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Changzhou aiyingfang maternal and Infant Products Co., Ltd. has been focusing on the agency and commodity service business of infant products for ten years. Relying on the business philosophy, clear market development direction, continuous reform and innovation, perfect product structure and mature marketing experience, aiyinfang company has actively developed the national infant products market, created a unique and effective business management mode to promote the healthy and orderly development of infant behavior industry, and has developed more than 200 franchise stores. In 2012, the company launched a new mode of "whole process direct management of franchise stores", namely, from site selection and decoration, recruitment and training, store operation, marketing planning, brand promotion, store supervision, customer management to financial control and other direct management modes, so that each franchise store can achieve standardized replication, so that the risk of franchisees is lower and the profit is larger. The company continues to optimize retail sales and plans to open 200-300 new direct custody chains by 2015. By 2022, 800-1000 chain stores will be opened. Aiyinfang will not only create a high-quality business kingdom of mother and child products retail chain, but also cultivate middle and senior managers such as store managers, store managers, store supervisors, etc. in 10 years through standardized management mode of all stores, so that they can live a life of urban white-collar and gold collar with houses and cars. In the future, aiyingfang will take talent training as one of the important strategies of the enterprise, and will establish its own "Whampoa Military Academy" - aiyingfang business school, to provide more excellent talents for the enterprise and society.

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