars on the market with four displacement models, and the body colors are crystal silver, carbon crystal black, pearlescent white, tungsten gray and other four colors for selection. Dongfeng Peugeot 508 is characterized by rich configuration, especially in the two models with high configuration. The high configuration two models are equipped with electric sunroof, cruise control system, four zone automatic air conditioning, as well as widescreen multimedia navigation system, info drive system integrated control knob, Bluetooth Handsfree phone, 8 speakers, etc. The configuration of top matching models is more abundant, such as intelligent turn xenon headlights with cleaning function, LED daytime running lights, intelligent keyless entry, rear window electric sunshade, color head up display and rear multimedia audio-visual system, etc. In addition, the electric massage of driver's waist, the intelligent memory function of driver's seat linked with exterior rear-view mirror, the heating function of front / rear seat, the electric adjustable seat of rear seat, etc. provide comfortable riding experience for the owner. Another feature of Dongfeng Peugeot 508 is its appearance design. Peugeot 508's new car draws on the design elements of Sr1 luxury concept car, with full and smooth body lines. 508 does not use the previous exaggerated front design, and the shape design is more acceptable. At the same time, the new car is also the first car to adopt Peugeot's new Lion Logo. With the design style of elegance and strength, 508 won the German red dot award, which is known as the Oscar of automobile design industry. Every detail of its appearance is the classic cohesion of aesthetic creation and human care. From the simple and pure design inspiration of the Nordic ice sheet, the integration of Peugeot's rigorous car building concept and modern high-tech technology for more than one hundred years makes Dongfeng Peugeot 508 shine the beauty of balance and harmony everywhere. The 10 characteristic lines from the front to the back are like the divergence effect of water droplets after being blown away by the wind, reflecting the sense of movement in elegance. The nose wing of the hood shows the overall design concept through gradual chrome plated parts and engine hood surface characteristic lines. The convex and concave body lines set off the whole car shape, creating a perfect combination of strength and elegance. Dongfeng Peugeot 508's dashboard style is simple and pure, which is highly unified with the external design. The fine selection of materials and impeccable technology make the overall interior of 508 exquisite and durable, rich in a strong sense of technology, bringing pleasant sensory stimulation and VIP like driving experience to every user. Dongfeng Peugeot 508 has taken the Peugeot brand for 120 years to create the "best safety vehicle" technology essence, with the most advanced technology safety equipment, to the vehicle and vehicle members to play a comprehensive and considerate safety protection. Once again, it emphasizes the triple safety protection system advocated by Dongfeng Peugeot brand: prevention safety, active safety and passive safety. In terms of passive safety, Dongfeng Peugeot 508 is made of top-grade steel plate with a maximum strength of 1600mpa, which is comparable to the hardness of nuclear submarines and space shuttles. Through the safety cabin type three-dimensional anti-collision design of the latest European safety standards, it ensures the full protection of drivers and passengers and pedestrians in the event of collision. In addition, Dongfeng Peugeot 508 places the safety of children on an unprecedented level. The whole system is equipped with electronic child safety lock and two rear ISOFIX 3-point fixed safety belts as standard. It not only reflects the quality of the whole vehicle, but also shows the social responsibility of the enterprise. It is worth mentioning that Dongfeng Peugeot 508 is equipped with Bosch 8.1esp as standard, 10 probe radar, a large number of 1600 MPa super strong steel, and a comprehensive introduction of laser welding and detection, each of which has achieved the first level in the same level; in the same level, Vth color head up display screen is introduced for the first time, making 508 open like an airplane.

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